Anish Rajan

Business Development Executive

Bengaluru, Karnataka, India20 yrs 1 mo experience

Key Highlights

  • 20+ years of experience in sales development.
  • Proven track record in building scalable SDR systems.
  • Expert in coaching and team performance enhancement.
Stackforce AI infers this person is a Sales Development Leader with expertise in SaaS and B2B sales strategies.

Contact

Skills

Core Skills

Sales ManagementTeam LeadershipSales DevelopmentTeam ManagementBusiness DevelopmentAccount ManagementChannel ManagementSales StrategyCustomer SupportTechnical Consulting

Other Skills

Lead ConversionRevenue GrowthLead QualificationTeam Performance AnalysisMentoringRecruitmentSales Process OptimizationMetrics EstablishmentCRM ManagementSales and Marketing CollaborationSales Pipeline ManagementMarket AnalysisCustomer Relationship ManagementSales Strategy DevelopmentSales Cycle Management

About

Sales development leader with 20+ years of experience driving pipeline growth, team performance, and operational excellence across global markets. Proven track record of building scalable SDR systems, revitalising underperforming teams, and delivering consistent revenue impact. Passionate about coaching, enablement, and cross-functional collaboration to unify teams and accelerate outcomes. My experience spans all markets and languages across North America and the APAC region, providing me with a comprehensive understanding of diverse business landscapes. I’ve had the privilege of leading both quota-carrying and non-quota-carrying teams, which has provided me with unique insights that have shaped my leadership style. At my core, I am a builder with a passion for driving high performance and business growth. My critical drivers for success include Coaching for Performance, Talent Development, and Operational Excellence. I also value forging solid partnerships and collaboration with internal and external stakeholders, as these relationships are crucial for achieving consistent, exceptional results and crafting solutions that meet both business and client needs.

Experience

20 yrs 1 mo
Total Experience
2 yrs 5 mos
Average Tenure
6 mos
Current Experience

Salesforce

Manager, Sales Development

Nov 2025Present · 6 mos · Bengaluru, Karnataka, India · On-site

Servicenow

Global Sales Development Manager

Aug 2022Feb 2025 · 2 yrs 6 mos · Bengaluru, Karnataka, India · On-site

  • I lead a dynamic team that manages inbound leads generated by marketing efforts and outbound prospecting.
  • Strategies and execute innovative approaches to enhance lead conversion rates and drive revenue growth.
  • Develop and refine scalable processes to ensure efficient lead qualification and nurturing.
  • Collaborate closely with marketing teams to align strategies, optimise lead quality, and improve marketing-to-sales handoff.
  • Continuously analyse metrics and implement data-driven insights to optimise team performance and exceed targets.
  • Mentor and coach team members to enhance their sales skills and foster a high-performance culture.
Lead ConversionRevenue GrowthLead QualificationTeam Performance AnalysisMentoringSales Management+1

Freshworks

Lead - Sales Development

Nov 2020Aug 2022 · 1 yr 9 mos · Chennai, Tamil Nadu, India

  • Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software-as-a-service that’s affordable, quick to implement, and designed for the end-user. Unlike legacy software, Freshworks builds tech that works for everyone, making it easy for IT, customer service, sales, marketers, and HR to do their job and delight their customers.
  • As part of leading a fast-paced SDR organization, some of the key responsibilities include:
  • Recruit, train and optimize a team of SDRs responsible for outbound sales engagements.
  • Manage and grow the Sales Development Representative (SDR) team whose goal is to generate revenue by developing opportunities
  • Refine the sales pitch and process to achieve optimum results
  • Establish metrics and help the team improve by understanding their performance
  • Manage the inbound lead flow and track efficiency of sales and marketing programs
  • Help create a fun, high energy environment where people love coming to work
  • Oversee usage of team systems including CRM, LinkedIn, Sales Navigator, Outreach, Gong, ZoomInfo, etc.
  • Work closely with Sales and Marketing leadership to ensure the success of online marketing campaigns
RecruitmentSales Process OptimizationMetrics EstablishmentCRM ManagementSales and Marketing CollaborationSales Development+1

Trackerwave pvt ltd

VP of Sales

Jun 2019Oct 2020 · 1 yr 4 mos · Chennai Area, India

  • Trackerwave is a product company from Chennai, India. We are a team product development professionals with two decades long experience in semiconductors, medical devices and healthcare industry. We are building IoT, Cloud and Analytics products and services for India and the world. Our products and solutions are aimed at comprehensively improving effectiveness and efficiency of healthcare enterprises using next-gen technologies, quality driven engineering practices and professional engagement.

