Shubham Mishra (Shubh) ā Digital Marketing Specialist
Do you love solving mystery rooms or treasure hunts? š„ I do and product marketing calls for my passion to weave treasure maps that connect customers to products. šŗļø Over the last 8+ years, Iāve helped B2B SaaS companies win markets and grow revenue by bringing clarity to complex stories: by understanding the market, listening to customers, and translating those insights into GTM strategies that drive results. šµEarly in my career, I led category product marketing for the Order-to-Cash space with my fantastic team of PMAs, managing a portfolio of 10 enterprise B2B FinTech products. šAs part of that, I also co-launched Highako Academy, a thought leadership platform that scaled to 25K+ subscribers, building both community and pipeline. š§ At Sirion, I began in product marketing - building competitive battlecards and messaging frameworks that armed sales teams and strengthened campaigns. I later moved into growth marketing, where I designed custom nurture journeys for in-pipeline and latent opportunities, while elevating messaging and copy to accelerate top-of-funnel pipeline creation. šAlongside this, Iāve taken on field marketing initiatives - driving global webinars, regional field events, and partner roundtables that deepen buyer engagement, expand influence, and accelerate deal cycles. With a history of driving product-market fit, scaling growth, and enabling sales success, this journey has been nothing short of a rollercoaster ride š¢ And Iām ready for the next challenge: shaping category stories, scaling GTM plays, and driving growth. Letās connect and share ideas!
Stackforce AI infers this person is a Product Marketing Specialist in the B2B SaaS industry.
Location: Bengaluru, Karnataka, India
Experience: 8 yrs 10 mos
Skills
- Product Marketing
- Go-to-market Strategy
- Product Strategy
- Event Marketing
- Customer Retention
- Content Marketing
- Sales Enablement
- Competitive Analysis
Career Highlights
- Expert in crafting go-to-market strategies.
- Proven track record in B2B SaaS growth.
- Skilled in product marketing and customer engagement.
Work Experience
Sirion
Senior Marketing Manager (1 yr 6 mos)
HighRadius
Senior Product Marketing Manager (1 yr 10 mos)
Product Marketing Manager (1 yr 2 mos)
Associate Manager, Product Marketing (1 yr)
Product Marketing Principal (1 yr)
Senior Product Marketing Analyst (1 yr 7 mos)
Product Marketing Analyst (3 mos)
Intern (11 mos)
HCL Technologies
Summer Internship (1 mo)
Education
Product Marketing Certified Core (PMMCā¢) at Product Marketing Alliance
Bachelor of Technology - BTech at KIIT - Kalinga Institute of Industrial Technology
Physics at Mother's Public School
at Bridgeford School