Lakshay Makkar

Business Development Executive

Bengaluru, Karnataka, India6 yrs 5 mos experience

AI Enabled

Key Highlights

Led strategic initiatives across South Asia and Europe.
Successfully launched 25+ stores and partnerships.
Improved risk models, reducing failures by 85%.

Stackforce AI infers this person is a strategy and growth professional with expertise in Retail and Fintech.

Contact

lakshaymakkar1997@gmail.com LinkedIn

Skills

Core Skills

Strategic InitiativesProgram ManagementBrand StrategyProduct ManagementTechnology ConsultingProduct StrategyBusiness StrategyData Analytics

Other Skills

Revenue & Profit GrowthRevenue AnalysisBrand PerformanceKey Performance IndicatorsPeople ManagementKey MetricsConsumer BehaviorB2CCo-marketingCustomer SuccessBrand DevelopmentCustomer AcquisitionCommercial ProposalsGrowth MarketingStrategic Planning

About

I’m a strategy and growth professional with experience spanning retail, fintech, and global distribution. Currently at Mercantile Pacific, I lead strategic initiatives across South Asia and Europe — from launching trade-in programs and omnichannel marketing campaigns to driving expansion with partners like MediaMarkt and Telefónica. Previously at More Retail, I scaled new business lines including More Café and Shop-in-Store, launching 25+ stores and partnerships with brands like Indian Oil and Wow Momo. My career began at American Express, where I built data solutions that improved risk models and reduced production failures by 85%. An MBA graduate from BITSoM (Top 6 in cohort) and a B.Tech in Computer Science, I bring a mix of analytical thinking, business acumen, and execution focus — helping organizations scale smarter and faster.

Experience

6 yrs 5 mos

Total Experience

1 yr 3 mos

Average Tenure

Current Experience

Mercantile

2 roles

Manager, Strategy and Growth Initiatives

Aug 2025 – Feb 2026 · 6 mos · Kolkata, West Bengal, India · On-site

Worked with the marketing team to implement tools like Freshworks and MoEngage and led an omnichannel marketing effort
in Pakistan, reaching 40K+ customers before iPhone 17's launch
Researched and strategised implementation of Middleware iPaaS systems like Boomi, Workato, Tray.ai, Celigo etc.

Revenue & Profit GrowthStrategic Initiatives

Project Manager - Strategy

May 2025 – Aug 2025 · 3 mos · Kolkata, West Bengal, India · On-site

Spearheaded Europe expansion strategy, collaborating with MediaMarkt, Telefónica, and Harvey Norman, informed by market
research across 57+ MediaMarkt locations in Austria.
Optimized Portfolio Project Management process, improving project delivery and resource allocation efficiency.
Worked with 20+ partners across South Asian countries and successfully launched a trade-in program in Myanmar.

More retail private limited

Program Manager - Growth Initiatives

May 2024 – May 2025 · 1 yr · Bengaluru, Karnataka, India · On-site

Launched 13 stores of a new QSR business line under More Retail as More Café in 4 months with 2+ Cr ARR
Successfully launched 12 new Partner Stores in Bangalore and 2 new stores in Chennai with 11+ Lac MRR
Implemented new couponing and increased redemption by 100% by altering the coupon structure in 30 days
Launched Shop-in-Store concept; launched kiosks for abCoffee, Wow Momos, FreshCrush, and Happilo
Partnered with Indian Oil Corporation to open "More Convenience stores" in CoCo locations across Bangalore
Managed 7+ external vendors and business partnerships and helped organization break-even on the EBIDTA level

Revenue AnalysisProgram ManagementBrand PerformanceKey Performance IndicatorsPeople ManagementKey Metrics+31

Cloudcraftz solutions

2 roles

Consultant Intern

Apr 2023 – Jun 2023 · 2 mos · Kolkata, West Bengal, India

Created pitch decks on the use of AI in the finance industry, LLM technology in trading, and LLMs in the finance sector's intranet capabilities, helping Cloudcraftz secure new partnerships and clients.
Selected and defined features from the Home Credit dataset and selected datasets for testing BodhiX, improving model accuracy and performance.
Collaborated with team members to restructure the BodhiX presentation, making it more informative and engaging for potential clients.
Created SOPs for pre-sales information on banks and insurance companies and for data retrieval from FFIEC, improving the efficiency and accuracy of these processes.
Created research documents on NeMo Nvidia Foundational Models and Form Filling LLMs, informing product development, marketing, and sales decisions.
Conducted interviews with experts and brainstormed new product ideas for Cloudcraftz, leveraging LLM technology to solve problems in the financial industry.

Stakeholder ManagementGo-to-Market StrategyProduct ManagementTechnology ConsultingProduct StrategyMarket Analysis+20

Consultant Intern

Jan 2023 – Apr 2023 · 3 mos · Kolkata, West Bengal, India

Researched and created concise information documents on Bandhan Bank, Zurich Insurance, and the Chinese insurance market, enabling sales teams to close more deals.
Analyzed the competitive landscape of Cloudcraftz and provided recommendations, helping the company stay ahead of the curve.
Conducted research on Explainable AI and identified opportunities for Cloudcraftz to develop new products and services.

Stakeholder ManagementGo-to-Market StrategyProduct ManagementTechnology ConsultingProduct StrategyMarket Analysis+16

Vinish cables

Business Consultant

Apr 2021 – Aug 2021 · 4 mos · Ambala, Haryana, India

Worked towards streamlining the manufacturing process.
Inventory management and outsourcing of manufacturing of specialized electrical appliances.
Managed sales channel and increased QoQ sales.

Stakeholder ManagementGo-to-Market StrategyPeople ManagementKey MetricsCustomer SuccessConsulting+9

American express

Analyst - Product Development

Jul 2019 – Apr 2021 · 1 yr 9 mos · Gurgaon, Haryana, India

Created financial variables that drove financial models regarding risk mitigation and rolling out offers to
valued customers in credit and charge card space.
Analyzed program data to provide input for key decision making and strategic planing.
Performed system analysis, documentation, testing, implementation and user support for platform
transitions.
Recipient of Edward P. Gilligan Award for Innovation at American Express.

Big DataStakeholder ManagementProduct ManagementPeople ManagementKey MetricsExtract, Transform, Load (ETL)+17