Jan 2025 – Jul 2025 · 6 mos · Noida, Uttar Pradesh, India · On-site

May 2022 – Aug 2024 · 2 yrs 3 mos · Gurugram, Haryana, India

• 1. Ecommerce Operations Leader:
• Led successful business flow development on Flipkart, scaling to high daily run rates and substantial annual revenue projections.
• 2. Global Brand Launch Expert:
• Launched 25+ brands on Amazon channels in UAE and KSA, optimizing export supply chains and achieving significant market share in Jewelry.
• 3. Revenue Growth Strategist:
• Achieved 5.2X revenue increase across multiple categories on Amazon and Flipkart, while optimizing ACOS Metrics

Jun 2021 – May 2022 · 11 mos · Bengaluru, Karnataka, India

• 1. Ecommerce Growth Driver:
• Launched a Winterwear Collection with 4000 SKUs, driving a 38% revenue increase in a quarter.
• 2. B2B Marketplace Pioneer:
• Played a pivotal role in launching and scaling the "AJIO BUSINESS" B2B Marketplace from inception.
• 3. Strategic Category Manager:
• Managed 50+ key brands, optimizing P&L reporting and scaling category revenue from ₹4.3 Cr to ₹9 Cr in 6 months through targeted inventory management and regional product strategies.

Jun 2019 – May 2021 · 1 yr 11 mos · Noida

• 1. Category Management in Consumer Electronics:
• Managed major laptop and printer brands like HP, Avita, MSI, Epson, and Canon, achieving consistent month-over-month growth and handling a significant monthly Gross Merchandise Value (GMV).
• 2. Hyperlocal Supply Activation Specialist:
• Initiated hyperlocal supply activation for HP, expanding accessibility across 600 pin codes with 2-hour delivery, enhancing customer service and market reach.
• 3. Strategic Growth and International Expansion:
• Led projects to optimize Category P&L during Paytm's IPO journey, improving Net Margin by 6% within 4 months. Additionally, led the Cross-Border Activation project on Lazada, enhancing Paytm Mall's international footprint.

Jun 2016 – May 2019 · 2 yrs 11 mos · Gurgaon, India

• 1. Global Brand Expansion Specialist:
• Successfully launched over 10 brands in new markets including the USA, UK, Malaysia, and Singapore, showcasing expertise in international market entry.
• 2. Market Entry and Scaling Expert:
• Scaled Indian brands to 2000 orders per day within a year of launch, implementing robust market entry and growth strategies.
• 3. International Marketplace Strategist:
• Onboarded Indian brands onto major international platforms such as Amazon, Souq, LAZADA, Shopee, optimizing marketing efficiency and achieving significant improvements in Return on Advertising Spend (ROAS) on Amazon USA and UK channels.