Jit Chowdhury

Business Development Executive

Bengaluru, Karnataka, India7 yrs 6 mos experience
Highly StableAI Enabled

Key Highlights

  • Over 7.5 years in Marketing and Communications.
  • Led strategic initiatives for IBM, Cognizant, and TCS.
  • Expert in Analyst Relations and Market Intelligence.
Stackforce AI infers this person is a Marketing and Communications expert in the Technology sector.

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Skills

Core Skills

Analyst RelationsMarket IntelligenceContent Strategy

Other Skills

AdvertisingAnalytical SkillsArticle WritingBanglaBusiness AdministrationBusiness AnalysisBusiness Case DevelopmentBusiness Case PreparationBusiness MarketingBusiness-to-Business (B2B)Campaign ManagementCase StudiesChange CommunicationsChannel SalesClient Communication

About

Jit is a dynamic Marketing and Communications professional with over 7.5 years of demonstrated success driving market intelligence, analyst relations, and growth initiatives for technology giants such as IBM, Cognizant, and TCS. With deep expertise in business research & strategy, Jit has helped organizations build lasting analyst relationships and accelerate market impact across verticals. Previously, Jit led EMEA Analyst Relations at IBM, where he develops and executes high-impact analyst engagement strategies with leading firms including Gartner, Forrester, IDC etc. boosting IBM's share of voice and directly supporting priority deal cycles. At Cognizant, Jit managed both Analyst Relations and Market Intelligence for the AI&A practice, driving competitive intelligence, industry trends analysis, and the publication of over 75 research studies to inform product and marketing decisions. During his tenure at TCS, he delivered strategic market intelligence for the insurance sector, mapping competitor strategies and synthesizing actionable insights to support effective go-to-market execution and business growth. Jit is passionate about building strategic content, shaping industry narratives, and collaborating with cross-functional teams to drive sales enablement and elevate product positioning in global markets. His experience spans partner marketing and the design of robust research frameworks that underpin strategy in dynamic environments. A Certified Industry Analyst Relations Professional, Jit holds an MBA in Marketing Management and a BTech in Electronics & Communication Engineering (ECE), along with certifications in Business Analysis, Project Management, and Data & AI. He welcomes opportunities to connect and explore how sophisticated market intelligence and analyst influence can power growth in today’s rapidly evolving technology landscape.

Experience

7 yrs 6 mos
Total Experience
2 yrs 6 mos
Average Tenure
--
Current Experience

Ibm

Analyst Relations

May 2025Oct 2025 · 5 mos · Bengaluru, Karnataka, India · Hybrid

  • Owned the end-to-end analyst relations strategy across Europe, Middle East & Africa, engaging with top firms like Gartner and Forrester.
  • Drove briefings and perception-shaping programs for Cybersecurity, Data & AI, aligning with IBM’s marketing strategy.
  • Launched the “Analyst Insights – MEA” mailer series, significantly enhancing visibility among strategic growth accounts.
Analyst RelationsMarket StrategyEngagement StrategiesCybersecurityData & AIMarket Intelligence

Cognizant

Strategic Marketing

Jun 2022Jan 2025 · 2 yrs 7 mos · Kolkata, West Bengal, India · Hybrid

  • Spearheaded strategic marketing initiatives within the AI & Analytics practice, enhancing brand visibility.
  • Managed Analyst Relations and RFIs, ensuring effective stakeholder communication and engagement.
  • Developed compelling content for Partner Marketing and Awards Management, contributing to business growth.
  • Created impactful proposal documents and capability decks, driving successful business development efforts.
Strategic MarketingMarket IntelligenceStakeholder CommunicationContent DevelopmentAnalyst Relations

Tata consultancy services

Market Intelligence & Content Strategy

Dec 2017Jun 2022 · 4 yrs 6 mos · Kolkata · Hybrid

  • Developed comprehensive go-to-market strategies by analyzing customer behavior and market readiness.
  • Conducted in-depth market and competitor intelligence across various geographies, identifying key business opportunities.
  • Created engaging marketing materials, including brochures and video scripts, enhancing brand visibility on the company website.
  • Acted as a point of contact for client partners, ensuring seamless communication between technical teams and stakeholders.
Market IntelligenceGo-to-Market StrategyCompetitor AnalysisClient CommunicationContent Strategy

Education

Indian Institute of Social Welfare and Business Management

MBA — Marketing Management

Jul 2015Sep 2017

Asansol Engineering College (AEC)

B.Tech — Electronics and Communications Engineering

Jul 2010Aug 2014

Symbiosis Centre for Distance Learning

Post Graduate Diploma in Psychological Counseling — Counseling Psychology

Jul 2023Jun 2024

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