Aspire systems

Head - India Sales

Jul 2017May 2019 · 1 yr 10 mos · Chennai Area, India

  • Aspire Systems is a global technology services firm serving as a trusted technology partner for our customers. We work with some of the world's most innovative enterprises and independent software vendors, helping them leverage technology and outsourcing in our specific areas of expertise. Our services include Product Engineering, Enterprise Solutions, Independent Testing Services, and IT Infrastructure Support services.
  • Key responsibilities included building a strong Inside Sales team for the India region. Helped the team on the below KPIs:
  • Demonstrating superior product knowledge to answer customer questions and inquiries
  • Building relationships with potential customers to establish trust and rapport
  • Nurture leads with the goal of converting them to customers and managing referrals from existing customers
  • Reaching their monthly quota goals
  • Closing customer deals
  • Reporting on relevant sales data

Oracle

Associate Consulting Sales Manager

Jun 2014Jun 2017 · 3 yrs · Bengaluru Area, India

  • Analyze current applications sales patterns to identify new markets or industries into which
  • Oracle should see their products.
  • Evaluate campaigns to improve effectiveness & penetration into new accounts
  • Build good working relationships with all Oracle sales divisions, including Applications,
  • Channel sales, Technical specialists.
  • Analyze customer needs in terms of current business obstacles, identifying projects and
  • scoping potential Oracle solutions
  • Manage web presentations
  • Present and articulate advanced product features, benefits, future product direction and
  • overall Oracle solutions
  • Responsible for managing sales pipeline
  • Integrate with both inside and Field sales reps to develop account strategy
  • Run “Proof of Concepts “for customers thru web diagrams and presentations / demos. / “ Non
  • Disclosure Agreements “ / “Negotiating Timelines” to “Pricing Quotations “
  • Work along with the Sr. Manager in the development and execution of the strategy for the
  • opportunity by assisting the sales Executive in identification of sales steps necessary to WIN
  • the opportunity.
  • Work with the account manager in responding to opportunities in a timely and qualitative
  • fashion
  • Build working relationships with all Oracle Sales Channels
Sales Pipeline ManagementMarket AnalysisCustomer Relationship ManagementSales Strategy DevelopmentSales ManagementBusiness Development

Ibm

Inside Sales Manager

Mar 2013May 2014 · 1 yr 2 mos · Bangalore, India

  • Selling complete IBM stack of products which includes software, hardware, financing and
  • consulting services.
  • Concentrating more on Cloud, Mobility, Social and Analytics and to bring in additional
  • revenue
  • Handling 75 large and enterprise accounts in Bangalore, Chennai and Hyderabad
  • Managing business partners in my territory and helping them close business with IBM.
  • Creating, validating and qualifying deals of all sizes.
  • To build a long standing professional rapport with key stake holders like CEO, CTO and CMO
  • in a company.
  • Coordinating the complete sales cycle with the help of brand manager and business partner.
  • Driving the initiative of signing up new MSP’s for IBM
Sales Cycle ManagementAccount ManagementDeal QualificationRevenue GenerationSales Management

Oracle india pvt. ltd.

3 roles

Team Lead - Business Development Channel Manager

Dec 2010Aug 2012 · 1 yr 8 mos · Bengaluru Area, India

  • Monitoring a team of more than 10 members of their daily activities that include calls and email communication
  • Reporting the same on a weekly basis
  • Conducting timely team meetings in regards to accomplishing certain metrics
  • Bringing in new policies and documenting the same for better accomplishment
  • Training the new hires with necessary education to tools and policies
  • Responsible in finalizing the quarterly revenue achievement of the entire team
Team MonitoringPolicy ImplementationTraining and DevelopmentTeam LeadershipBusiness Development

Channel Manager

Oct 2009Feb 2013 · 3 yrs 4 mos · Bengaluru Area, India

  • Managing Oracle partners across North America and Canada.
  • Assist Oracle partners in their quarterly pipelines.
  • Organize campaigns in territories to increase pipeline and customer base.
  • Organize and ensure adequate Oracle resources reach partners in time.
  • Constant monitoring of pipelines and activities in the territory.
  • Weekly call downs with partners to keep tab on the pipeline variations.
  • Generate weekly reports on territory progress for channel managers - forecast.
  • Review forecast on a weekly basis with partners to ensure target is achieved.
  • Keep a tab on opportunities to monitor the progress and ensure the quality of the pipeline.
  • Synergies with various lines of Businesses within Oracle to ensure no duplication of pipe.
Partner ManagementCampaign OrganizationPipeline MonitoringForecastingChannel ManagementSales Strategy

