Paula Vinuesa

Business Development Executive

Galway, County Galway, Ireland3 yrs 7 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Consistently exceeded sales KPIs at MathWorks.
Co-founded a creative studio with multidisciplinary projects.
Achieved high sales acceptance rates across multiple regions.

Stackforce AI infers this person is a Sales Development and Creative Strategy professional in the SaaS and Creative Arts industries.

Contact

paulavinuesa26@gmail.com LinkedIn

Skills

Core Skills

Sales DevelopmentLead GenerationLead QualificationCreative StrategyBrand DevelopmentCustomer ServiceSalesContent Creation

Other Skills

B2B Lead GenerationSales ProspectingCustomer Relationship Management (CRM)SalesforceActive ListeningStrategic CommunicationsRevenue & Profit GrowthStrategic PlanningCreative IdeationBrand Development StrategyMarketing CampaignsProject ManagementCreative WritingProject CoordinationRetail Sales

About

3+ years SDR in a global SaaS company, MathWorks Inc., a leading technology company specialising in mathematical computing software. Able to work autonomously and as a team player in multi-cultural, multi-disciplined groups and eager to learn and develop further. Dynamic and reliable. Sales Development Representative | B2B Tech Specialist | Creative Strategist

Experience

3 yrs 7 mos

Total Experience

1 yr 9 mos

Average Tenure

3 yrs 4 mos

Current Experience

Mathworks

2 roles

SDR II - Iberia, UKI, Nordics, Benelux

Promoted

May 2025 – Present · 1 yr · Hybrid

Own high-volume lead management across multiple European markets (+1000 leads/quarter).
Maintain 95% sales acceptance rate (target: 90%).
Conduct mid-year engagement calls with key accounts to strengthen relationships, understand business needs, and identify growth opportunities.
Consistently exceed KPIs, achieving Double Accelerator quota in Q3 & Q4 2025.
Additional Involvement:
Buddy Program: Mentored new team members and supported onboarding.
BOC Community Member: Built and maintained partnerships with local organisations, leading initiatives with the Irish Cancer Society, Brigit's Garden, Galway Giving Tree and other communities in Galway.

B2B Lead GenerationSales ProspectingCustomer Relationship Management (CRM)SalesforceActive ListeningStrategic Communications+2

Sales Development Representative

Jan 2023 – May 2025 · 2 yrs 4 mos · Hybrid

Identifying and qualifying new business opportunities, leveraging industry knowledge and advanced communication skills to connect with technical users and decision-makers.
Managed inbound and outbound prospecting across Iberia, UKI, Benelux, Nordics & LATAM.
Qualified opportunities through needs analysis and strategic outreach.
Achieved 95% Sales Acceptance Rate in 2023 & 2024 (targets: 92% / 90%).
Exceeded quarterly targets, reaching Double Accelerator quota in Q4 2023 & Q4 2024.
Additional Involvement:
Great Place to Work Team Member: Organised team-building activities and office-wide events to foster a positive work culture.
Tools: Salesforce, Oracle Eloqua, Microsoft PowerBI, Microsoft365, Confluence, Vonage, Genesys

B2B Lead GenerationRevenue & Profit GrowthLead QualificationStrategic PlanningSales ProspectingSalesforce+4

Take a siesta | creative studio

Co-Founder & Creative Strategist

Jun 2024 – Mar 2026 · 1 yr 9 mos

Multidisciplinary Creative Studio
Architecture at the Edge Festival 2025, Outset Gallery
Tools: Adobe Creative Suite (Illustrator, Photoshop, Lightroom), FinalCut Pro, Canva, Readymag

Creative IdeationBrand Development StrategyMarketing CampaignsProject ManagementCreative WritingCreative Strategy+1