Kristen Johanson

Associate Partner

Sunnyvale, California, United States26 yrs 7 mos experience
Highly Stable

Key Highlights

  • 25+ years in digital media and technology.
  • Led teams at Google and LinkedIn.
  • Expert in driving growth for Fortune 500 companies.
Stackforce AI infers this person is a Marketing Technology expert with extensive experience in digital advertising and client relationship management.

Contact

Skills

Core Skills

Marketing StrategyLeadershipRevenue GrowthSales ManagementClient Relationship ManagementE-commerce StrategyEducation MarketingIntegrated SolutionsClient ManagementYoutube AdvertisingBusiness DevelopmentAccount ManagementAgency ManagementPartnership DevelopmentAdvertising SolutionsMarketing ImplementationMedia PlanningCreative DevelopmentEvent Marketing

Other Skills

AdvertisingDigital MarketingProgrammatic MediaOnline AdvertisingSEMDigital StrategySocial Media MarketingDigital MediaMobile MarketingIntegrated MarketingCRMStrategyAdvertising SalesCreative DirectionManagement

About

I am a transformational business leader with 25+ years of experience in digital media and technology, passionate about driving growth, innovation, and building high-performing teams. My career spans leadership at Google and LinkedIn, where I’ve partnered with some of the world’s most influential brands to shape marketing strategy and customer engagement. At LinkedIn, I lead an organization within the Large Customer segment, focused on the technology industry. I work across a wide range of companies — from high-growth startups to Fortune 500 leaders — helping them unlock growth through brand, demand, and emerging solutions. Previously at Google, I held senior leadership roles across Retail, Education, and Programmatic Media, scaling businesses to new levels of performance and influencing product strategies in areas such as shopping, measurement, and privacy. I’m known for combining bold strategy with a deep investment in people leadership — creating resilient organizations that thrive through change. I believe the best results come from pairing operational rigor with curiosity, creativity, and a customer-first mindset.

Experience

Linkedin

Senior Director, Marketing Solutions

Apr 2022Present · 3 yrs 11 mos

  • Lead a high performing sales team, responsible for driving growth for clients in the Technology vertical, ranging from startups to Fortune 500 companies, leveraging the power of LinkedIn Ads.
AdvertisingDigital MarketingMarketing StrategyLeadership

Google

7 roles

Director of Programmatic Media

Jul 2019Apr 2022 · 2 yrs 9 mos

  • Accountable for growing display and programmatic video revenue across 7 vertical sales teams in our US Large Customer Sales organization
Programmatic MediaRevenue GrowthSales Management

Head of Industry, Retail

Mar 2016Jul 2019 · 3 yrs 4 mos

  • Responsible for managing and growing the relationship with two large, global e-commerce retailers
Client Relationship ManagementE-commerce Strategy

Head of Industry, Education

Promoted

Aug 2013Mar 2016 · 2 yrs 7 mos

  • Responsible for managing and growing the relationship with 7 online higher education providers
Client Relationship ManagementEducation Marketing

Senior Account Executive - Education

Jan 2012Aug 2013 · 1 yr 7 mos

  • Managed the relationship with Google's largest education client, selling in fully integrated solutions across Google's search, mobile, video and display platforms.
Client Relationship ManagementIntegrated Solutions

Senior Account Executive - YouTube

Promoted

Apr 2010Jan 2012 · 1 yr 9 mos

  • Managed a portfolio of high profile clients within the retail and education sectors, with a focus on YouTube and other display advertising solutions.
Client ManagementYouTube Advertising

Account Executive

Apr 2009Apr 2010 · 1 yr

  • Responsible for closing new business and growing specific accounts within large agencies on the West Coast.
Business DevelopmentAccount Management

Agency Lead

Nov 2006Apr 2009 · 2 yrs 5 mos

  • Managed the relationship between several large advertising agencies on the West Coast and Google, with the goal of enhancing our partnerships and growing business.
Agency ManagementPartnership Development

Cbs radio

Account Executive (Sales & Marketing)

Feb 2006Nov 2006 · 9 mos

  • Worked with large agencies to develop, sell-through, and implement advertising and marketing solutions on 1010 WINS in NYC and 1010wins.com.
Advertising SolutionsMarketing Implementation

Clear channel communications

Account Executive (Sales & Marketing)

Jun 2002Feb 2006 · 3 yrs 8 mos

  • Worked with medium to large advertising agencies to develop, sell-through and implement advertising and marketing solutions on WKTU FM in NYC and WKTU.com.
Advertising SolutionsMarketing Implementation

Project 4.2.6

Consultant, Marketing Services

Feb 2002Jun 2002 · 4 mos

  • Developed and targeted new business opportunities consisting of strategic, turn key partnerships with supporting media plans. Planned, negotiated, and placed radio and print media buys, while leveraging added value.
Business DevelopmentMedia Planning

B-12/aspen marketng

Account Manager/Account Executive

Sep 1999Feb 2002 · 2 yrs 5 mos

  • Led strategic thinking and managed creative development for client's marketing campaigns, with a heavy focus on event marketing.
Creative DevelopmentEvent Marketing

Education

SUNY Geneseo

BA

Jan 1994Jan 1998

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