Anirban Das

Business Development Executive

Hyderabad, Telangana, India1 yr 7 mos experience
Most Likely To Switch

Key Highlights

  • Boosted email open rates by 30%
  • Generated over 150 qualified leads
  • Passionate about leveraging data and AI tools
Stackforce AI infers this person is a B2B Marketing Specialist with expertise in campaign execution and analytics.

Contact

LinkedIn

Skills

Core Skills

B2b MarketingDigital MarketingAccount Based Marketing

Other Skills

ABM campaignsApolloB2B campaignsCRM managementCanvaEmail MarketingGood Communication SkillsGoogle AnalyticsHubSpotMarketingMicrosoft ExcelMicrosoft Power BIMicrosoft WordSmartleadsVerbal ability

About

B.Tech graduate (NIT) and current ABM Executive with experience in B2B campaigns, email automation, CRM management, marketing analytics, social media and sales enablement. Skilled in HubSpot, Apollo, Canva and Google Workspace. I've executed campaigns that boosted open rates by 30% and generated 150+ qualified leads. Passionate about leveraging data, analytics, and generative AI tools to optimise Digital Business Marketing.

Experience

Divami

2 roles

ABM Executive

Promoted

Jan 2025 – Present · 1 yr 2 mos · Hyderabad, Telangana, India · On-site

  • Executing multiple B2B and ABM campaigns, improving campaign engagement, like open rates, click rates, website traffic and lead generation. Majorly using Smartleads, Apollo, clay, e.t.c
  • Using Google Analytics to monitor website traffic, analyse visitors' behaviour, and assess overall website health, feeding insights back into campaign and content strategies.
  • Optimising social media through various strategies and designing posts(Infographics, Poster, Text).
  • Designing marketing creatives( carousels, posters, email templates) and sales enablement (Case Studies). Majorly using Canva and other LMSs.
B2B campaignsemail automationCRM managementmarketing analyticssocial mediasales enablement+6

ABM Executive Consultant

Jul 2024 – Dec 2024 · 5 mos · Hyderabad, Telangana, India · On-site

  • I managed marketing and sales tools, ran ABM and outbound campaigns, and optimised workflows. From curating databases to driving brand visibility through events, I ensured everything ran smoothly, helping the team work smarter and better.
ABM campaignsoutbound campaignsmarketing tools managementworkflow optimizationAccount Based MarketingB2B Marketing

Education

National Institute of Technology Agartala

Bachelor of Technology - BTech — Computer Science and Engineering

Jan 2019 – Jan 2023

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