Kunal Sachanandani

CEO

Lagos, Lagos, Nigeria11 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Built female hygiene segment from $0 to $175k revenue.
  • Led nationwide sales for major FMCG brands.
  • Proven track record in launching products in Nigeria.
Stackforce AI infers this person is a B2B sales leader in the FMCG sector with expertise in market expansion and product development.

Contact

Skills

Core Skills

Sales ManagementBusiness DevelopmentMarket ExpansionMarket Analysis

Other Skills

SalesExport AdministrationCommercial DevelopmentAnalytical SkillsSales & Marketing LeadershipRevenue & Profit GrowthStrategyDistribution Channel ManagementCategory ManagementSales & DistributionVendor RelationsBusiness ExpansionCross-functional Team LeadershipTeamworkMarketing Communications

About

I am a results-driven sales and business development professional with over 7 years of experience in the FMCG sector across the African market, specializing in B2B and B2B2C segments. My expertise lies in driving business growth, leading national sales in both general and modern trade, and developing successful go-to-market strategies. Key achievements include: 1) Building the female hygiene segment from the ground up, growing it from $0 to $175k in annual revenue, despite challenging market conditions and currency fluctuations. 2) Managing nationwide sales for major FMCG brands, with hands-on experience in scaling distribution networks, implementing pricing strategies, and driving product adoption. 3) Proven track record in launching and scaling products within Nigeria, with additional experience in export markets. With a deep understanding of the dynamic African business environment, I bring strong leadership, strategic thinking, and problem-solving abilities. Having worked with diverse teams, I thrive in fast-paced and challenging environments where quick decision-making and adaptability are key. I am passionate about exploring new market opportunities and am actively seeking leadership roles in sales, business development, or general management across global markets. My goal is to continue delivering exceptional results and driving sustainable growth for organizations looking to expand their market presence. Let's connect if you're looking for a driven sales leader with a global outlook.

Experience

11 yrs 1 mo
Total Experience
--
Average Tenure
1 yr
Current Experience

Book cheap freight

Head of Sales

Apr 2025Present · 1 yr · Lagos, Lagos State, Nigeria · On-site

  • As the Head of Sales at BookCheapFreight.com, I lead our commercial strategy to simplify and scale ocean freight logistics for exporters across West Africa. With deep experience in B2B trade, I work closely with manufacturers, traders, and supply chain leaders to offer competitive shipping rates, fast customs clearance, cargo insurance, and end-to-end support across key trade routes.
  • My mission is simple: make exports easier, faster, and more profitable for African businesses
  • What I focus on:
  • Building long-term partnerships with freight customers
  • Expanding volumes across key corridors (e.g. Lagos → Europe, Dubai, Asia)
  • Offering transparent, tech-enabled freight solutions
  • Leading a high-performance sales & account management team
  • Driving customer growth through data, value, and service
  • 📦 If you're an exporter looking for a reliable logistics partner from West Africa, let's connect.
SalesExport AdministrationCommercial DevelopmentAnalytical SkillsSales ManagementBusiness Development

Exxon pharma nigeria limited

Head of Growth

Aug 2021Mar 2025 · 3 yrs 7 mos · Lagos, Nigeria · On-site

  • Key Responsibilities & Achievements:
  • 1) Built & Scaled Hygiene Segment: Successfully launched and grew the female hygiene product segment from scratch, achieving an annual revenue of $175k despite currency depreciation and a highly competitive market landscape.
  • 2) National Sales Leadership: Led nationwide sales efforts across Nigeria, managing both General Trade and Modern Trade channels. Developed and executed robust sales strategies, resulting in significant market penetration and increased product adoption.
  • 3) Distribution & Market Expansion: Scaled distribution networks and expanded product availability by building strong relationships with key distributors and retailers, ensuring seamless product flow and market coverage.
  • 4) Product Launch & Pricing Strategy: Played a pivotal role in introducing new products to the market, overseeing pricing strategies that aligned with market conditions, driving both profitability and competitiveness.
  • 5) Team Leadership & Development: Managed a diverse team of sales professionals, fostering a high-performance culture and implementing training programs that enhanced team capabilities and contributed to consistent sales growth.
  • Key Results:
  • a) Grew product revenue from $0 to $175k annually within a 2.5-year period.
  • b) Increased market share despite external challenges such as currency devaluation and supply chain disruptions.
  • c) Established strong brand presence in a highly competitive market with innovative sales and marketing strategies.
Sales & Marketing LeadershipRevenue & Profit GrowthStrategyDistribution Channel ManagementCategory ManagementSales Management+1

