Vincent Plassard

Head of Growth

France8 yrs experience

Key Highlights

  • Expert in demand generation and go-to-market strategies.
  • Proven track record in scaling SaaS marketing initiatives.
  • Strong leadership in cross-functional project management.
Stackforce AI infers this person is a SaaS growth marketing expert with a strong focus on demand generation and go-to-market strategies.

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Skills

Core Skills

Demand GenerationGo-to-market Strategy

Other Skills

Content MarketingOutboundConversion OptimizationSales OperationsPLGMarketing AutomationSearch Engine Optimization (SEO)Web Development

About

Intention. Taste. Execution.

Experience

Userled

2 roles

Head of Growth

Promoted

Nov 2025Present · 4 mos

Growth Marketing Lead

May 2024Nov 2025 · 1 yr 6 mos

Source ventures

Co-Investor

Jan 2025Present · 1 yr 2 mos

  • Investments: Stairling, Lucis, Banana, Standout

Pletor

Investor

Dec 2024Present · 1 yr 3 mos

Topex

GTM

May 2023May 2024 · 1 yr · Remote

  • Clients: OrderCast, Topo, Dialog, Guideflow, Knock, Flexliving, Defacto.
Demand GenerationContent MarketingOutboundConversion OptimizationGo-to-Market StrategySales Operations

Najar

Advisor

Jan 2023Jan 2025 · 2 yrs

Reveal

Growth Lead

Oct 2020Apr 2023 · 2 yrs 6 mos · Paris

  • Employee #8 (Seed stage)
  • joined at the early business functions phase to lay out the processes and tools before hiring customer-facing members (operations); launch the first marketing initiatives and experiments to get traction, identify performing channels and approach to scale (sales, marketing); and iterate throughout the funnel to improve conversion rates and increase virality (product growth).
  • North Star metric: Network growth.
Demand GenerationPLGOutboundConversion OptimizationMarketing AutomationGo-to-Market Strategy+1

Spendesk

2 roles

Growth Manager

Promoted

Sep 2019Sep 2020 · 1 yr

  • Led project squad (engineers, operations, sales) to capture, engage, and convert ICP through intents and signals. Left at 200 FTEs.
OutboundMarketing AutomationGo-to-Market StrategySales Operations

Lead Gen

Jul 2018Aug 2019 · 1 yr 1 mo

  • Employee #20
OutboundSales Operations

Growthletter

Co-Founder

Jan 2019Sep 2022 · 3 yrs 8 mos

Storefront

Growth Marketer

Jan 2018Jun 2018 · 5 mos

Shapr

Data Quality Controller

Apr 2017Oct 2017 · 6 mos

  • Shapr - aiming to become the Tinder for professionals - is a networking app which allows people to meet through their common interests, location and professional experience.
  • In charge of the data accuracy of user's profile, so only relevant profiles will be suggested to the users in order to give them the best experience.

Charp

Lead Generation

Oct 2016Mar 2018 · 1 yr 5 mos

  • Lead Generation and data enrichment of potential customers for clients like Microsoft, Google or Waze.

Stay u-nique

Customer Service Intern

May 2016Aug 2016 · 3 mos · Région de Barcelone, Espagne

  • Boost the customer experience and sales operations process.

Diana

Purchasing Intern

Jul 2015Aug 2015 · 1 mo · France

  • Achievement of approximately 20% of cost reduction on packaging and labels in a Petfood company.

Education

Le Wagon

Computer Programming

Jan 2019Jan 2019

Excelia

Bachelor of Business Administration (BBA)

Jan 2014Jan 2018

Metropolia University of Applied Sciences

Bachelor’s Degree — International Business

Jan 2016Jan 2017

Université Bordeaux Montaigne

Licence LEA Anglais/Chinois - Bachelor's degree in AFL English/Chinese

Jan 2013Jan 2014

Stackforce found 100+ more professionals with Demand Generation & Go-to-market Strategy

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