Alekhya Chakrabarty

CEO

Gurugram, Haryana, India16 yrs 2 mos experience

Key Highlights

  • Scaled Unstop from 4M to 25M+ users.
  • Led ₹400 Cr+ P&Ls at ITC.
  • Shaped marketing for India's largest recruitment-tech ecosystem.
Stackforce AI infers this person is a MarTech expert with extensive experience in brand growth and consumer engagement.

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Skills

Core Skills

Growth MarketingBrand StrategyP&l ManagementBrand Management

Other Skills

Employer BrandingGo-to-Market StrategyPerformance MarketingFast-Moving Consumer Goods (FMCG)Branding & IdentityBrand DevelopmentMarket ResearchCompetitive AnalysisMarketing StrategyProduct ManagementProduct DevelopmentMarketing ManagementSocial Media MarketingManagementAdvertising

About

India is the world’s most complex marketing sandbox. And I’ve spent 15 years building, scaling, and turning around brands inside it. From global CPG giants to high-velocity consumer-tech platforms, my core thesis has remained unchanged: brands win when creativity, culture, and tech collide with strategic clarity. I’ve scaled Unstop from 4M → 25M+ users, led 400 Cr+ P&Ls at ITC, driven brand fundamentals for Dove globally, and currently shape the marketing charter for India’s biggest recruitment-tech ecosystem at Info Edge. My focus is simple: build India’s next wave of marketing playbooks. Where AI accelerates creativity, storytelling is data-enriched, and brand-building is a full-stack capability. I specialize in • Brand-Led Growth → narrative shaping, IP creation, community engines • Tech-Infused Marketing → AI copilots, content systems, multi-modal CAC optimisation • Cultural Insight Systems → youth marketing, sports culture, creator economy • P&L-aligned Execution → funnel architecture, GTM velocity, monetisation I operate at the intersection of marketing, emerging tech, talent ecosystems, and the socio-cultural undercurrents of modern India and help brands navigate the chaos with clarity.

Experience

Info edge india ltd

Senior Vice President Marketing

Sep 2025Present · 6 mos · Noida, Uttar Pradesh, India · On-site

Unstop

2 roles

Head , Marketing & Growth

May 2025Aug 2025 · 3 mos · Delhi, India · On-site

  • Leading the Growth, Marketing , Creative and Content functions.

Vice President, Marketing and Growth

Mar 2023Apr 2025 · 2 yrs 1 mo · Delhi, India · On-site

  • Spearheaded 5x user growth (4M → 25M+) through full-funnel marketing strategies across performance, content, and brand.
  • Led integrated brand campaigns with partners achieving viral engagement across youth audiences.
  • Operationalized a brand-tech-content growth engine that built retention loops, and established category leadership.
  • Built IPs, creator-led content ecosystems, and performance stacks that positioned Unstop as the default youth engagement platform for India Inc.
  • Drove holistic GTM frameworks across new products, partnerships, and monetisation verticals, creating repeatable revenue pathways.
Employer BrandingGo-to-Market StrategyGrowth MarketingBrand StrategyPerformance Marketing

Freelance

Brand Consultant

Oct 2022Feb 2023 · 4 mos

Sunstone

Head Of Marketing

Nov 2021Sep 2022 · 10 mos · Gurugram, Haryana, India · On-site

  • Marketing and Growth for the Business
  • Brand Marketing
  • Performance Marketing
  • Growth
  • Partnerships and Alliances
Employer BrandingGo-to-Market StrategyGrowth MarketingBrand StrategyPerformance Marketing

Nestlé

2 roles

Innovation and Sustainability Lead, Dairy

May 2021Nov 2021 · 6 mos

P&L Management

Category Marketing Head

Sep 2019Apr 2021 · 1 yr 7 mos

Brand StrategyP&L ManagementPerformance Marketing

Itc limited

Brand Manager-Vivel

Jun 2016Sep 2019 · 3 yrs 3 mos · Kolkata Area, India · On-site

  • Oversaw Vivel’s ₹400 Cr+ annual turnover, making it the largest brand in ITC’s personal care segment.
  • Launched Vivel Cool Mint & Lotus Oil variants, with Lotus Oil becoming the best-selling new soap variant in the category for the year.
Brand StrategyP&L ManagementFast-Moving Consumer Goods (FMCG)Brand Management

Unilever

Assistant Global Brand Manager-Dove

May 2014Jun 2016 · 2 yrs 1 mo · Mumbai Metropolitan Region

Brand StrategyP&L ManagementBrand ManagementBranding & IdentityBrand Development

Emami ltd

Assistant Brand Manager- BoroPlus

Sep 2011Apr 2014 · 2 yrs 7 mos · Greater Kolkata Area · On-site

  • Developed and launched the marketing mix for the face wash range for the mother brand BoroPlus.
Brand StrategyP&L Management

Makemytrip.com

2 roles

Assistant Manager-Marketing

Nov 2010Sep 2011 · 10 mos · Gurugram, Haryana, India

Management Trainee-Marketing

May 2010Dec 2010 · 7 mos · Gurugram, Haryana, India

Titan industries limited

Summer Trainee

Apr 2009Jun 2009 · 2 mos

Tata consultancy services ltd

Assistant Systems Engineer-Trainee

Aug 2007May 2008 · 9 mos

Education

Institute of Management Technology, Ghaziabad

Master of Business Administration - MBA

Jun 2008Mar 2010

West Bengal University of Technology, Kolkata

B.Tech — Computer Science Engineering

Jan 2003Jan 2007

St.Xavier's Institution

St.Xavier's Institution

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