Hanna Larsson

Founder

Stockholm, Stockholm, Sweden17 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Built EMEA team from 0 to $30M ARR.
  • Grew personal brand to 239,000+ followers.
  • Founded Huntrs to help founders grow their business.
Stackforce AI infers this person is a SaaS and HR Tech growth expert with a strong focus on personal branding.

Contact

Skills

Core Skills

Go To MarketRevenueLeadershipStrategic Partnerships

Other Skills

Account ManagementAdvertisingAgile MethodologiesAnalyticsB2BB2C MarketingBrand ManagementBusiness DevelopmentBusiness Growth StrategiesBusiness StrategyCommunicationDefenceDigital MarketingEmployer BrandingEntrepreneurship

About

I am a builder. Over the last decade, I have built and scaled go-to-market engines, sales orgs and revenue at disruptive SaaS, Deep tech and HR tech companies. Since leaving my 9-to-5: 🔥 Became a Top Voice on LinkedIn 📈 Grown an audience of 239,000+ followers ✍️ Publish 2 weekly newsletters; Beehiiv + LinkedIn 📣 Been featured by Entrepreneur, Inc and CXO Magazine 💰 Built a 6-figure ($) business in less than 12 months from organic content → In 2023 I founded Huntrs - we build personal brands for founders and help them GROW their business. The BEST way to build a business today is through your personal brand. I'm also deeply passionate about helping more people to monetize their knowledge and build multiple income streams. Before starting my own business, I built and scaled the unicorn and hyper growth company Remote. MY RESULTS: → Built, hired and led the EMEA team and market for Remote from 0-$30M ARR → In July 2021 we became a unicorn 🦄, and in April 2022 Remote was valued to $3 billion → From 2 sales reps → team of 87 people across 22 countries - we all worked remotely → EMEA was Remote’s best performing market and team → Built a scalable and repeatable sales process and business model → I’ve built an audience of 214,000+ followers, with 92 million+ impressions, and I teach founders, investors and executives how they can achieve the same When I coach founders, I teach them how to build lean and efficient, profitable revenue growth, fuel growth through their personal brand, build an organic content funnel, keep a laser focus on the customer, speed, and build systems. ♻️ As well as building an ecosystem around their company. PREVIOUS GO-TO-MARKET EXPERIENCE: → Global hiring - hire anyone, anywhere in the world → Strongest material in the world → Digital transformation of HR → Nano surfaces optimisation → Call tracking If you want to work with me, reach out to me via: 👉 hannalarsson.me 👉 hunt.rs 👉 or send me an email: hello@hannalarsson.me Reach out, don't be shy 👋 Talk soon.

Experience

Gong

Partnership

Aug 2024Dec 2024 · 4 mos · Remote · Remote

Kothinker

Growth Advisor

Sep 2023Oct 2024 · 1 yr 1 mo · Remote · Remote

Venture cup sweden

Member of the National Jury

Jul 2023Jul 2024 · 1 yr

  • Venture Cup is Sweden’s biggest startup competition.

Huntrs

Founder

Jun 2023Present · 2 yrs 9 mos · Remote · Remote

  • 📌 We build personal brands for founders, executives and investors and help them GROW their business.
  • Don't be shy, get in touch 👋
Go To MarketRevenue

Huntrs newsletter by hanna larsson

Founder

Jun 2023Present · 2 yrs 9 mos · Remote · Remote

  • 👋 Learn how to build your personal brand and → GROW your business.
  • Sign up & get weekly actionable advice:
  • https://huntrs.beehiiv.com/subscribe
Go To MarketRevenueGrowth

Commsor 🦕

Community Advisory Board

May 2023Oct 2024 · 1 yr 5 mos · Remote · Remote

Go To Market

Future talent council

Strategic Advisor

Feb 2023Nov 2023 · 9 mos · Remote · Remote

  • Global think tank focused on understanding and influencing the future of work and education.
Strategic PartnershipsStrategy

Talent venture group

Growth Consultant

Feb 2023Nov 2023 · 9 mos · Remote · Remote

  • Talent Venture Group is a fast-growing investor and venture creator in the HR and Talent Tech space

Hanna larsson

GTM Advisor, Business Coach & Content Creator

Sep 2022Present · 3 yrs 6 mos · Remote

  • 📌 Here are 3 ways I can help you:
  • 1. Build a profitable personal brand
  • 2. Build multiple income streams
  • 3. Grow your business
  • I'll teach you how to create attention, trust and authority, and monetize your audience.
  • It’s the same system I used to grow an audience of 236,000+, thousands of newsletter subscribers and a 6-figure business.
  • → I publish two free weekly newsletter; The Future of Work and Huntrs by Hanna Larsson on Beehiiv - see you in there!
LeadershipGo To MarketStrategyRevenue

Oak & pine invest

Co-Founder

Feb 2022Present · 4 yrs 1 mo · Uppsala, Uppsala County, Sweden

Remote

Director of Sales EMEA

Feb 2021Jul 2022 · 1 yr 5 mos · Uppsala, Uppsala County, Sweden

  • Scaled revenue with 42x in EMEA. Hired and built the EMEA sales team from 2 to 87 team members, distributed in 22 countries. Before I resigned, I had a team of 11 sales managers (2 manager layers) and 76 sales reps across EMEA. We have built an incredible business and market. EMEA is Remote’s best performing market in every aspect.
  • Some of the highlight’s:
  • → From Series A to Series C in one year
  • → In July 2021, we became a unicorn
  • → I’ve built a strong leadership team with 11 amazing managers
  • → Hired top talent from the world’s leading tech companies
  • → Made 17 promotions (3 promotions to leadership) in the team
  • → Surpassed both quota and stretch goal every single month and quarter
  • → In April 2022, Remote was valued to almost $3 billion
  • → We have built a scalable, repeatable and automated sales process and business model
  • → We’ve built an amazing sales culture based on Ownership, Excellence, Kindness, Collaboration and Celebration
  • Remote helps companies of all sizes to hire top talent all over the world, in full compliance with local laws. We are backed by the world's leading investors: Softbank, Accel, General Catalyst, Sequoia, Index Ventures, Two Sigma Ventures.

