Praveen Kumar

Co-Founder

Chennai, Tamil Nadu, India23 yrs 4 mos experience
Most Likely To Switch

Key Highlights

  • Increased leads by 5X with reduced spend.
  • Recognized among top digital marketing agencies in India.
  • Published multiple books on digital marketing strategies.
Stackforce AI infers this person is a Digital Marketing Strategist with extensive experience in B2B and B2C sectors.

Contact

LinkedIn

Skills

Core Skills

Digital MarketingSeoMentoringSocial Media Marketing

Other Skills

Blog MarketingBloggingBusiness DevelopmentCSSContent DevelopmentContent ManagementContent StrategyContent WritingConversion OptimizationDigital StrategyDreamweaverE-commerceEmail MarketingEntrepreneurshipGoogle Adwords

About

In the rapidly changing, dynamic digital environment, this self-taught digital strategist facilitates businesses to filter trends from the noise and implement appropriate digital strategies that deliver the desired results. Praveen helps entrepreneurs, CEOs & CMOs solve their PAIN in digital marketing by customizing & crafting strategic digital footprints that enable their organizations, irrespective of the size, to thrive digitally. He has delivered projects that have increased the number of leads by 5X at nearly 50% of the regular spend. His strategies have turned around brand positioning, resulting in growth and sales increases of up to 300%. In Feb 2020, WILD CREEK WEB STUDIO was recognized among the TOP 25 DIGITAL MARKETING AGENCIES in India. In May 2021, he was named the "BEST MENTOR and EXPERT" in Digital Marketing by UpGrad.com (India's largest online professional education company). In 2022, Wild Creek was awarded "SEO Agency of the Year". In 2023, it was featured in the "TOP 10 DIGITAL MARKETING COMPANIES in India" by CEO Magazine. In 2024, Praveen was named one of the 15 Business Leaders to Watch by the Economic Times. In May 2024, he trekked to Everest Base Camp. Praveen is an award-winning Digital Strategist with 18+ years of experience in building, implementing, and turning around digital marketing projects for companies across sectors. In 2024, he published his first book, "50 Time Saving Hacks for Entrepreneurs," a collection of actionable strategies drawn from his experience to help entrepreneurs reclaim their time, work smarter, and achieve balance. His second book, "The Power of Prioritization: Your Guide to a 20-Hour Work Week," is a practical playbook for professionals to design their week around what truly matters - without burning out. In 2025, he released "Digital Marketing Mastery - 101 Smart Hacks for Exponential Growth," a tactical guide packed with timeless, tool-agnostic strategies to drive performance-led growth in a fast-changing landscape. In July 2025, he curated Human Algorithm, a first-of-its-kind event that brought together marketers and founders to explore how businesses can scale in an AI-powered world without losing human clarity. The event focused on strategic thinking, creative insight, and meaningful conversations around growth. He has also served as a Digital Marketing Mentor at UpGrad.com and Visiting Faculty at a leading B-School in Chennai.

Experience

23 yrs 4 mos
Total Experience
4 yrs 8 mos
Average Tenure
10 yrs 4 mos
Current Experience

Upgrad

Digital Marketing Coach & Mentor

May 2020 – Jul 2022 · 2 yrs 2 mos · Chennai, Tamil Nadu, India

  • As a Digital Marketing Coach & Mentor, my role in Upgrad includes:
  • 1. Conducting Online Classes on various digital marketing topics - SEO, SEM, Social Media, Web Design, Digital Strategy etc.
  • 2. Mentoring students in their professional goals - Helping them to get clarity on the Digital Marketing Career
  • 3. Sharing experience, real time case studies.
  • 4. Helping them with the questions on SEO, Paid Ads & Social Media.
  • 5. Teaching how to build sustainable digital marketing strategies.
SEOSEMSocial MediaDigital StrategyDigital MarketingMentoring

Rajalakshmi school of business

Visiting Faculty

Oct 2018 – Oct 2020 · 2 yrs · Chennai

  • Visiting faculty for Digital Marketing & Social Media
Digital MarketingSocial Media

Timespro digital marketing

Digital Marketing Trainer

Oct 2018 – May 2019 · 7 mos

  • Digital Marketing Trainer for Times Pro PGDDM (Post Graduate Diploma in Digital Marketing) course

