Jul 2022 – Sep 2023 · 1 yr 2 mos

Feb 2021 – Jul 2022 · 1 yr 5 mos · Bangalore Urban, Karnataka, India

Feb 2019 – Feb 2021 · 2 yrs · Bangalore

Oct 2017 – Feb 2019 · 1 yr 4 mos · Bangalore

Dec 2015 – Oct 2017 · 1 yr 10 mos · Bangalore

Feb 2014 – Dec 2015 · 1 yr 10 mos · Bengaluru Area, India

• Working for India’s largest media conglomerate and largest publishing company in India and South Asia. Solely responsible for key accounts and high revenue generating clients and agencies. Manage top direct clients and agencies, serving as the primary liaison between agency staff, client marketing teams and outsourced vendors. Define client requirements and project parameters and guide teams in the development and delivery of campaign strategy and marketing mix. Adhere to budgets, oversee account billing and communicate updates to client teams.
• Key Responsibilities:
•  Ideate, Innovate and Collaborate with clients and advertising agencies from concept to production and launch of print, Web, Radio and on-ground campaigns that routinely exceeds client expectations.
•  Play a lead role on pitches to current and prospective accounts, delivering presentations that won new and increased existing business to drive verticals revenue growth.
•  Grew portfolio of accounts to generate highest percent of team’s revenues. Maintained ongoing communications with all accounts and fostered loyal, lasting relationships.
•  Drive strategic programs & sales initiatives and involve and lead in planning and strategies to enhance business
•  Cross functional engagement from conceptualization to delivery of Sales Programs
•  Event Management and Budget for Sales promotions and events
•  Key team player with extensive focus to enhance Revenue, Margin and Customer Retention & Acquisition.

Nov 2012 – Jan 2014 · 1 yr 2 mos · Bangalore

•  Sales & Revenue Generation- The main focus is to generate sales through corporate channel for the Office Uniform Business(Apparels).
•  Account Management-Key account Management -Handling the key accounts like TITAN eye, KEMS Auto, Ashok Leyland for their Staff uniforms.
•  Customer Service Tactics: Follow-up with active leads, create samples and quotes for the leads to close the sale.
•  New Business Development
•  Coordination with the operations team to ensure that customer order is tracked properly and shipped on time.
•  Communicate and follow up with customers to ensure timely collections

Sep 2011 – Nov 2012 · 1 yr 2 mos · Bangalore

• Prepare Sales Plan
• Giving Media Solutions to clients and agencies
• Preparing client proposals, presentations
• Plan weekly sales cycle and schedule client meeting accordingly
• Generate ideas for clients based on the brand requirement
• Market Information
• Preparing client and market mapping reports for his area industry
• Reports on client spends at a brand level
• Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
• Conducting competition tracking and monitoring on a daily basis
• Media Tracking to generate prospects
• Preparing sales and sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
• Plan and budget revenue generation for the week and month
• Provide written brief to programming for the spot / commercial based on inputs from client / agency

Mar 2009 – Aug 2011 · 2 yrs 5 mos

• Create, execute, and analyze the effectiveness of a strategic lead generation plan to ensure robust pipeline for sales closure.
• Manage the definition and implementation of various Marketing promotions with the goal of maximizing the ROI.
• Systematically target companies to generate leads for bulk sales.
• KEY ACCOUNTS MINING-Handled the key accounts like Volvo, Thomson Reuters, 3M India, Tavant Technologies etc.
• Follow-up with active leads, create samples and quotes for the leads to close the sale.
• Be the single point of contact for the customer and establish trust to do consultative sales and earn long term business from the customer.
• Work collaboratively with the marketing team to devise plans for generating qualified leads.
• Work with the operations team to ensure that customer order is tracked properly and shipped on time.
• Follow-up with customers regularly to get feedback on the overall experience and pass on the feedback to the product team.
• Communicate and follow up with customers to ensure timely collections