Faisal Mansoori

CEO

Gurgaon, Haryana, India9 yrs 10 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Led marketing strategies driving growth and engagement.
Successfully launched brands achieving 100 Cr evaluation.
Expert in digital marketing across multiple channels.

Stackforce AI infers this person is a MarTech expert with a strong focus on digital marketing and brand management.

Contact

Skills

Core Skills

Marketing StrategyDigital MarketingPerformance AnalysisGrowth MarketingPartnership Management

Other Skills

Acquisition CampaignsAnalytical SkillsBing AdsBrand ManagementBrand MarketingBudget ManagementBusiness-to-Business (B2B)CC++Campaign Structured GoalsClient RelationsCollaborationCommunicationConsumer MarketingContent Creator

About

As the Head of Marketing at The Artarium, I lead and manage a team of talented marketers to promote the company's home decor products to a global audience. I develop and implement marketing strategies that align with the company's vision and goals, and that drive growth, engagement, and loyalty. I have a Bachelor's degree in Electronics and Communications Engineering from Uttar Pradesh Technical University, and I have leveraged my technical skills and creativity to design and execute innovative and impactful digital marketing campaigns across various channels, including SEO, SEM, social media, email, and display advertising. I have also collaborated with the design team to create stunning and effective marketing materials that showcase the artistic and aesthetic value of our products. I have a passion for marketing and entrepreneurship, and I have successfully launched and scaled several brands from zero to 100 Cr evaluation. I have also conducted market research to identify trends and customer preferences, and to optimize the performance and ROI of our marketing campaigns. I have built and maintained strong relationships with media outlets, influencers, and partners, and I have presented marketing plans and results to senior management and stakeholders. I am a creative thinker, a growth marketer, and a leader, and I am always looking for new and creative ways to improve our marketing efforts and to achieve our objectives. I am motivated by the challenge and the opportunity to make a difference in the home decor industry, and to create a lasting impression on our customers.

Experience

9 yrs 10 mos

Total Experience

4 yrs 6 mos

Average Tenure

3 yrs 8 mos

Current Experience

The artarium

Head of Marketing

Oct 2022 – Present · 3 yrs 8 mos · Gurugram, Haryana, India · On-site

Key Responsibilities
1. Strategic Planning
Define short-term and long-term goals for brand awareness, lead generation, and revenue growth.
2. Brand Management
Manage the creation and execution of brand campaigns to build recognition and loyalty.
3. Team Leadership
Recruit, mentor, and lead a high-performing marketing team.
Delegate tasks and ensure effective collaboration among team members.
Monitor team performance and provide ongoing training and support.
4. Digital Marketing Oversight
Lead digital marketing efforts, including SEO, SEM, social media, email marketing, and content marketing.
Analyze digital campaign performance and optimize strategies to meet KPIs.
5. Budget Management
Plan and manage the marketing budget effectively.
Allocate resources to maximize ROI for marketing initiatives.
Monitor expenditures and adjust strategies based on financial insights.
6. Partnerships and Collaboration
Collaborate with cross-functional teams such as Sales, Product Development, and Operations to ensure cohesive execution of strategies.
Build relationships with external agencies, vendors, and influencers to amplify campaigns.
7. Data Analysis and Reporting
Track, analyze, and report on marketing metrics and campaign performance.
Use data-driven insights to make informed decisions and improve future campaigns.
Present reports and recommendations to stakeholders and leadership teams.
8. Customer Focus
Understand and analyze customer needs, preferences, and behavior.
Create targeted marketing strategies to enhance customer acquisition and retention.
9. Crisis Management and PR
Manage public relations efforts, including handling crises or reputational challenges.
Maintain a positive public image through press releases, events, and partnerships.
10. Innovation and Creativity
Encourage innovative thinking to develop unique campaigns and strategies.
Experiment with new platforms, tools, and approaches to stay ahead of industry trends.

Strategic PlanningBrand ManagementTeam LeadershipDigital Marketing OversightBudget ManagementPartnerships and Collaboration+6

Essence

2 roles

Digital Marketing Manger

Jan 2018 – Present · 8 yrs 5 mos

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize the user experience
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimizes user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

SEOSEMEmail MarketingSocial Media MarketingDisplay AdvertisingPerformance Measurement+4

Growth Marketing Manager

Jan 2018 – Apr 2021 · 3 yrs 3 mos

Proficiency is running acquisition campaigns on channels like FB, Instagram, Google Search Ads, TikTok , Pinterest, Apple Search Ads.

Acquisition CampaignsSocial Media AdvertisingPerformance MeasurementGrowth Marketing

Retnec solution

Digital Marketing Specialist

Jul 2016 – Dec 2017 · 1 yr 5 mos · Sector 18 Sukhrali Gurgaon Haryana 122001

Partnership & Ecosystem Enablement – Experienced in working with platform partners (Meta, Google, Amazon, GoKwik, Mason) to drive adoption of business messaging solutions that improve partner monetization and client ROI.
Data-Driven Decision Making – Strong analytical mindset with comfort in interpreting performance metrics, partner data, and campaign results to create actionable growth strategies.
Cross-Channel Expertise – Functional understanding and hands-on management experience across Meta Ads, Google Ads, SEO, and WhatsApp Business Messaging, enabling effective advisory for partners and clients.
Growth & Experimentation Mindset – Proven ability to design and run messaging-first growth experiments (A/B testing campaigns, automation flows, retargeting strategies) to improve partner adoption and customer engagement.
Problem-Solving & Strategic Thinking – Skilled in partner problem resolution, ecosystem alignment, and building scalable business messaging use-cases that solve client needs.
Agility & Adaptability – Adept at making quick, strategic decisions in high-growth environments with rapidly changing partner priorities and business goals.
Leadership & Collaboration – Self-motivated, proactive, and experienced in leading cross-functional teams (marketing, tech, creative, sales) to deliver ecosystem success and partner satisfaction.

Partnership ManagementData AnalysisCross-Channel MarketingGrowth ExperimentationProblem-SolvingStrategic Thinking+1