Libby Lienhoop

Product Manager

Dallas, Texas, United States15 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Exceptional leadership in AR strategy recognized with awards.
  • Instrumental in product launches for a 2M user base.
  • Passionate about product marketing and AI innovations.
Stackforce AI infers this person is a Product Marketing expert in the SaaS industry.

Contact

Skills

Core Skills

Product MarketingSales StrategyMarket AnalysisAnalyst RelationsCommunity EngagementMarketing Management

Other Skills

Sales & GTM StrategyMessaging & PositioningICP AnalysisMarket SegmentationGTM Content StrategyCustomer AdvocacyLeadershipProduct LaunchesProduct-led AcquisitionsProduct ReleasesCompetitive IntelligenceSales MessagingSales EnablementDiversity & Inclusion EducationMentorship Support

About

I'm originally from the Midwest, spent over a decade in San Francisco, and moved to Texas for family. I'm a passionate, hard worker who strives for success. Passionate about all things product marketing, sales messaging & positioning, competitive differentiation and, of course, AI and the new era of work.

Experience

Clickup

3 roles

Principle PMM, Sales & GTM Strategy

Promoted

Nov 2025Present · 4 mos

  • Focusing on the sales-assist side of the business owning new GTM motions for Agentic AI, overall sales content strategy, messaging & positioning and bringing market perspectives back to the business with Analyst Relations.
Sales & GTM StrategyMessaging & PositioningAnalyst RelationsProduct MarketingSales Strategy

Head of Segment Marketing

Dec 2023Present · 2 yrs 3 mos

  • Core focus areas are: ICP analysis, market segmentation, messaging & positioning, GTM content strategy, customer advocacy and analyst relations.
  • 2025 Performance Award winner for exceptional leadership in AR strategy with major analyst firms like Gartner and Forrester.
ICP AnalysisMarket SegmentationMessaging & PositioningGTM Content StrategyCustomer AdvocacyAnalyst Relations+2

Sr. Product Marketing Manager

Feb 2022Jan 2024 · 1 yr 11 mos

  • Platform product marketing owning major product launches, product-led acquisitions, and weekly releases for ClickUp's 2M user base.
  • 2023 Performance Award Winner for instrumental work on ICP Analysis and market segmentation
Product LaunchesProduct-led AcquisitionsMarket SegmentationProduct MarketingMarket Analysis

Zoominfo

Product Marketing Manager

Jul 2021Feb 2022 · 7 mos · San Francisco, California, United States

  • Joined ZoomInfo via Chorus acquisition. Managing ongoing product releases with tight partnership with Product, Sales and Enablement. Owned Chorus competitive intelligence, sales messaging & positioning and platform product launches while navigating Chorus's new product strategy as part of ZI.
Product ReleasesCompetitive IntelligenceSales MessagingProduct LaunchesProduct MarketingSales Strategy

Chorus.ai

Product Marketing Manager

Sep 2020Feb 2022 · 1 yr 5 mos · San Francisco, California, United States

  • Chorus is a conversation intelligence solution for GTM teams to drive team performance and maximize revenue. I oversaw competitive intelligence, helped enable sales and drove product launches in close partnership with product, sales, operations and marketing teams.
  • Acquired by ZoomInfo in July 2021
Competitive IntelligenceSales EnablementProduct LaunchesProduct MarketingSales Strategy

Women in revenue

Committee Member

Dec 2018Jan 2022 · 3 yrs 1 mo · San Francisco, California, United States

  • Women in Revenue is a non-profit organization comprised of strong leaders and future leaders in revenue impacting roles. The organization focuses on providing diversity & inclusion education, mentorship support, and networking opportunities.
Diversity & Inclusion EducationMentorship SupportNetworking OpportunitiesCommunity Engagement

S-docs

Director of Marketing

Oct 2018Sep 2020 · 1 yr 11 mos

  • S-Docs is a native Salesforce application that provides document generation and e-signature solutions for Salesforce users.
  • I managed marketing strategy and sales operations:
  • Field Marketing Events | Customer Marketing | Product Marketing | Marketing Operations | Sales Process & Strategy | Demand Generation | Account Based Marketing (ABM)
Marketing StrategySales OperationsDemand GenerationAccount Based MarketingMarketing ManagementSales Strategy

