Travis Scott

Co-Founder

Spokane, WA, United States23 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founder of Cycling On Purpose, promoting youth mental health.
  • Expert in RevOps, enhancing CRM data reliability.
  • Experienced in non-linear career management.
Stackforce AI infers this person is a B2B RevOps and Marketing expert with a focus on CRM optimization.

Contact

Skills

Core Skills

RevopsMarketing StrategyCampaign ExecutionDigital Marketing

Other Skills

CRMGo-to-Market StrategyMarketing OperationsSales OperationsEnvironmental complianceRecruitingSEMAdvertisingSEOTechnical RecruitingInternet RecruitingSocial MediaConsultingEntrepreneurshipBusiness Development

About

In the summer of 2025, I rode a bicycle 2,500 miles from Liberty Lake, WA to Indianapolis, IN. The ride took me through Idaho, Montana, Wyoming (including Yellowstone NP and Devils Tower), South Dakota (including the Black Hills and Badlands NP), and across Iowa (via RAGBRAI), Illinois, and Indiana. I rode my cousin's bike for most of it. He unexpectedly passed away from a heart condition in 2023 and I did this ride to honor him. Those long days on the road gave me something I didn't expect: clarity. About what I'm actually good at. About what I wanted to build when I got home. My career has been a winding road (hence the name of my podcast Winding Road Careers) and doesn't follow a straight line. It's made up of Environmental compliance work, recruiting at boutique agencies and at Microsoft, Comcast, and Booking.com, the Director of Marketing running a team of eight and now I run Rainier RevOps, helping B2B companies fix the CRM data and process problems inside HubSpot that make AI tools, forecasting, and pipeline reporting fall apart. I have ADHD and excel at building systems partly because my brain demands it. I ran for City Council in 2023 and lost by 200 votes. I was part of the Spokane County Master Gardener program for a brief time and I'm a father of three boys. I'm an Indiana University alum and avid sports fan, though I often doubt why I'm such a loyal Reds and Bengals fan. I not afraid of doing hard things. The bike ride confirmed that. So did the council race. Both were very difficult in their own ways. Happy to connect with others here who share similar interests or want to nerd out about AI, RevOps, and marketing.

Experience

23 yrs 9 mos
Total Experience
2 yrs 8 mos
Average Tenure
4 yrs 6 mos
Current Experience

Cycling on purpose

Executive Director & Founder

Aug 2024Present · 1 yr 9 mos · Liberty Lake, Washington, United States · Remote

  • Cycling On Purpose is a nonprofit focused on raising awareness of the mental health challenges facing the youth in America.
  • I founded Cycling On Purpose after dealing with my own mental health challenges over the past year and a half and finally seeing a light at the end of the tunnel when I found purpose in my life.
  • I hope to share this insight and inspiration with others, especially the children and teens in our country, to help them pull out of their struggles as well.

Travis scott for liberty lake city council

Candidate for Liberty Lake (WA) City Council

May 2023Nov 2023 · 6 mos · Liberty Lake, Washington, United States

  • Great experience. The best part was the amazing people in my community that I met.
  • I lost by only 213 votes. If you don't think your vote matters, think again.

Gravity global

Revenue Operations Consultant

Jun 2022Oct 2022 · 4 mos · Spokane-Coeur d'Alene Area

  • I started at Mojo Media Labs, a boutique agency, that was acquired by a much larger agency, Gravity Global (250+ employees and growing like a weed), shortly after I started.
  • I didn't want to work at a large agency after being a number on a spreadsheet at Fortune 500 companies, so I decided to resign and continue to build RainierDigital.

Mo pros

Ambassador

May 2022Present · 4 yrs

  • Helping spread the word about this fast-growing community of over 1,300 Marketing Operations Professionals. If you have a burning desire to learn, lament, or lurk in the company of like-minded MOPs head here to join: https://www.themopros.com/join
  • Want a 10% discount on your monthly or yearly dues? Use ambassador-10m for monthly dues or ambassador-10y for yearly membership.

Pavilion

Executive Member

Nov 2021Present · 4 yrs 6 mos · Greater Seattle Area

  • Pavilion is a private membership organization for commercial growth operators, where
  • Members can openly discuss business critical issues with the comfort of privacy and
  • confidentiality.

