Rory Sadler — CEO

Most sales teams are still stuck selling the old way, but buyers have moved on. I co-founded trumpet to fix that gap. We're the #1 Digital Sales Room on G2, helping revenue teams at companies like Gong, HubSpot, Zoopla, Oyster, and Personio create frictionless buying experiences. Trumpet helps our customers: - Typically cut deal cycles by 25%+ - Streamline the buyer journey - Make both internal and external collaboration seamless - Surface hidden stakeholders before deals go dark - Enable champions to sell internally when they (our customers) aren’t in the room My why 👇🏻 After 10+ years in sales, after being the first sales hire at Catapult, after scaling Hotjar's GTM, after living the pain of watching deals die in "internal review" and buyers ghost because we made buying too hard… I built Trumpet to modernise B2B buying. I share lessons here on buyer enablement, async collaboration, and the messy reality of scaling a SaaS business. If you're: ➡️ Leading a sales org that wants to sell differently ➡️ Building a GTM motion for modern buyers ➡️ Tired of losing deals to indecision Let’s connect.

Stackforce AI infers this person is a SaaS entrepreneur specializing in sales enablement and buyer experience.

Location: London, England, United Kingdom

Experience: 16 yrs