Jul 2024 – Present · 1 yr 10 mos · Surat, Gujarat, India

Jul 2023 – Present · 2 yrs 10 mos

Jul 2022 – Present · 3 yrs 10 mos

Jan 2022 – Present · 4 yrs 4 mos

Apr 2016 – Dec 2021 · 5 yrs 8 mos

• With a team span of 3,000 professionals spanned pan-India across 100+ locations, this P&L driven role starts from free supplier onboarding & engagement, to lead generation & conversion via all possible sales channels, till onboarding on paid subscription.

Sep 2009 – Mar 2016 · 6 yrs 6 mos

• With a customer base of more than a 1,00,000 , and covering four different servicing verticals, the top KPIs comprises clearly comes to be customer retention and monetization (cross-sell / up-sell), to ensure minimized churn and maximized revenue.
• With launch of monthly-mode subscription model, it includes smooth addition of monthly-mode subscription system, along with currently running annual-mode subscription model (spanned across 20 cities), and initiating a new business channel on Tele-servicing to manage the same

Aug 2007 – Aug 2009 · 2 yrs

• The profile demanded QUALITY and TIME as the top deliverable, with output starting from delivery of customer-catalogs, to the final ROI for a customer from that catalog.
• Process improvement being the pivot to whole piece, there were disruptive changes in whole business process cycle.
• Major accomplishments includes moving from custom-catalogs to the launch of template-driven customer-controlled business-pages, that transformed the way IndiaMART suppliers interact with buyers,

Jul 2005 – Jul 2007 · 2 yrs

• With business scaling up to new highs, it demanded support for every business unit - and specifically to sales/servicing teams spread across 10 locations pan-India.
• While the need was to migrate from PC-centric modules limited to head-office, to Web-centric system available all-across, this disruptive change enabled bundling business-processes at one place but with improved processes & productivity as a culture.
• Not only we migrated whole of running data from Tally to WebERP, but also changed the way customer-centricity was build at the core of system-architecture.
• The system still remains to be central-engine crux of IndiaMART, and has only gained more foot-hold with launch of ERP-App for further scaling.

Jan 2003 – Jun 2005 · 2 yrs 5 mos

• With travel being one of the key business divisions for IndiaMART at this early stage, helping in starting a new business unit via segment-specific portals for targeted lead-generation and business-delivery of those leads, thus initiating a new business stream altogether, which later paved way for new revenue stream in B2B domain as well.

Jun 1999 – Dec 2002 · 3 yrs 6 mos

• Started career working on various projects on Perl/PHP + MySQL technologies.
• Major accomplishment includes getting first E-commerce website enable for Nirulas.com, that included from product-management to user-management to order-management, and involving enabling of HTTPS / PGP framework
• The other major takeaway was getting http://www.indiangiftsportal.com online, which went on to come IndiaMART's visible presence in B2C domain (till it was sold out a few years later)