Associate Consulting Sales Manager – Universities, Colleges and Schools for North America

Jul 2008Sep 2009 · 1 yr 2 mos · Bengaluru Area, India

  • Analyze current applications sales patterns to identify new markets or industries into which Oracle should see their products.
  • Evaluate campaigns to improve effectiveness & penetration into new accounts
  • Build good working relationships with all Oracle sales divisions, including Applications, Channel sales, Technical specialists.
  • Analyze customer needs in terms of current business obstacles, identifying projects and scoping potential Oracle solutions
  • Manage web presentations
  • Present and articulate advanced product features, benefits, future product direction and overall Oracle solutions
  • Responsible for managing sales pipeline
  • Integrate with both inside and Field sales reps to develop account strategy
  • Run “Proof of Concepts “for customers thru web diagrams and presentations / demos. / “ Non Disclosure Agreements “ / “Negotiating Timelines” to “Pricing Quotations “
  • Work along with the Sr. Manager in the development and execution of the strategy for the opportunity by assisting the sales Executive in identification of sales steps necessary to WIN the opportunity.
  • Work with the account manager in responding to opportunities in a timely and qualitative fashion
  • Build working relationships with all Oracle Sales Channels
  • Working towards the success of PROJECT FUSION
Sales AnalysisMarket EvaluationCustomer Needs AnalysisSales ManagementBusiness Development

Synaptris decisions pvt. ltd.

2 roles

Techno Commercial Consultant – US Region

Mar 2006Jun 2008 · 2 yrs 3 mos · Chennai Area, India

  • Responding to customer queries with regards to product related issues , Post Sales Activities to enhance reference sales and repeat orders
  • Product installations at customer’s end using remote access software’s
  • Report creation services to customers and prospects as part of POC.
  • Prepare documents with regards to product installation, user manuals, licensing etc.
  • Responsible for product delivery with necessary links and serial keys.
  • Add new features and functionalities of products along with bug fixes and patches to company website knowledgebase.
Post Sales ActivitiesProduct InstallationReport CreationCustomer SupportTechnical Consulting

Business Development Consultant - North America Sales (East Commercial)

Nov 2004Feb 2006 · 1 yr 3 mos · Chennai Area, India

  • Analyze current applications sales patterns to identify new markets or industries.
  • Evaluate campaigns to improve effectives & penetration into new accounts.
  • Build good working relationships with all sales divisions, including Applications, Channel sales, Technical specialists.
  • Analyze customer needs in terms of current business obstacles, identifying projects and scoping potential solutions.
  • Manage web presentations.
  • Present and articulate advanced product features, benefits, future product direction and overall application modules.
  • Responsible for managing sales pipeline.
  • Integrate with both inside and Field sales consultants to develop account strategy.
  • Resolve problems and maximize opportunities.
  • Establish account presence and build trust with key contacts.
  • Value Engineering.
  • Analyze key business drivers / Requirements,
  • Run “Proof of Concepts “for customers thru web diagrams and presentations / demos. / “Non Disclosure Agreements “/ “Negotiating Timelines” to “Pricing Quotations “.
  • Work along with the Sr. Manager in the development and execution of the strategy for the opportunity by assisting the sales Executive in identification of sales steps necessary to WIN the opportunity.
  • Work with the account manager in responding to opportunities in a timely and qualitative fashion.
  • Acquiring product knowledge to the customers industry including “Success Stories” and “Best Practices” relevant to the specific LOB.
  • Build working relationships with all Sales Channels.
  • Evaluate best practices across the reps/campaigns process to share with other reps and build development teams for running successful POC s for all customers.
Market AnalysisSales Strategy DevelopmentCustomer Relationship BuildingBusiness DevelopmentSales Management

Education

University of Madras

Bachelor of Engineering - BE — Computer Science

Jan 2000Jan 2004

Atomic Energy Central School

Higher Secondary — School

Jan 1998Jan 2000

Kendriya Vidyalaya

Jan 1987Jan 1997

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