Jeremy Byars

CEO

Murray, Kentucky, United States22 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 20+ years of cross-industry experience.
  • Expert in crafting scalable communication strategies.
  • Proven track record in enhancing engagement and efficiency.
Stackforce AI infers this person is a Marketing and Communications expert with extensive experience across multiple industries.

Contact

Skills

Core Skills

Corporate CommunicationsMarketingProduct MarketingCorporate Training

Other Skills

CommunicationStrategic PlanningLeadershipContent ManagementSales ManagementSocial Media MarketingContent MarketingEditingCustomer ServicePublic RelationsCreative WritingPublishingSocial MediaResearchE-commerce

About

I build clarity where there's chaos, crafting scalable communication strategies, product marketing pitches, and knowledge management frameworks that actually get used (and maybe even LOVED). Whether it's developing departments from scratch or rewriting the playbook on how a flagship product should be rolled out, I specialize in making the complex digestible, the mundane engaging, and the ineffective obsolete. With 20+ years of experience across communications, corporate training, marketing, CRM management, and content leadership, I've delivered real results across four distinct industries (education, finance, utilities, and tech). Call it range. Call it "strategic curiosity." Call it pushing myself to adapt and evolve. Either way, I bring a cross-industry perspective that helps businesses communicate smarter, train better, and work faster. Oh, and I've failed. Spectacularly, subtly, and secretly. ๐Ÿ“‰ The goal: Communication that informs AND inspires. Yes, I'll throw in levity, metaphor, the occasional outdated reference, and most certainly an absurd observation (or 10). But this is always in service of connection, clarity, or results. Maybe all three. From the classroom to the C-suite, I've led teams of a couple to 60+, scaled operations, launched internal training ecosystems, and driven measurable improvement in engagement and efficiency. I'm here to build things that last, and do so with a smile, a chuckle, and perhaps even a gut-busting laugh. ๐Ÿƒ So, let's continue to raise the bar. Let's make people care. Let's inspire. And yes, let's (try and) be funny!

Experience

22 yrs 1 mo
Total Experience
2 yrs 4 mos
Average Tenure
4 yrs 9 mos
Current Experience

United systems & software, inc.

2 roles

Chief Marketing Officer (CMO)

Promoted

Aug 2023 โ€“ Present ยท 2 yrs 9 mos ยท Benton, Kentucky, United States

  • Responsible for creation and management of company messaging, content, and collateral and delivering them to internal and external audiences; managing marketing/inside sales personnel; designing, creating, and deploying marketing strategy and projects; managing HubSpot CRM; executing proactive sales and marketing initiatives; serving as primary company spokesperson and managing all PR and community outreach efforts; performing product demonstrations and presentations; serving as a conduit between outside sales teams and internal onsite staff; assisting with the planning and execution of corporate events; and various other exciting and impact-focused duties.
CommunicationStrategic PlanningMarketingCorporate CommunicationsLeadershipProduct Marketing+2

Product Manager/Evangelist

Aug 2021 โ€“ Aug 2023 ยท 2 yrs ยท Benton, Kentucky, United States

  • Responsible for product strategy, distribution, utilization, and optimization and assisting with product positioning and promotion by creating consumable and value-focused content for prospects and current clients.
Corporate CommunicationsProduct Marketing

Digital marketing certificate program at the university of tennessee chattanooga

Advisory Board Member and Mentor

Jul 2020 โ€“ Dec 2020 ยท 5 mos ยท Chattanooga, Tennessee, United States

  • Appointed to the Advisory Board for the Digital Marketing Certification program at the University of Tennessee at Chattanooga in 2020.

Its inc.

Product Manager

Aug 2019 โ€“ Jun 2021 ยท 1 yr 10 mos ยท Murray, Kentucky

  • Created the division that determined client product needs and iterations for the OnBoard suite of digital products, consisting of one core LMS and three mobile applications; developed a product catalog, revamped pricing and tier structure, and internal taxonomy; managed marketing and communications; graphic design and UI/UX design.
Corporate CommunicationsProduct Marketing

Kingdom trust

3 roles

SVP Education & Development

Mar 2019 โ€“ Aug 2019 ยท 5 mos

  • Chief training and education manager, while also leading internal communications and ongoing staff and leadership development. Other duties included project management, process analysis and documentation, technology integration, form design, and document management.
Corporate CommunicationsProduct MarketingCorporate Training