Safegraph

Account Executive

Feb 2018Oct 2018 · 8 mos · San Francisco Bay Area

  • SafeGraph is a human movement and place-of-interest (POI) data company.
  • Managed the sales process and demand generation for the TV and e-commerce advertising vertical
  • Planned and executed field marketing events for the company in San Francisco and Chicago
  • Worked cross-functionally with product managers, data scientists, and executive leadership to define new market opportunities and manage POCs throughout the sales cycle
Sales Process ManagementDemand GenerationField Marketing EventsSales StrategyMarketing Management

Radius intelligence

3 roles

Account Executive

Promoted

Feb 2017Jan 2018 · 11 mos

Enterprise Business Representative

Nov 2015Jan 2017 · 1 yr 2 mos

  • I had the fortunate opportunity to be the first EBR at Radius; defined process, strategy and execution tactics for a repeatable process. Involved in growing the team through interviewing, training, and mentoring the EBRs so we could provided quality opportunities for the Strategic Account team at Radius.
  • 100% Quota attainment
  • Presidents Club

Sales Development Representative

May 2015Nov 2015 · 6 mos

  • Helping B2B Marketers develop quality campaigns and predict success through data science.
  • Radius is a Predictive Marketing Software backed by data science that allows marketers to discover their total addressable market, acquire new accounts with precision and measure success in real time.

News america marketing

3 roles

Account Associate, Sales

Oct 2014May 2015 · 7 mos

  • Maintained a sales support role through cultivating relationships and detail oriented processing. Evolved into managing my own accounts and prospecting new business through cold-calling, e-mails and in-person drop-offs. I utilized consultative selling techniques to achieve client success and increase overall business.

Account Coordinator, Sales

Feb 2014Oct 2014 · 8 mos

  • I worked closely with CPG clients in the greater Central Valley & Bay Area of California. Through these relationships I sold consultative marketing programs that increased sales and built brand awareness. I was a key asset in the sales process through my attention to detail- ensuring all programs executed smoothly.

Account Coordinator, Shopper Marketing

Jul 2013Feb 2014 · 7 mos

  • Coordinated with Safeway Shopper Marketing teams to execute in-store programs; increasing brand awareness and sales. Sold in-store, online and direct-to-home marketing services by utilizing and developing client relationships through every day interactions.
  • Processed highly detailed client requests and presented consultative sales lift analysis.

Wtts-fm

Marketing/Promotions Intern

May 2012Aug 2012 · 3 mos · Indianapolis, IN

  • Promoted 92.3 WTTS at concerts and events by providing listeners with relevant information that will enhance their experience and increase brand loyalty.
  • Updated the 92.3 WTTS website with new concerts and events by using HTML coding.

Anthology consulting

Associate Consultant

Jan 2012Jul 2012 · 6 mos · Indianapolis, IN

  • Collaborated with a 6-person team to develop an integrative marketing communications plan for client Australian Gold that will enable them to differentiate in the marketplace.
  • Researched information about consumer behavior in the sun care industry; in addition to guerilla marketing tactics including concerts, events, venues and Zoos.

Siho insurance services

Intern Project Coordinator, PR Specialist

May 2011Aug 2011 · 3 mos · Columbus, IN

  • Facilitated & created the 2011 Training Module project by leading a team of 11 interns to project completion. Training Modules are documents and videos that will be implemented by SIHO for future employee training.
  • Presented the final project to CEO, CFO & Senior Management.

J. crew

Sales Associate

Nov 2008Aug 2010 · 1 yr 9 mos

  • Organized sales floor by incorporating my personal creativity with J. Crew corporate standards.
  • Aided customers on sales floor and promoted new product lines to prospective customer.

Education

Indiana University Bloomington

Bachelor of Arts (B.A.) — Telecommunications & Business

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