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Marsel Zaripov

Product Manager

Porto, Porto, Portugal13 yrs 1 mo experience
Highly StableAI Enabled

Key Highlights

  • $33M revenue generated through strategic initiatives.
  • Increased organic traffic from 9k to 100k monthly visits.
  • Achieved 93% NPS from clients through feedback loops.
Stackforce AI infers this person is a Growth Product Manager specializing in SaaS and B2B customer acquisition strategies.

Contact

Skills

Core Skills

Growth HackingProduct ManagementCustomer AcquisitionSeoSales ManagementStrategic PlanningLeadershipStrategic Business DevelopmentCustomer SuccessAccount GrowthB2b Saas

Other Skills

Account and Revenue GrowthAnalytical SkillsBusiness DevelopmentBusiness Intelligence (BI)Business StrategyBusiness-to-Business (B2B)Change ManagementConversion OptimizationCorporate SustainabilityCross-functional Team LeadershipCustomer Relationship Management (CRM)Customer RetentionData AnalysisDigital MarketingDirect Sales

About

Struggling to scale your growth funnel? Churn too high? Leads plateauing? Team missing direction? I’ve been there. Over a decade, I’ve helped build revenue machines across industries. Led teams. Opened markets. Launched AI-backed systems. At Hyperskill, we grew traffic 10x. At Air Apps, we exceeded MRR benchmarks. But growth isn't just numbers. It’s people. It’s systems. It’s relentless iteration. Here’s how I help: - Deep funnel diagnostics - AI-driven acquisition & retention - Pricing & value prop experiments - Full-funnel monetization systems 🚀 $33M revenue generated 📈 +12k organic traffic via custom AI tools 🤝 93% NPS from clients Want me to look at your funnel? Book a growth audit: https://tinyurl.com/ykp2u9u6 Let’s build something that scales.

Experience

13 yrs 1 mo
Total Experience
5 yrs 9 mos
Average Tenure
1 yr 7 mos
Current Experience

Air apps

Senior Growth Product Manager

Nov 2024Present · 1 yr 7 mos · Portugal · Remote

  • Orchestrating full revenue funnels of 5 core iOS apps that consistently exceed benchmarks.
  • Designing user experiences, value propositions, and pricing tests while minimizing churn.
  • Engineering growth initiatives that deliver MRR through a blend of acquisition, upsell, and retention.
  • Collaborating with engineering and product teams to translate goals into features and campaigns.
Growth HackingConversion OptimizationTraffic MonetizationProduct Management

Hyperskill

Senior Growth Manager

Jun 2022Nov 2024 · 2 yrs 5 mos · Dover, Delaware, United States · Remote

  • Led a cross-functional team of 11 members, resulting in growth of registrations from 8k to 20k/mo.
  • Executed a GTM strategy through channel partners, resulting in 30k monthly visits.
  • Increased organic traffic from 9k to 100k monthly visits within 12 months via in-house solutions.
  • Implemented 3 custom AI tools for the growth team, discovering a traffic source with 12k visits/mo.
Customer AcquisitionGenerative AI ToolsSearch Engine Optimization (SEO)Software as a Service (SaaS)Cross-functional Team LeadershipSEO

Chempartners

4 roles

Head of Growth

Promoted

Jan 2017Oct 2020 · 3 yrs 9 mos

  • Built a team of 10 professionals: 4 account executives, 4 operations managers, and 2 assistants.
  • Achieved total revenue exceeding $33 million in 2020, reflecting a year-over-year growth of 28%.
  • Attained a 93% Net Promoter Score by implementing regular feedback loops.
International SalesStrategic PlanningBusiness StrategyProcess ImprovementSales ManagementCustomer Retention

Business Development Lead

Promoted

May 2014Jan 2017 · 2 yrs 8 mos

  • Won 4 new Enterprise-level accounts, adding $5M in ARR via direct sales targeting C-level execs.
  • Led a team of 3 account executives overseeing clients in North America and APAC.
LeadershipInternational SalesStrategic Business Development

Account Executive

Promoted

May 2013May 2014 · 1 yr

  • Signed 3 Enterprise-level clients, each generating a net profit of $70,000/month.
  • Handled over 30 accounts, consistently increasing penetration within each client.
Customer SuccessCustomer RetentionMarket PenetrationAccount and Revenue GrowthAccount Growth

Junior Account Executive

Sep 2011May 2013 · 1 yr 8 mos

  • Secured 15 new B2B accounts, driving revenue growth and expanding market presence;
  • Mitigated risks of losses (approx. $300k per year) by solving critical quality problems;
  • Participated in over 25 expos to directly engage business relations with 100+ new accounts.
Strategic PlanningInternational RelationsLeadership DevelopmentB2B SaaS

Isos group

Intern

Oct 2016Oct 2016 · 0 mo · Greater San Diego Area

  • Created CRM-table of 500+ Walmart suppliers to promote The Sustainability Consortium (TSC);
  • Formed marketing overview for potential TSC clients explaining context and service proposal;
  • Conducted critical analysis of sustainability reporting in Russia with an outline for project in 2017.
Sustainability ConsultingCustomer Relationship Management (CRM)Corporate SustainabilityAnalytical SkillsMarketing

Education

Georgetown University

Exchange Student — 21st Century Leadership: Lessons From Washington

Gubkin Russian State University of Oil and Gas (National Research University)

Postgraduate diploma — Production technologies

Moscow International Higher Business School MIRBIS (Institute) 

Master of Business Administration - MBA

Plekhanov Russian University of Economics

Bachelor of Economics — Foreign Trade

East Kent College

Short Course Programme — Project Management

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