Shraddha Sen

Operations Associate

Bengaluru, Karnataka, India1 yr 11 mos experience

Most Likely To Switch

Key Highlights

Proven track record in enhancing brand perception.
Expertise in market research and strategy development.
Strong skills in social media marketing and engagement.

Stackforce AI infers this person is a Marketing and Design professional with a focus on sustainable practices and strategic brand development.

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Skills

Core Skills

Business-to-business (b2b)Market ResearchBrandingSocial Media MarketingTraining Course DevelopmentSustainable DesignInterior Design

Other Skills

Advanced ExcelBalsimiqBrand positioningBudgetingBusiness DevelopmentBusiness Intelligence (BI)Buyer FinanceCase StudyCatalog ManagementCategory InsightsCategory ManagementClient RelationshipCompetitive AnalysisConcept DevelopmentContent Design

Experience

1 yr 11 mos

Total Experience

1 yr 11 mos

Average Tenure

1 yr 11 mos

Current Experience

Birla pivot

2 roles

Senior Associate Sourcing Manager - Interiors Category

Promoted

Jul 2025 – Present · 11 mos · Bengaluru, Karnataka, India · On-site

Associate Sourcing Manager

Jul 2024 – Jul 2025 · 1 yr · Bengaluru, Karnataka, India · On-site

B2B E-Commerce platform of Grasim Industries (Aditya Birla Group)
Responsibilities:
Building Polymers Category
Category Data Analysis
Market Research & Strategy across different categories - existing & upcoming
Managing Product Cataloguing & Category Trees

Business-to-Business (B2B)Market Research

Quess corp limited

Marketing and Communication Intern

Feb 2024 – May 2024 · 3 mos · New Delhi, Delhi, India · On-site

Pink lemonade communications

Branding and Strategy Intern

Jun 2023 – Jul 2023 · 1 mo · Bengaluru, Karnataka, India · On-site

Shadow Mentee to Mrs Nidhi Srikanth, Senior VP of Design at Pink Lemonade.
Handled 6 projects across domains such as marketing, branding, strategy and content delivery.
Conducted competitor analyses and evaluated target audience preferences to inform strategic decisions.
Assisted in a project to enhance brand positioning through secondary research, contributing to a 12% improvement in brand perception.
Developed pitch decks for client presentation.
Utilized social media analysis to offer actionable insights, recommending strategies that led to a 20% increase in client audience engagement and a 15% growth in social media followers.
Developed a training module for SMEs for Amazon client.

Myhealthcare technologies

Marketing Intern

Jan 2023 – May 2023 · 4 mos · Gurgaon, Haryana, India · Hybrid

Innovatively conceptualized and designed Instagram posts, leveraging tools like Photoshop and Canva.
Spearheaded idea generation sessions, fueling creative marketing strategies and contributing to increased social media engagement by 1.5X.
Strategically devised content calendar, optimizing social media content posting schedule for enhanced audience engagement, aligning with dynamic market trends.
Conducted in-depth research on health-tech industry in Tier 1, Tier 2 and Tier 3 cities and analyzed the smartphone user demographics.

Madras terrace architectural works

Architectural Intern

Jan 2021 – Jul 2021 · 6 mos · Chennai, Tamil Nadu, India

Proficiently utilized AutoCAD 2D & 3D, SketchUp, and Lumion to design floor plans and create customized furniture solutions.
Collaborated seamlessly with vendors, facilitating effective coordination to finalize color schemes and ensure successful project delivery.
Conducted extensive research on sustainable materials and techniques for a lake restoration project to mitigate climate change and created visually appealing report and presentation for the client.
Led an Interior Design Project from conceptualization to design stage, engaging closely with clients.
Ensured precision in execution across diverse domains spanning construction drawings, landscape designing, and art installations.