Swati Saini

Digital Marketing Specialist

Gurugram, Haryana, India13 yrs 2 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over 10 years of experience in mobile app marketing.
  • Proven track record in driving user acquisition and growth.
  • Certified Yoga Teacher with a passion for fitness.
Stackforce AI infers this person is a Mobile App Marketing Specialist with expertise in E-Commerce and Digital Marketing.

Contact

Skills

Core Skills

Mobile App MarketingPerformance Marketing

Other Skills

ASOAffiliate MarketingAffiliate RelationsAnalytical SkillsAnalyticsApple adsArtificial Intelligence (AI)Artificial Intelligence for BusinessB2B Marketing StrategyBrand ManagementBusiness AnalysisBusiness DevelopmentBusiness StrategyCCampaign Strategies

About

Googler and a fitness enthusiast. Registered Yoga Teacher (RYT-200) from 'The Yoga Institute' Mumbai and Ayush YCB level 1 certified (Ministry of Health, GOI). MBA graduate from Faculty of Management Studies (FMS), Delhi University, have an overall experience of over 10+ years. Have worked extensively in Mobile App Marketing , growth and product marketing domain across various organizations. Have gained hands on experience working across industries and acquired the ability to effectively articulate ideas and get them executed.

Experience

Google

2 roles

Senior Apps Consultant

Promoted

Nov 2024Present · 1 yr 4 mos

Product Specialist- Mobile Apps (LCS,India)

Feb 2022Nov 2024 · 2 yrs 9 mos

  • Driving Mobile growth across Gaming vertical in India.
  • Worked across diverse verticals in LCS such as Travel & Foodtech, Ecom, e Services.

Makemytrip

Lead, App Growth & Marketing (India & GCC)

Jan 2020Feb 2022 · 2 yrs 1 mo · Gurugram, Haryana, India

  • Led Mobile App User acquisitions and growth charter for India and Gulf countries.
  • Responsible for ROI focussed App performance marketing across channels. Led organic app install growth across geos via App Store optimisation of both playstore and the App Store.
Marketing CommunicationsSQLFacebook Ads ManagerApple adsAffiliate RelationsMarketing Strategy+11

Airtel payments bank

Senior Manager, Mobile App Marketing

Sep 2017Jan 2020 · 2 yrs 4 mos · Gurgaon, Haryana, India

  • Mobile Marketing- Digital GTM (Paid media , CRM and organic, on-site Marketing)

Shopclues

2 roles

Marketing Strategy(Electronics)

Jul 2016Jul 2017 · 1 yr

Category Marketing Manager (Online Marketing)

Aug 2015Jul 2016 · 11 mos

American express

Assistant Manager - Marketing

Apr 2014May 2015 · 1 yr 1 mo · Gurugram, Haryana, India

Tata consultancy services

Assistant System Engineer

Sep 2010May 2012 · 1 yr 8 mos · Gurugram, Haryana, India

Education

Faculty of Management Studies - University of Delhi

Master of Business Administration (MBA) — Marketing & Strategy

Jan 2012Jan 2014

Indian Institute of Management Bangalore

Executive Education Programme — Digital Marketing for Business Growth

Jan 2018Jan 2018

College Of Technology, G.B.P.U.A&T, Pantnagar

Bachelor of Technology (B.Tech.) — Computer Engineering

Jan 2006Jan 2010

St Gabriel's Academy ,Roorkee

HSc — PCM

Jan 2005Jan 2006

St Ann's Senior Secondary School, Roorkee

SSc — Science

Jan 1994Jan 2004

The Yoga Institute Mumbai

RYT 200 — Yoga Teacher Training/Yoga Therapy

Aug 2021Nov 2021

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