Dee-lite impex distribution

Commercial Manager

Jan 2018Jul 2021 · 3 yrs 6 mos · Lagos, Nigeria

  • Key Responsibilities & Achievements:
  • 1) Commercial Operations & Strategy: Led commercial operations, driving sales growth and market expansion for FMCG products within the Indian market. Developed and implemented strategies to optimize pricing, increase revenue, and improve market share.
  • 2) Sales & Distribution Management: Managed sales operations and coordinated distribution networks to ensure seamless delivery of products to key retail and wholesale partners, improving efficiency and expanding product availability.
  • 3) Vendor & Client Relationship Management: Built and maintained strong relationships with vendors and clients, negotiating contracts to secure favorable terms and ensuring long-term partnerships.
  • 4) Product Development & Launches: Played a crucial role in the introduction of new product lines, overseeing market research, product positioning, and sales strategy to drive successful launches.
  • 5) Market Analysis & Forecasting: Conducted in-depth market analysis to identify trends, opportunities, and competitive threats, allowing for proactive decision-making and adjustments in business strategy.
  • 6) Team Leadership: Managed a team of sales and distribution professionals, fostering a high-performance culture focused on achieving targets and driving business growth.
  • Key Results:
  • a) Achieved a 15% increase in sales year-on-year through strategic commercial initiatives and improved distribution networks.
  • b) Successfully negotiated vendor contracts, leading to a 10% reduction in procurement costs.
  • Expanded product offerings, contributing to higher market penetration and customer retention.
Sales & DistributionVendor RelationsMarket AnalysisBusiness ExpansionCross-functional Team LeadershipSales Management

Hellodhobi

Co Founder, COO

Apr 2015Nov 2017 · 2 yrs 7 mos · Pune Area, India

  • Raised over $200,000 in the capital, earned selection as the next big 100 startups in the Facebook FB start & Hay Group.
  • Partnered with co-investors to track operations progress with a focus on making informed decisions, increased company bottom line by $168,500.
  • Enhanced revenue and organisational efficiency through organisational design, resource management, and planning.
  • Improved order placement through the development of a smooth mobile application, earned over 700 downloads with positive feedbacks.
  • Grew employees from 2 to 30, boosting operations efficiency. Achieved 8.5 from Net Promoter Score based on the quality of our service.
  • Oversaw daily operations through process design of customer service, scheduling, and deliveries.

Enactus - symbiosis centre for management studies

Associate, Marketing and Corporate communications

Nov 2014Sep 2015 · 10 mos · Pune

  • Assisted in poverty alleviation through development of skill acquisition programs, recycled used tyres and converted to furniture. Strategically provided jobs for 20 unemployed within a period of one year.
  • Participated in national level competitions, won top place among 100 other universities
  • Conducted R&D analysis and created businesses and handed over to the unemployed, which resulted to a revenue run-rate of $85,000 and net margin of 37%.

Money-wizards

Campus Entrepreneur

Nov 2014Feb 2015 · 3 mos · Pune Area, India

  • Conducted 1st ever Finance Olympiad in our college. Established a team and marketing strategies for conducting this event. It was an online internship.

The akanksha foundation

Human Resource Associate

Apr 2013May 2013 · 1 mo

  • Leveraged expertise in Mathematics to deliver standard teaching patterns to grade 4 and 5 students.
  • Developed and implemented a 360 feedback process for the human resource department.
  • Provided real-life learning situations through organisation of field trips to an IPL match in Mumbai.

Education

MICA | The School of Ideas

Advance Certificate in Digital Marketing & Communications — Digital Communication and Media/Multimedia

Aug 2024Mar 2025

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Master of Business Administration - MBA — Business Analytics

Dec 2019Mar 2021

SYMBIOSIS INTERNATIONAL UNIVERSITY

Bachelor of Business Administration (BBA)

Jan 2012Jan 2015

Technische Hochschule Nürnberg Georg Simon Ohm

Student exchange programme — International Business

Jan 2014Jan 2014

Indian Language School, Lagos , Nigeria

High School

Jan 2008Jan 2012

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