Oct 2024 – Jul 2025 · 9 mos

• Manage State local government and education accounts (SLED) is south Florida

Oct 2019 – Present · 6 yrs 8 mos

May 2017 – Oct 2019 · 2 yrs 5 mos · Miami

• Position Oracle’s Customer Experience Cloud Portfolio (service, sales, marketing, e-commerce and loyalty), Manage key Accounts, and partner ecosystem in the Caribbean Region. As an expert on these solutions, advice and guide customers on their digital transformation to achieve their business goals in terms of growth, operational efficiency and profitability by utilizing Oracle’s cloud services. Understand general vertical market and specific client’s business challenges to prepare and present to C- level executives and technical audiences winner business cases with tangible and clear impact on their financial results and process efficiency.
• Helped a major Caribbean Service Provider increase their customer wallet share and market share through Oracle’s Customer Engagement Cloud solution.
• Cloud subscription renewal on top financial accounts of the region and maintained the installed base with high customer satisfaction.
• Developed a solution sales toolkit based on main vertical market needs (Insurance, Financial, Service Providers and Retail) to facilitate partners articulate Oracle’s value proposition and presentation and trained partners sales teams.
• Identify new opportunities for Oracle’s solutions and built a pipeline representing more than 6 times the annual sales quota.

Oct 2011 – Apr 2017 · 5 yrs 6 mos

• Defined and coordinated the Sales, Go to Market, Product and Channel strategy for the territory. Directly managed top accounts to secure market share and customer satisfaction, Identified and recruit partners to effectively cover the territory and attain sales objectives. Lead multinational team of Systems Engineers, Channel Managers, Engagement Managers, and Services to meet the sales and successful project implementation.
• Grew 5% to 13% revenue year over year and sales quota overachievement
• Double digit Partner´s growth in all countries with main channels sales growth of 131% year over year.

Dec 2010 – Sep 2011 · 9 mos

• Set up business strategy, action plans and follow up processes for a cross functional and multinational team to meet the key performance indicators, including Market Share, Product Positioning and Revenue through Service Providers in Latin America and the Caribbean. Lead a team of Service Providers Managers in Mexico, Caribbean, Brazil Peru, Chile Argentina and Colombia. Coordinated marketing, advertising, sales promotions, training, and other activities to ensure maximum focus on Avaya’s products and services through Sservice Providers sales teams.

Oct 2005 – Nov 2010 · 5 yrs 1 mo

• Positioned Avaya Portfolio, Achieve Market Penetration and sales quota assigned. Maintain the installed base by renewing service contracts and coordinated new services implementation. Maintain high customer satisfaction and oversaw incidents to resolution with concourse of areas as needed.
• 114%,232% and 126% Sales quota achievement in 2007, 2008 and 2009 with more than 90% in customer satisfaction.
• FY 2006: 294% on sales orders growth YoY

Jul 2004 – Oct 2005 · 1 yr 3 mos

• Managed the top two Avaya Partners in Colombia, Supported the sales team in key projects and strategic customers. As a product manager I was responsible to position Avaya’s collaboration and networking Portfolio, on the corporate market, and achieving the market penetration and sales quota. Achieved 105% on Sales Quota (Collaboration), 15% increment YoY of Collaboration and Networking Portfolio Sales

Apr 2002 – Jul 2004 · 2 yrs 3 mos · Bogota, Colombia

• Creation of the company, and strategy definition. Providers and Products selection, market strategy design, definition of the channel policies.

Nov 2001 – Sep 2003 · 1 yr 10 mos · Bogota, Colombia

• Coordinated resources to fulfill and ensure the quality of the solutions provided to customers in Colombia and Ecuador, meeting the committed timelines. Responsible for the Value Added Services portfolio sales objectives through the service sales team. –Managed and coached the service team in the region

Jan 1997 – Dec 2000 · 3 yrs 11 mos

• Designed and implemented strategies to meet revenue, profitability and market share goals, as well as market coverage, vertical market segmentation and demand generation activities. Managed sales team, channels and Distributors. Increased sales from $2 Million to $15.7 Million and market share from 7% to 13% and consolidated 45% market share for Pagers.

Dec 1993 – Jan 1997 · 3 yrs 1 mo

• Responsible for sales, profitability, market propositioning and share of the Telecommunications Division for Colombia and Ecuador. Lead and developed t teams including technical presales, systems engineers, corporate marketing and public relations resources. Introduced the new Radio networks portfolio and managed major customers, local channel strategies and marketing programs for Pager portfolio. Increase Philips Pager market share from 2% to 35%. Designed, sold and coordinated implementation of the biggest and most modern Traffic Light control System for Medellín City.

Jul 1991 – Dec 1993 · 2 yrs 5 mos

• Design Telecommunications projects, support sales team in presentations, negotiation and closing business with big customers.