C

Cory Schmidt

CEO

Berlin, Germany17 yrs 7 mos experience
Highly StableAI Enabled

Key Highlights

  • Achieved 250% YoY ARR growth in SaaS.
  • Led marketing teams to successful funding rounds.
  • Expert in scaling SaaS organizations effectively.
Stackforce AI infers this person is a SaaS marketing leader with extensive experience in scaling B2B software companies.

Contact

Skills

Core Skills

Go-to-market StrategyLeadershipSales LeadershipExecutive ManagementBrandingSoftware As A Service (saas)Demand GenerationEvent ManagementBusiness Development

Other Skills

Operational ExcellenceCommunicationFinancial ManagementArtificial Intelligence (AI)Cross-functional Team LeadershipOrganizational DevelopmentAccount ManagementChange ManagementGeneral ManagementPublic SpeakingMarketingCustomer Relationship Management (CRM)Field MarketingChannel PartnersStrategic Partnerships

About

I'm a senior B2B SaaS marketing leader focused on helping high-growth software companies turn early traction into predictable, scalable revenue. Over the past 12+ years, I've led global marketing teams across EMEA and North America, partnering closely with product and sales to align product-led growth with enterprise GTM. I specialize in turning fragmented activity into unified go-to-market systems that consistently create pipeline and revenue. I build marketing organizations from the ground up, growing teams from a few early hires to multi-layered teams of 25 while professionalizing processes, structure, and execution. I'm most effective in companies scaling from early-stage momentum into structured, multi-team growth – typically in the $10M to $50M ARR range. My passion is helping SaaS organizations move from founder-led experimentation to repeatable, team-led growth – where marketing becomes a core driver of momentum. Outside of my day-to-day work, I regularly speak at industry events, and I'm the author of Brand Primacy: How Google Made Companies the Kings of Content. If you're building a B2B SaaS company that needs to scale with clarity, alignment, and focus – I'd love to talk.

Experience

17 yrs 7 mos
Total Experience
2 yrs 6 mos
Average Tenure
--
Current Experience

Heyflow

Head of Marketing

Jul 2023Oct 2025 · 2 yrs 3 mos · Berlin, Germany

  • Achieved 250% YoY ARR growth in a product-led growth motion
  • Closed Series A funding round of $16M
  • Led an 8-person Marketing team, driving the majority of company revenue with PLG
  • Released new AI product to the market
Operational ExcellenceCommunicationGo-to-Market StrategyFinancial ManagementLeadershipArtificial Intelligence (AI)

Wunder mobility

Chief Marketing Officer

Jul 2021Jun 2023 · 1 yr 11 mos · Hamburg, Germany

  • Achieved a 42% YoY revenue growth and successfully closed two Series B extensions
  • Managed full P&L responsibilities and drove strategic initiatives to expand company revenue
  • Led Sales, Marketing, Customer Success, and Account Management teams with 25 reports
Executive ManagementCross-functional Team LeadershipSales LeadershipOrganizational DevelopmentAccount ManagementChange Management+1

Canto

3 roles

Head of Marketing

Promoted

Jul 2019Jun 2021 · 1 yr 11 mos

  • Grew SaaS ARR 100% YoY for 4 years
  • Achieved a successful exit to PE in 2021, playing a key role in leading the transaction team for a seamless transition
  • Executed successful GTM in US, UK, DACH markets for market expansion, driving brand awareness and revenue growth
  • Led a 15-person team with full P&L and an $8M budget
BrandingSoftware as a Service (SaaS)Public SpeakingFinancial ManagementGeneral Management

Director of Demand Generation

Promoted

Apr 2018Jul 2019 · 1 yr 3 mos

  • Grew inbound MQLs by +100% YoY while lowering CPL by 25%
  • Expanded to North America and UK markets
  • Executed scalable organic and low-cost paid strategies
MarketingCustomer Relationship Management (CRM)Demand GenerationGo-to-Market StrategyField Marketing

Marketing Manager

Feb 2017Apr 2018 · 1 yr 2 mos

  • In-housed many marketing functions including SEO & SEM
  • Tech and sales partner management
  • Events and social media marketing
Event ManagementChannel PartnersBusiness DevelopmentStrategic PartnershipsOperations Management

App media (by fonpit ag)

Marketing Manager

Feb 2016Jan 2017 · 11 mos · Berlin Metropolitan Area

  • Planned and implemented SEO strategy
  • Managed public relations activities
  • Coordinated advertorials and marketing collateral

Axonic informationssysteme gmbh

Content Manager

May 2015Feb 2016 · 9 mos · Greater Karlsruhe Area

Kern global language services

Project Manager

Oct 2013Apr 2015 · 1 yr 6 mos · Frankfurt Rhine-Main Metropolitan Area

Us army

Combat Medic

Sep 2001Aug 2007 · 5 yrs 11 mos

  • Compulsory active duty service in the Iraq War for 15 consecutive months

Education

Kellogg-WHU Executive MBA

Executive MBA

Jan 2022Jan 2024

Northwestern University - Kellogg School of Management

Executive MBA

Jan 2022Jan 2024

University of Glasgow Adam Smith Business School

Master of Science — Marketing

Jan 2021Jan 2023

The University of Kansas

Master of Arts — American Studies / Sociology

Jan 2010Jan 2013

Johannes Gutenberg University Mainz

Graduate Direct Exchange

Jan 2013Present

University of Minnesota

Bachelor of Arts — English

Jan 2006Jan 2010

Stackforce found 100+ more professionals with Go-to-market Strategy & Leadership

Explore similar profiles based on matching skills and experience