Hanna Cummings

Business Development Executive

Phoenix, Arizona, United States4 yrs 1 mo experience

Key Highlights

Increased conversion rates from 8% to 19%.
Expanded web traffic from 72 to 69,000.
Launched successful paid and lifecycle marketing channels.

Stackforce AI infers this person is a Growth Marketer specializing in B2B and B2C marketing strategies across healthtech and lifestyle sectors.

Contact

Skills

Core Skills

Growth MarketingMarketing StrategyB2b Marketing StrategyEvent ManagementBrand MarketingSocial Media StrategyDigital MarketingBrand AwarenessSocial Media MarketingContent DevelopmentBusiness Development

Other Skills

ecommerce marketingpaid acquisition campaignslanding page strategydata analysisuser experience optimizationmulti-channel demand generationemail automationbrand campaignspartnership marketingevent planningsocial media managementgraphic designemail marketingcampaign managementcampaign execution

About

Growth-focused marketing manager with hands-on experience scaling campaigns, optimizing funnels, and driving performance across DTC, healthtech, and lifestyle brands. Lifted conversion rates from 8% to 19%, expanded web traffic from 72 to 69,000, and launched paid and lifecycle marketing channels that turned brand engagement into measurable results. Bring a creative eye and analytical mindset to every campaign → crafting the message, directing the funnel, and tracking what moves the needle.

Experience

4 yrs 1 mo

Total Experience

1 yr

Average Tenure

3 mos

Current Experience

Nextiva

Growth Marketer

Feb 2026 – Present · 3 mos · Scottsdale, Arizona, United States · On-site

Oversee ecommerce and affiliate marketing programs at Nextiva, managing paid acquisition campaigns and landing page strategy to drive customer acquisition and revenue growth. Leverage data, testing, and performance insights to optimize conversion rates, improve user experience, and scale high-performing channels. Partner with creative, product, and analytics teams to refine messaging, enhance funnel performance, and increase overall marketing efficiency.

ecommerce marketingpaid acquisition campaignslanding page strategydata analysisuser experience optimizationGrowth Marketing+1

Peerlogic

3 roles

Growth Marketing Manager

Nov 2025 – Mar 2026 · 4 mos · Scottsdale, Arizona, United States · On-site

Growth Marketing Manager | Peerlogic
As Growth Marketing Manager at Peerlogic, I lead strategy and execution across SMB, partner, and brand marketing to drive awareness, engagement, and qualified growth opportunities.
My focus spans multi-channel demand generation through targeted paid ads, email automation, and brand campaigns that convert high-intent audiences in dental and veterinary markets. I manage end-to-end marketing performance, from creative concepting to data analysis, ensuring every campaign directly supports pipeline growth and customer acquisition.
I also oversee partnership marketing initiatives with leading organizations across healthcare and technology, creating joint campaigns, co-branded activations, and shared thought leadership that extend Peerlogic’s reach and impact.
At the core of my role is a focus on connecting strategy with execution to scale brand visibility, strengthen partner ecosystems, and deliver measurable business growth across all marketing channels.

multi-channel demand generationemail automationbrand campaignsdata analysispartnership marketingGrowth Marketing+1

Marketing Manager

Promoted

Jan 2025 – Mar 2026 · 1 yr 2 mos · Scottsdale, Arizona, United States · On-site

As the Event Marketing Manager at Peerlogic, I am responsible for overseeing the planning, coordination, and execution of all external events and conferences. I manage all Facebook and Google advertising campaigns, direct the strategic planning and execution of email marketing initiatives, and coordinate internal events. Additionally, I oversee graphic design efforts to ensure all marketing materials align with brand standards and support event objectives. I lead the planning and management of all social media platforms, including organic media, to drive engagement and brand visibility. I also oversee website design, ensuring that the online presence is consistent with brand identity and optimized for user experience. Providing project management expertise, I ensure timely delivery and successful outcomes across all initiatives.

event planningsocial media managementgraphic designemail marketingcampaign managementEvent Management+1

Marketing Associate

Aug 2024 – Jan 2025 · 5 mos · Scottsdale, Arizona, United States · On-site

As a Marketing Associate at Peerlogic in Scottsdale, Arizona, I supported the marketing team by executing campaigns, managing social media, creating content, and tracking performance metrics. I also assisted with email marketing, event planning, and maintaining brand consistency across channels. My focus was on driving brand awareness and generating leads through various marketing activities.

campaign executionsocial media managementcontent creationevent planningbrand consistencyBrand Marketing+1

Kaifect: the growth marketing agency

Marketing Assistant

Nov 2023 – Sep 2024 · 10 mos · Tennessee, United States · Remote

Carry out campaigns for clients of Kaifect
Coach on social media strategies
Oversee development of websites
Analyze all marketing strategies

campaign executionsocial media managementcontent creationemail marketingevent planningDigital Marketing+1

Self-employed

Social Media Marketing Manager (Freelance)

Apr 2023 – Sep 2024 · 1 yr 5 mos · Scottsdale, Arizona, United States · Hybrid

Manage and oversee all marketing for clients
Direct type of content needed for all clients
Create an aesthetic for each company based on their needs
Pull analytics and reports for each client so they can see results of marketing.
Create Campaigns for clients

campaign managementsocial media strategieswebsite developmentmarketing strategy analysisDigital MarketingBrand Marketing