Apr 2023 – Dec 2023 · 8 mos · Bengaluru, Karnataka, India · On-site

• Leading store onboarding, same store sales growth, store operations and customer experience pan-India for 100 stores across eight cities in 2 states in eastern India
• Focus on improving sales per square foot through focus on assortment, availability, and pricing
• Re-imagined store onboarding process by integrating catchment potential data in store location selection process along with local nuances and introducing financial and criminal background check in franchise owner selection process

Jan 2022 – Dec 2022 · 11 mos

• Launched aesthetic skin treatment category and scaled to annualised GMV run rate of $2.5M and UC revenue of $1M ; led initial pilot and iterated for product-market fit
• Liaised with cross functional teams across finance, product, legal, marketing to ensure first time roll out of category specific features specifically new builds on multi-partner multi-service request (new to UC) and on context passing

Oct 2020 – Dec 2021 · 1 yr 2 mos

• Identified new opportunity areas for UC; drove workshop with leadership and senior advisors to shortlist 5 plays for further actions
• Led growth charter for Spa and wellness category with focus on unlocking demand and LTV; launched premium tier Spa sub-categories and revamped the existing wellness portfolio

Jun 2019 – Oct 2020 · 1 yr 4 mos · Mumbai, Maharashtra, India

• Post-merger integration of general insurance firms
• Devised road map for seamless Day 0 integration and ran an efficient PMO to ensure implementation
• Identified cost synergy of ~INR 70 crores through manpower optimization and branch footprint optimization
• Digital transformation of stock exchange
• Leveraged human-centric design thinking method to reimagine customer and internal stakeholder journeys
• Led an agile garage of cross functional client teams to design preferred reality, develop user stories and drive development in co-ordination with on boarded system integrator
• Sales transformation of general insurance firm
• Devised and implemented structured engagement program for agency channel; 45% growth in sales; agent recruitment up by 120%
• Conceptualized engagement programs for new agents; revamped loyalty program to target large agents; agent activation up by ~60%

Apr 2018 – Jun 2018 · 2 mos · Mumbai, Maharashtra, India

• Worked on digital transformation of SME loan journey for retail bank in South India
• Designed risk-based pricing model to evaluate risk adjusted return on capital for customized loan journey

Jul 2015 – Jun 2017 · 1 yr 11 mos · Mumbai

• Involved with multiple client engagements based in the USA providing solutions in domains of :
• Healthcare management
• Entertainment and Media
• Customer Segmentation and market study
• Client specific market behavior, consumer’s product and psychographic preferences
• Functional Specialties:
• Customer Segmentation and Value Assessment, Business Analytics and Predictive Modeling, Go-to-market Strategy, Revenue Management

May 2014 – Jun 2014 · 1 mo · Ahmedabad

• Streamlining of Maintenance of Well Services Units
• Created a macro based database containing complete information of equipment used in Well services operations • Conditionally formatted the Access database to alert Maintenance Supervisor about forthcoming Standard IV tests
• Linked the database to the original certificates thereby allowing remote access to the certificates for on-field usage • Created a checklist for Maintenance based on the Stem-II/III flowchart to alleviate chances of error creeping in
• Assisted two field jobs at Baruch performing the Stem-1 inspections and density measurements by mud balance
• Accomplishment: Reduced the man hours required per Standard IV testing by 10% and costs incurred by 8%.