Pramod Chandra Bhatt

Digital Marketing Specialist

Delhi, India7 yrs 11 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

5+ years of experience in digital marketing.
Expertise in performance marketing and media buying.
Proven track record in driving user growth and improving metrics.

Stackforce AI infers this person is a Digital Marketing Specialist with a focus on Performance Marketing in the B2C sector.

Contact

Skills

Core Skills

Performance MarketingProgrammatic Media BuyingSearch Engine Marketing (sem)Marketing CampaignsPaid Media AdvertisingDigital MarketingMarket Planning

Other Skills

Google AdsFacebook AdsGoogle AnalyticsAppsFlyerGrowth StrategiesWebTrends AnalyticsCase StudiesCommunication DevelopmentStrategic CommunicationsGo-to-Market StrategyCampaignsBrand ManagementData-driven Decision MakingConsumer BehaviorStatistics

About

At Paytm, I bring extensive experience in digital marketing, leveraging 5+ years of expertise to drive impactful campaigns and enhance performance metrics. My core competencies include Google ads, programmatic media buying, meta ads, and AppsFlyer, which I use to support strategic initiatives and deliver actionable insights. As Assistant Manager, I focus on managing affiliate marketing, OEM partnerships, and performance marketing campaigns that align with company objectives. By fostering key partnerships and streamlining processes, I contribute to organizational growth and operational efficiency while maintaining a commitment to data-driven marketing solutions.

Experience

7 yrs 11 mos

Total Experience

1 yr 9 mos

Average Tenure

3 yrs 8 mos

Current Experience

Paytm

3 roles

Assistant Manager

Apr 2025 – Present · 1 yr 2 mos

Performance MarketingProgrammatic Media BuyingGoogle AdsFacebook AdsGoogle AnalyticsAppsFlyer+1

Marketing Team Lead

Promoted

Oct 2023 – Mar 2025 · 1 yr 5 mos

WebTrends AnalyticsSearch Engine Marketing (SEM)Case StudiesCommunication DevelopmentStrategic CommunicationsGo-to-Market Strategy+6

Senior Associate Digital Marketing

Aug 2022 – Sep 2023 · 1 yr 1 mo

Paid Media AdvertisingPerformance MarketingCommunication DevelopmentKey Performance IndicatorsStatistics

Proglogix international services pvt ltd

PPC Analyst

Jan 2022 – Jul 2022 · 6 mos · Delhi, India

Communication DevelopmentKey Performance IndicatorsStatistics

Et medialabs private limited

2 roles

Digital Marketing Executive

Aug 2020 – Dec 2021 · 1 yr 4 mos

Market PlanningDigital MarketingAnalytical SkillsGoogle AdsCommunication DevelopmentKey Performance Indicators+4

Digital Marketing Intern

Jan 2020 – Jul 2020 · 6 mos

Creating a Number of Facebook campaigns, adset like conversion, traffic, lead, app install, etc. and ads of different types like Single Image, Carousel, Instagram, Catalog, Video ads for the number of clients of the company.
Creating Tik tik Campaign and ads for number of clients
Creating Google Campaigns like search, display, Remarketing, shopping, video, smart display and search campaign, ads like Responsive Search and display ads, expanded search ads, etc for number of clients.
Creating dashboards for clients and Generating weekly and monthly reports from Facebook, Google AdWords, and Google analytics panel and making reports in excel using the Pivot table for the number of clients like add247, Bare Anatomy, forest essential, Loom, Licious, Mediciyn, Akiva, Kissht, John Jacobs, Railyatri etc.

Vedantu

Business Development Executive

Aug 2019 – Dec 2020 · 1 yr 4 mos · Delhi Area, India

Handling clients and onboarding new clients to expand company business in Delhi NCR Area.

Prism johnson limited- rmc (india) division

Assistant Manager Sales and Marketing

Mar 2017 – Aug 2018 · 1 yr 5 mos · Kanpur Area, India

Achievements
Adjourned with the best growth territory in the ﬁnancial year 2017- 18.
Got Acknowledgement in the corporate magazine for 38% growth of the territory.
Increased the Sale of premium product from 3% to 12%.
Tasks
Meeting Sales Targets:
To achieve volume & value sales of products across categories, geographies & Retail Environments.
Ensuring Distribution & Visibility:
To ensure distribution across RLAs & Wholesalers & open new retail outlets & Wholesalers.
To do coverage analysis and reach targeted Wholesalers & retailers as per goals.
To ensure proper visibility of products across retails outlets & Wholesalers.
Maintaining Commercial Hygiene
To coordinate commercial activities, ensure timely collections, timely claim submission & maintaining ROI tracker.
Depot & Stock Handling:
To manage inventories, FIFO, stock levels & Inventory Health Index as per company norms
To liaise with ASM & Commercial department to ensure timely feeds to the stockiest and take action in the event of damaged stock.
Others
To provide market intelligence, monitor competitor activities and awareness on the competitor’s strengths and weakness.
To participate in product launches and promotional activities.
To maintain and leverage strong relationships with Retailers & Wholesalers.

Youth4work.com

Digital Marketing Intern

Jun 2016 – Jul 2016 · 1 mo · Delhi Area, India

Summer Internship Project:
. Managed Facebook Campaigns for the company and noting analyzing down CTR, CPC, and other parameters which impact the campaign objectives.
. Wrote the content using keyword optimization techniques.