SVP Communications and Education

Nov 2017 โ€“ Mar 2019 ยท 1 yr 4 mos

  • Led all internal and external communications and education, with other duties that included marketing management, process analysis and documentation, new employee training and orientation, CRM administration, technology integration, web content and document management, and special project management.
Corporate CommunicationsProduct MarketingCorporate Training

Vice President of Communications and Education

Jun 2014 โ€“ Nov 2017 ยท 3 yrs 5 mos

  • Led all internal and external communications and education, with other duties that included marketing management, process analysis and documentation, graphic design, CRM administration, social media management, web content and document management, and special projects such as new employee training and orientation.
Corporate CommunicationsProduct MarketingCorporate Training

Jenko fishing

Product Marketing Consultant

Aug 2015 โ€“ Mar 2017 ยท 1 yr 7 mos ยท Murray, Kentucky, United States

  • Designed packaging artwork and company logos, consulted on marketing strategy (product launch, eCommerce site, PR and sales demonstrations, etc.), collaborated with overseas manufacturers, and performed database management.
Product Marketing

Wobo inc

Consultant

Jun 2014 โ€“ Jun 2015 ยท 1 yr

  • Consulted on business relationship management, new projects, document overviews, and business planning

Collegebookrenter

Vice President | Inventory Management

Dec 2010 โ€“ Jun 2014 ยท 3 yrs 6 mos ยท Murray, KY

  • Managed fulfillment, research and inventory areas; assisted with corporate communications; edited training manuals, website and marketing materials; developed and maintained strategic partnerships;
  • designed proprietary productivity software interfaces; process analysis
Corporate Training

South eastern book company

Purchasing Manager, Customer Service Manager (Internet Sales)

Jul 2007 โ€“ Dec 2010 ยท 3 yrs 5 mos ยท Murray, KY

  • Managed service for up to 12 Internet marketplaces and websites; monitored all consumer feedback; supervised all textbook purchases; assisted with communications, branding, design, web content, and social media campaigns; technical writing; quality assurance
Corporate CommunicationsProduct Marketing

Murray state university

2 roles

Adjunct Instructor, Department of English & Philosophy

Promoted

Aug 2005 โ€“ May 2007 ยท 1 yr 9 mos ยท Murray, KY

  • Taught classes in Freshman Composition (including one summer course teaching high school students), Humanities, and Creative Writing.

Graduate Assistant, Department of English & Philosophy

Aug 2004 โ€“ May 2005 ยท 9 mos ยท Murray, KY

  • Assisted in numerous Developmental Composition courses and taught one Developmental Composition course and several lab courses. Also led several grammar and composition workshops and tutored students of all classes.

Freelance

Freelance Marketing and Consulting

Jun 2004 โ€“ Dec 2018 ยท 14 yrs 6 mos ยท Murray, KY; remote

  • Regularly performed various freelance and contract work for local businesses and individuals, with work ranging from book edits, website audits, graphic design, marketing/communications analysis, resume writing, personal development and coaching, technical writing, and creative writing. I've helped businesses from sports and outdoors companies to marketing agencies achieve their goals. I am always eager to meet new prospective clients and help them determine if I can help them be the best versions of themselves.
  • My first collection of poetry, Eyes Open to the Flash, was published by Finishing Line Press (2008) with dozens of individual works published by various online and print literary journals.
Product MarketingCorporate Training

Bethel university of tennessee

Junior Associate, Development Office

Aug 2003 โ€“ Dec 2003 ยท 4 mos ยท McKenzie, TN

  • Created and chaired planning committee for one of most successful events in campus history (a visit by a US Poet Laureate) and also developed financier relationships, composed grants, conducted fundraising research, and created press releases, newsletters, brochures, and other advertising materials.

Magic valley publishing company

Staff Reporter

Jan 2002 โ€“ Aug 2002 ยท 7 mos ยท Camden, TN

  • Conducted interviews and research, composed articles, photography, proofread, initiated advertising and sales calls, layout and design, and Camden Chronicle database management.

Education

Murray State University

Master of Fine Arts โ€” Creative Writing

Jan 2005 โ€“ Jan 2007

Murray State University

Master of Arts โ€” English Literature

Jan 2004 โ€“ Jan 2005

West Kentucky Community and Technical College

Organizational Leadership

Bethel University of Tennessee

Bachelor of Arts

Jan 1999 โ€“ Jan 2003

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