Rainier revops

Founder and Principal Advisor

Aug 2021Present · 4 yrs 9 mos · Spokane-Coeur d'Alene Area · Remote

  • Every business is different. The same can be said of industries, which is why RainierDigital specializes in the worlds of professional services (e.g., staffing agencies), MedTech, and non-SaaS B2B companies.
  • We leverage the deep, hands-on expertise of our Founder, Travis Scott, who started his career in recruitment (both agency and corporate), sales and, eventually, as the Director of Marketing for a medical component manufacturing and distribution company.
  • Most agencies develop cookie-cutter strategies they try to implement across every client they work with. That causes problems for their clients.
  • RainierDigital works with our clients to develop strategies unique to their business, market, and company values. Our experience in your industry allows us to offer unique perspectives that other agencies don't have.
  • Services include:
  • HubSpot Admin
  • HubSpot implementation and onboarding
  • HubSpot integrations (most commonly with Bullhorn)
  • Demand gen strategy development and coaching
  • Demand-focused CRM infrastructure design, build, and reporting
CRMMarketing StrategyGo-to-Market StrategyRevOpsMarketing OperationsSales Operations

Demand & ops unboxed podcast

Host

Jun 2021Present · 4 yrs 11 mos · Spokane-Coeur d'Alene Area

  • (formerly known as the Marketing:Unboxed Podcast)
  • A podcast for curious marketers.
  • The show is made up of four series:
  • Author Series
  • HubSpot Series
  • RevOps Series
  • Leadership Series
  • Don't rely on a social media algorithm to let you know when an episode has dropped. Subscribe to the Marketing Unboxed email list to get updates on upcoming interviews, links to new episodes, and other resources related to these topics.
  • Do that here ➡️ https://www.rainierdigital.com/subscribe-marketing-unboxed-podcast-newsletter

Self published

Author, “Think Differently: How Recruitment Marketing Gets You Noticed Over the Noise”

Dec 2020Dec 2020 · 0 mo

  • I wrote “Think Differently” because I was curious about recruitment marketing and had some ideas about how recruitment could be done better while creating a better experience for everyone involved.
  • The book talks about basic marketing principles such as persona development, positioning, and building and nurturing audiences.
  • It can be purchased on Amazon in Kindle and paperback formats or you can download a free PDF copy below.
Campaign ExecutionDigital Marketing

Winding road careers

Founder

May 2019Dec 2023 · 4 yrs 7 mos · Spokane, Washington Area

  • Winding Road Careers is for anyone who wants to better manage their non-linear career or someone looking to make a career change.
  • Do you answer 'yes' to any of the following questions?
  • ⤴ - Want to make a pivot but don’t know how?
  • 🛑 ✋ - Have a non-linear career that’s making it hard to get your resume past the gatekeepers?
  • ⌇- Want to continue down a non-linear career path but need help managing it?
  • 🏝️ - Did you pivot into working for yourself and feel like you’re on an island?

Ism - industrial specialties mfg. & is med specialties

Director of Marketing

Dec 2015Aug 2021 · 5 yrs 8 mos · Englewood, Colorado, United States · Remote

  • I've successfully lead a team of 7-8 marketers remotely (well before COVID)
  • Focused specifically on streamlining marketing ops, implemented a lead nurturing program, and demand gen through content and paid social.
  • Emphasized our focus on and the importance of content and content SEO - this has contributed to the following organic search gains from Jan 2017 through Dec 2020: 291% increase in site users; 279% increase in site sessions; 40% increase in leads from organic traffic; 662% increase in blog-related sessions alone (21K in 2017 to 165K in 2020);**
  • Continuously examine and execute marketing strategy based on the company's long-tail business model
  • Managed complex projects involving multiple third-party vendors. Examples include a major website and e-commerce backend redesign and Magento 2 conversion
  • Co-managed paid search
  • Developed an agile system of two-week sprints using Asana. These were designed to keep the team focused on projects and campaigns, get more done, and protect their time from ad-hoc, less important projects that pop up; this became very valuable when the team was working remotely during the early days of COVID
Campaign Execution

Booking.com

Senior Talent Acquisition Consultant

Aug 2014Dec 2015 · 1 yr 4 mos · Bellevue, WA

  • Full-cycle recruitment of hospitality professionals
  • Roles include, but not limited to:
  • Key Account Managers
  • Account Managers
  • Customer Service Team Leads
  • Content Coordinators
  • Area Managers
  • Connectivity Coordinators.
  • Recruitment marketing consulting

