Chetan Sharma

Digital Marketing Specialist

Bengaluru, Karnataka, India16 yrs 11 mos experience

Key Highlights

  • Over 17 years of experience in digital marketing.
  • Recognized by Google as a top digital marketer in India.
  • Expertise in performance marketing and analytics.
Stackforce AI infers this person is a digital marketing expert with a focus on performance and analytics in B2C sectors.

Contact

LinkedIn

Skills

Other Skills

Brand ManagementCMSCRMCompetitive AnalysisConversion OptimizationDigital MarketingDigital StrategyDisplay AdvertisingE-commerceGoogle AdwordsGoogle Webmaster ToolsKeyword ResearchLanding Page OptimizationLead GenerationMarketing

About

I am a passionate, data-driven digital marketer with over 17 years of experience in building and scaling brands across diverse industries. My expertise spans Performance Marketing, Display Advertising, Marketplace Strategy, and Analytics, all focused on driving measurable business impact. Recognized by Google as one of India's top digital marketers, I have successfully led high-performing teams, optimized marketing spends, and implemented growth-driven strategies that have propelled brands forward. With an MBA from Deakin University, Melbourne, I combine analytical thinking, creative problem-solving, and hands-on execution to deliver exceptional marketing results. Specialties: ✔ Performance Marketing – SEM, SEO, ASO, Amazon & Flipkart Ads ✔ Growth & Retention – SMM, Email Marketing, Affiliate & Media Buying ✔ Analytics & Optimization – Google Analytics, Fraud Management, Branding ✔ Leadership & Strategy – P&L Management, Stakeholder Management, Team Building I am always eager to innovate, optimize, and scale, leveraging data, technology, and creativity to unlock new growth opportunities. Let’s connect!

Experience

Unext learning

Head of Digital Marketing

Jul 2025 – Present · 8 mos · Bengaluru, Karnataka, India · On-site

Cleartrip

Head of Digital Marketing

Jan 2024 – Jun 2025 · 1 yr 5 mos · Bengaluru, Karnataka, India · Hybrid

Wakefit

Vice President Online Revenue & Demand

Apr 2023 – Jan 2024 · 9 mos · Bengaluru, Karnataka, India · On-site

  • Responsible for
  • Online User Acquisition
  • Over all User Retention
  • Website & Marketplaces Revenue

Simpl

Vice President Digital Marketing

Nov 2021 – Mar 2023 · 1 yr 4 mos · Bangalore Urban, Karnataka, India

  • Experience the Future of Payments with Convenience of 1-tap Checkout using SIMPL & also get Amazing Discounts on 23,000+ Online Brand
  • https://getsimpl.com/

Adda52 rummy

Chief Digital Marketing Officer

Nov 2020 – Nov 2021 · 1 yr · Bengaluru, Karnataka, India

  • Lead acquisition for Adda52.com (poker), adda52rummy.com and MGP

Lendingkart

Vice President Digital Marketing

Jun 2020 – Oct 2020 · 4 mos · Bengaluru, Karnataka, India

  • Responsible for managing P&L and overall Marketing for direct-to-customer business.
  • Optimize COCA across channels at pre-COVID levels.

Cleartrip.com

2 roles

Director - Head Online Marketing

Apr 2019 – May 2020 · 1 yr 1 mo

  • Responsible for leading user acquisition and retention team for both paid and non paid channels across India, UAE & GCC Market for cleartrip

Head Performance Marketing

May 2015 – Mar 2019 · 3 yrs 10 mos

  • Responsible for Growing Cleartrip Market share in India and Middle East Market.
  • New initiatives and Growth Hacks in existing markets and new markets.
  • App downloads optimized for bookings by avoiding fraud downloads.
  • Responsible for handling Paid Online Performance Marketing for Hotels, Flights & Activities for Cleartrip which includes SEM, Meta partners & Affiliates.
  • Responsible for building and managing online marketing team and handling external Agencies and keeping all the stakeholders updated.

Taxiforsure.com

Senior Online Marketing Manager

Feb 2014 – Apr 2015 · 1 yr 2 mos · Bangalore

  • Manage and Analyse all Digital Marketing activities for www.taxiforsure.com which includes
  • Taking care of SEM, SEO, Affiliate marketing, email & sms marketing
  • Responsible for managing COCA and COCR
  • Responsible for new market launches and scaling up
  • Responsible for building and managing online marketing team and handeling external Agencies

Freecharge

Manager Online Marketing

Nov 2012 – Jan 2014 · 1 yr 2 mos · Bengaluru Area, India

  • Manage and Analyse all Online Marketing activities for www.freecharge.in
  • Taking care of SEM, SEO, Affiliate marketing, email & sms marketing
  • Responsible for managing Cost of customer acquisition
  • Responsible for Generating new Sources of revenue for freecharge
  • Responsible for building and managing online marketing team
  • Getting customer insights for helping product team to enhance features
  • Setting up full e-com tracking and managing GA

Times internet limited

Manager Online Marketing

May 2010 – Nov 2012 · 2 yrs 6 mos · Gurgaon, India

  • Managed all Online Marketing Activities for the following brands and off-line for some
  • Projects Managed:
  • IPL - 2012 & IPL - 2011
  • Boxtv.com & Gaana.com
  • Indiatimes Shopping & Timesdeal.com
  • Times of India & Economic Times
  • Zigwheels
  • Indiatimes.com & Times City
  • iDiva, HotkliX & iTimes
  • Active Connect, Hi Buddy & MobiDate
  • Speaking Tree

Fareportal

Sr. Executive Online Marketing (SEM)

May 2009 – May 2010 · 1 yr

  • Responsible for Executing & Managing Paid Campaigns on Google for www.cheapoair.com

Quasar

Executive Online Marketing

Sep 2008 – May 2009 · 8 mos

  • 1)Manage all the online Promotions on Google, Yahoo & MSN
  • 2)Provide Analytics services(Google Analytics, Web trends, etc...)
  • for multiple clients .

Education

Deakin University

Master of Business Administration (MBA) — Marketing

Jan 2007 – Jan 2008

Indian School of Business

Google Digital Insider — Marketing

Jan 2018 – Jan 2019

JSS ACADEMY OF TECHNICAL EDUCATION, NOIDA

Bachelor of Business Administration (BBA) — management

Jan 2004 – Jan 2006

summer fields school

Jan 1989 – Jan 2002

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