Tricia Hobson — Digital Marketing Specialist

Social Media Manager | Digital Strategist | Brand Guardian at PayPal With nearly a decade of experience navigating the fast-paced world of social media and customer engagement, I bring a deep understanding of what it takes to create authentic, high-impact content that builds trust and drives results. At PayPal, I specialize in: • Crafting compelling, human-centered content that connects with global audiences • Proactively managing PR crises with clarity, empathy, and precision • Spotting emerging trends and issues through social listening, then transforming them into actionable insights for resolution My superpower? Turning brand challenges into opportunities, while always keeping our customers’ voices at the center. I thrive in high-stakes environments, collaborate cross-functionally, and help shape a consistent brand story across every touchpoint. Let’s connect if you’re passionate about brand storytelling, reputation management, or the evolving role of social in fintech and customer experience.

Stackforce AI infers this person is a Social Media Manager with expertise in Fintech and Brand Strategy.

Experience: 20 yrs 6 mos