Microsoft

Staffing Consultant

Jan 2011Jul 2014 · 3 yrs 6 mos · Redmond, WA

  • Technical Sourcer turned Staffing Consultant focusing primarily on SDET (Software Development Engineer in Test) sourcing and recruitment.
  • Frequent Microsoft Jobs Blog contributor
  • Member of Windows Recruitment social media team
  • Member of Microsoft's "Military to Microsoft" team

Cricket wireless

Technical Recruiter

Aug 2010Jan 2011 · 5 mos · Greenwood Village, CO

  • Full cycle recruitment of IT professionals and executives (VP-level)
Campaign ExecutionDigital Marketing

Comcast

Technical Recruiter

Sep 2009Aug 2010 · 11 mos · Centennial, CO

  • Full cycle recruitment and only recruiter for new Converged Products division.
  • Positions filled include, but not limited to: Sr Software Engineers, Java Developers, Software Engineers, DRM Architect, Administrative Assistant, Director of Architecture, Content Engineer, etc.
  • Also provided technical sourcing and recruiting (when needed) for other Comcast companies such as Comcast Interactive Media (CIM), Plaxo, and thePlatform

Rainierdigital

Founder, Paid Media Manager, Account Manager

Feb 2009Dec 2012 · 3 yrs 10 mos · Issaquah, Washington, United States

  • Paid media and marketing consultant
  • Managed paid search and paid social and provided marketing consulting to clients.
  • Recruitment for marketing and hospitality roles. Clients included Booking .com and Found Search Marketing
  • Non-Profit Marketing: Helped non-profits with Google Grants program, from applying to account setup, to account management to reporting and analytics.

Yoh it

Account Manager

Dec 2008Jun 2009 · 6 mos · Westminster, CO

Jobster

2 roles

Client Business Services

Aug 2008Oct 2008 · 2 mos · Seattle, WA

Account Manager

Jun 2007Aug 2008 · 1 yr 2 mos · Seattle, WA

Sigmatek consulting, llc

2 roles

Recruiter

Oct 2004Jun 2007 · 2 yrs 8 mos

Marketing Intern

Aug 2004Oct 2004 · 2 mos

Pacific award metals inc

Account Manager

Jan 2003May 2004 · 1 yr 4 mos · Denver, CO

  • Pacific Award Metals acquired the division I was part of at MetalWest.

Metalwest

Account Manager

Jan 2002Jan 2003 · 1 yr · Brighton, CO

  • My division was acquired by Pacific Award Metals

Reliance steel & aluminum co.

Inside Sales

Mar 2001Jan 2002 · 10 mos · Los Angeles, CA

Labat-anderson incorporated

2 roles

NEPA Compliance Specialist

Nov 1999Mar 2001 · 1 yr 4 mos

  • NEPA compliance on the Rocky Flats Environmental Technology Site (RFETS) Department of Energy (DOE) remediation project.

Hazardous Waste Database Specialist

Nov 1998Nov 1999 · 1 yr

  • Traveled monthly to Air Force and Air National Guard bases where I trained personnel on how to use a hazardous waste tracking database called AF-EMIS.

Education

Indiana University Bloomington

Bachelor of Science (BS) — Public Affairs - Environmental Science

University of Colorado

Master of Business Administration (MBA) — Marketing

University of Notre Dame - Mendoza College of Business

Professional Certificate in Management

altMBA

altMBA37 Ruby Cohort — Seth Godin's Akimbo Workshops

Jan 2020Jan 2020

The Marketing Seminar

Jan 2019Present

The Story Skills Workshop

STR1 Certificate Granted — Seth Godin's Akimbo Workshops

Jan 2019Present

The Creative's Workshop

PRO Certificate Granted — Seth Godin's Akimbo Workshops

Jan 2020Jan 2020

The Bootstrapper's Workshop

Jan 2020Jan 2020

Akimbo

SM Certificate Granted — The Sonder Method Workshop

Jan 2020Present

Seth Godin's Akimbo Workshops

CPY Certificate Granted — The Copy Workshop - Beta

Jan 2021Present

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