Graphmatech

2 roles

Vice President of Global Sales

Promoted

Aug 2020Feb 2021 · 6 mos

  • Graphmatech is an award-winning deep-tech startup.
  • During my leadership of the Sales and Marketing Team, we increased the revenue with 56% and customer paid development projects with 84%.

Sales Director

Sep 2019Aug 2020 · 11 mos

  • GO TO MARKET: Director of Sales and Marketing operations at Graphmatech, and part of the Management team:
  • Built a high performing and competitive sales and marketing team
  • Implemented sales processes, go-to-market strategy for all business areas
  • Implemented a customer and sales oriented focus in the company
  • Implemented a stream lined order management process to improve work efficiency throughout the company
  • Built the marketing strategy and implemented an action plan for growth marketing, social media and re-branding of the company (www.graphmatech.com)
  • Implemented a customer communications plan

Linkedin

2 roles

Enterprise Account Executive - Growth | Linkedin Talent Solutions

Promoted

Sep 2018Sep 2019 · 1 yr · Stockholm, Sverige

  • Helped companies in the Nordics to create a digital recruitment strategy and build their digital employer brand, to be able to compete for talent in an increasingly competitive talent market.

Enterprise Account Executive - Public Sector | Linkedin Talent Solutions

Nov 2015Sep 2018 · 2 yrs 10 mos · Stockholm, Sverige

  • GO TO MARKET:
  • I signed 79% of our Nordic public sector clients.
  • Increased the public sector employers in the Nordics on LinkedIn with 225%.
  • The public sector member base has now become the largest market segment on LinkedIn in the Nordic countries.
  • Results:
  • 122% of quota attainment in 2016
  • Demand Excellence Award 2016 - LinkedIn
  • Highest Activity Level in EMEA 2016
  • Was part of the team that built up the public sector market in the Nordics on LinkedIn from scratch. This included, building content on the platform, go-to-market strategy, educating the market and taking the clients through successful pilots (land & expand) to enable a smooth transition in processes, education of the target group, with the common goal of attracting talent to the public sector.

Hansoft

Growth Director

Mar 2015Jul 2015 · 4 mos · Uppsala, Sweden

  • Certified Scrum Master
  • Before the company decided to restructure their global teams, I had the privilege of helping some of the most disruptive and technology driven companies in the world to innovate cutthroat competitive products for tomorrow, by becoming more productive and innovative. My focus was on the Aerospace and the Defense industries.

Applied nano surfaces

Sales & Marketing Manager

Feb 2012Feb 2015 · 3 yrs · Uppsala, Sweden

  • GO TO MARKET:
  • Positioned Applied Nano Surfaces on the global Automotive market, and increased client base with 670 % in 2 years
  • Drove the expansion into new geographical regions as well as new application areas by targeting and acquiring the vast majority of OEM and tier1 on the European and Central and North American markets
  • Responsible for marketing and PR
  • Re-branding of ANS online as well as offline
  • Managed the New Business Sales Team at Applied Nano Surfaces, and coordinated new business sales on the EMEA and North American markets for the Swedish HQ and ANS sales offices in Germany and USA
  • Extensive network within the vast majority of the Product Development / R&D departments within the automotive sector
  • ANS helps engine manufacturers maximize fuel efficiency by reducing engine friction.

Freespee

Commercial Manager UK

Jan 2010Sep 2011 · 1 yr 8 mos · Uppsala, Sweden

  • GO TO MARKET:
  • Established call metrics technology on the UK, German and Swedish markets
  • Identified, engaged and closed high revenue accounts together with the Freespee tech team
  • Empowered the ad market with revolutionising solutions for call metrics, analytics and management of phone leads.

Find courses global ab

Account Manager

May 2009Dec 2009 · 7 mos · Stockholm, Sweden

  • Signed new business and developed existing accounts within the Swedish education industry
  • Awarded salesperson with longest winning streak within sales team challenges; highest number of meetings, calls and new business.
  • As a top-performer I left for new challenges.

Uk trade & investment

Intern

Oct 2008Dec 2008 · 2 mos · Stockholm, Sweden

  • Internship at UK Trade and Investment
  • Performed industry reports, research for events, participated at PR events, launched UK based companies on the Swedish market.

Miris ab

Export Sales Executive

May 2008May 2009 · 1 yr

  • GO TO MARKET:
  • Established breast milk analysis instrument on the UK perinatal medicine market
  • Was part of the landmark development that created the foundation for a paradigm shift in neonatal care in the UK, leading to breast milk analysis becoming an accepted routine procedure

Education

Folkuniversitetet

International Marketing and Sales

Jan 2007Jan 2009

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