Nazrin Huzzain

Digital Marketing Specialist

India8 yrs 9 mos experience

Highly Stable

Key Highlights

Spearheaded events strategy generating $5M+ pipeline.
Expanded event presence 5x YoY across multiple regions.
Designed repeatable processes for successful event execution.

Stackforce AI infers this person is a SaaS Field Marketing Leader with expertise in event strategy and execution.

Contact

Skills

Core Skills

Event MarketingField MarketingBusiness Development

Other Skills

Budget ManagementCollaborationCommunicationEmailEmail CampaignsEvent Marketing StrategyEvent PlanningGrowth MarketingLeadershipMarket ResearchMarketingNegotiationOutbound ProspectingProject ManagementROI Analysis

About

I am a results driven field marketing leader with 8+ years of experience at a various hyper-growth SaaS companies. I am passionate about creating beautiful event experiences for our customers while focusing on ROI.

Experience

Browserstack

2 roles

Lead - Developer Marketing & Field Marketing

Promoted

Jun 2024 – Present · 1 yr 9 mos

Spearheaded the global developer events strategy, ensuring alignment with overarching business goals and developer engagement objectives across regions.
Led end-to-end planning and execution of BrowserStack’s flagship event, Breakpoint, scaling engagement from 6,000 to over 25,000 developers (+4x YoY), directly generating $5M+ in pipeline for FY25.
Expanded sponsored event presence 5x YoY, growing from 3 events in 2024 to 15+ high-impact activations across North America, Europe, and APAC, significantly boosting brand visibility, top-of-funnel leads and pipeline opportunities.
Built and nurtured strategic partnerships with global developer communities and organizations, amplifying reach and elevating brand positioning in key developer ecosystems.
Developed scalable playbooks and operational frameworks for virtual, hybrid, and in-person events, driving consistent execution, repeatability, and regional adaptability.
Owned post-event ROI analysis, delivering actionable insights to optimize campaign performance and fine-tune regional developer marketing strategies.
Collaborated cross-functionally with Sales, Demand Gen, Product Marketing, and Brand to align event programming with GTM objectives and ensure message consistency across all touchpoints.
Managed six-figure budgets, led vendor negotiations, and implemented cost-control measures - achieving savings without sacrificing attendee experience or event impact.

Event Marketing StrategyField MarketingProject ManagementStrategic PartnershipsEvent PlanningROI Analysis+1

Lead - Event Marketing (ABM Focused)

Jul 2022 – Jun 2024 · 1 yr 11 mos

Drive pipeline from BrowserStack hosted webinars, virtual summits, executive roundtables and third party sponsored events.
Develop and implement innovative event marketing strategies that increase event visibility, engagement, and lead generation.
Collaborate cross-functionally with Sales, DemandGen, PMM & Brand teams to align event goals with overall business objectives and ensure consistent messaging.
Manage event budgets, negotiate contracts with vendors, and optimize resource allocation to achieve cost savings without compromising quality.
Conduct post-event analysis and reporting to measure ROI, identify areas for improvement, and refine future event strategies.

Event Marketing StrategyProject ManagementCollaborationBudget ManagementEvent Marketing

Chargebee

3 roles

Team Lead - Event Marketing

Promoted

Oct 2020 – Jun 2022 · 1 yr 8 mos

Building a field marketing team to drive Chargebee's global events strategy (virtual, in-person & hybrid).
Drive pipeline through events, in partnership with the Revenue Marketing, Sales & Customer Success.
Collaborate with Brand, PMM & Design to establish brand consistency across the board.
Evaluate, negotiate and build relationships with relevant communities & partners to collaborate with for events.
Source and maintain long-term relationships with high-profile speakers.
Achievements:
Designed Chargebee's Events Playbook with repeatable processes, best practices and rules for engagement.
Launched the Champions of Change virtual summit series and orchestrated two 1500+ attendee events within a span of 6 months.
Spearheaded Chargebee's first ever virtual user conference to drive customer engagement & product adoption. Hosted 5 virtual user conferences across regions (North America, EU & APAC) in a span of 1 year.
Designed & executed a hyper-targeted virtual roundtable event series for CFOs to enable the outbound strategy.

Event Marketing StrategyCollaborationNegotiationEvent PlanningField Marketing

Field Marketing Specialist

Promoted

Dec 2017 – Oct 2020 · 2 yrs 10 mos

Successfully shifted gears and revamped the events strategy to focus on virtual events with the onset of the pandemic.
Owned the global events calendar & budget.
Orchestrated Chargebee's participation at 20+ Trade shows globally in a year.
Built out a close partnership with Sales to enable engagement with prospects pre/during/post event.
Built out a dashboard to track & monitor ROI from Events

Event PlanningBudget ManagementCollaborationField Marketing

Business Development Executive

May 2017 – Dec 2017 · 7 mos

Responsibilities:
Market Research:
Analyze buyers personas, target audiences, and customers to determine if the product is a fit for a specific vertical.
Outbound Prospecting:
Work with tools like Clearbit, PipeCandy, Crunchbase, Linkedin to compile and maintain lists of companies and personas to set up comprehensive marketing campaigns.
Execute Marketing Campaigns:
Set-up, analyze, and iterate targeted email campaigns for different verticals with the help of marketing tools like Mailchimp, Klenty & Freshsales CRM.

Market ResearchOutbound ProspectingEmail CampaignsBusiness Development