Bni chennai cbd(a)

Social Media Manager for BNI Chennai

Apr 2018 – Feb 2020 · 1 yr 10 mos · Chennai

  • Handled the social media channels for BNI Chennai - Sharing updates, educating members on how they can grow their business via BNI, Growth Hacking tips for Entrepreneurs using Social Media.
Social MediaSocial Media Marketing

Startup leadership program

2 roles

Program Leader

Promoted

May 2017 – May 2018 · 1 yr · Chennai Area, India

Fellow

Sep 2016 – May 2017 · 8 mos · Chennai Area, India

Awesome chef

Digital Marketing Director

Feb 2016 – Present · 10 yrs 4 mos · Chennai

  • AwesomeChef.in was Chennai's first "Ready-to-cook" meal kit delivery service providing you with pre-measured ingredients to cook delicious, healthy gourmet style meals at home.

Awesome cuisine pvt ltd

Chief Food Officer

Sep 2009 – Present · 16 yrs 9 mos · Chennai

  • Awesome Cuisine offers simple and easy Authentic Indian recipes with step-by-step instructions, allowing you to cook delicious meals quickly.

Wild creek web studio pvt ltd

Founder and Head - Operations

Apr 2009 – Present · 17 yrs 2 mos · Chennai Area, India

  • Wild Creek Web Studio is a digital marketing strategy company founded in 2009. We specialize in enabling a companies’ digital growth through marketing consulting and executing precise strategies that are holistic and deliver the desired results which have a long term impact.
  • Be it a start-up, mid-size or a large organization, our customized approaches have empowered businesses to create a strong digital footprint and stand ahead of their competition.
  • Whether it is SEO, SEM or Websites, be assured we would employ the right digital tools in the best manner to deliver on your strategy and fetch you results that are truly world-class “value for money”.
  • With 10+ years and 100+ clients, we bring a myriad of digital disciplines under a single umbrella. If hassle free digital management with BUSINESS ROI seems irresistible, speak to us to get started on your journey of digital growth.
  • "Friendly and uncomplicated approach to the project, thereby lifting a lot of stress for a customer."
  • "My overall experience has been satisfying and I am happy with how the site has turned out."
SEOSEMWeb DesignWeb AnalyticsContent ManagementSocial Media Marketing+1

Sify

Business Manager - Channel

Sep 2008 – Apr 2009 · 7 mos

  • Integration and Merge of Bawarchi and Sify Food.
  • Managed Sify Food, Newsletter and few other things.
  • Established and Initiated a Few Content/Business Partnerships.
  • CSS conversion of Sify Videos.
  • Tried to push through various open source API related content integration but kept hitting a brick wall at all levels :)

Sulekha.com

Channel Marketing Manager

Dec 2006 – Sep 2008 · 1 yr 9 mos

  • Within 9 months of taking over the movies channel the Organic traffic and Total traffic increased 10x times. From a near obscurity brought the Sulekha Movies into a big player.
  • SEO for various other channels of Sulekha, notably Food.
  • Co-Managed Sulekha Blogs.

Broadspire inc

Web Marketing and SEO Manager

Apr 2006 – Nov 2006 · 7 mos

  • Research, Analysis and Implementation of SEO activities for various clients thus increasing their traffic and reach.
  • Conversion of templates/old designs into CSS based designs.

Greggs plc

Assistant Manager

Apr 2003 – Jul 2005 · 2 yrs 3 mos

  • Assistant Manager for one of their top 3 stores in the south east region of england.

Sundaram finance

Junior at Website Administration Team

Jan 2001 – Jan 2002 · 1 yr

  • Nothing much to say except that it was my first proper job.
  • Data updates to the Corp website and few other things here and there.

Education

University of Bedfordshire

MS — Internet Technologies

Jan 2002 – Jan 2004

Vidya Mandir

Regular/General High School/Secondary Diploma Program

Jan 1990 – Jan 1997

Skillsgurucool

Accelerated Business Fellowship

Jan 2019 – Jan 2020

Skillsgurucool

Himalayan Business Retreat

Jan 2019 – Jan 2020

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