May 2025 – Oct 2025 · 5 mos

• Partnered with Lemlist to showcase real outbound use cases of their multichannel personalization platform across LinkedIn, newsletter, and community channels
• Highlights
• 9 LinkedIn posts → 10,000 impressions | 4.9% avg engagement (2× SaaS benchmark)
• 4 newsletter features → 7,700 subscribers | 37% avg open rate
• Video package → Delivered Oct 17 to extend campaign momentum
• Positioned Lemlist for exclusive community adoption via Outbound Underground (100+ SDRs/AEs)
• Impact
• → Built consistent visibility and trust within the B2B outbound audience
• → Integrated Lemlist as the go-to personalization tool across client campaigns and sales training
• → Earned partner feedback for creativity, professionalism, and forward thinking collaboration
• “You captured the essence of Lemlist and shared it with your audience in such a creative and authentic way.” - Lilibeth Acuña
• “You’ve brought great energy, creativity, and professionalism to the table. This feels more like a learning checkpoint than an ending" - Marion Tanielian

Aug 2024 – Present · 1 yr 8 mos

• Longtime collaborator and advocate for Nooks. Helping sales teams level up live cold calling, coaching, and peer learning through real-time collaboration
• Partnered on multiple cold call events, community sessions, and product feedback loops since 2021
• Continue to advise the team and spotlight Nooks as the go-to platform for modern SDR enablement

Jun 2023 – Present · 2 yrs 10 mos · Remote

• Gartner Peer Community is Gartner's next generation online destination designed to increase value through timely answers and meaningful peer connections
• I am a Founding Peer Community Ambassador to contribute insights on B2B sales, sales leadership and enterprise go to market among other topics

Jun 2023 – Dec 2025 · 2 yrs 6 mos

• Since June 2023 I’ve had the pleasure of collaborating with Bethany the co-founder of Sendspark in supporting, promoting and integrating Sendspark into my daily sales activities
• As a brand ambassador I actively use Sendspark for all my video needs. From prospecting and proposals to trainings and sharing my experiences through my LinkedIn brand
• Sendspark has become my go-to tool because it genuinely enhances how I connect with clients and prospects. It’s a tool I believe in and I’m excited to represent it. I also get to work closely with the Sendspark team to create engaging and fun content that showcases the power of their platform
• Check em out 🤘

Feb 2023 – Present · 3 yrs 2 mos · Remote

• Hand selected by LinkedIn as one of their 2025 Sales Beacons a community of the most impactful, consistent and credible voices in B2B sales
• As part of their invite only Club Navigator program I contribute thought leadership around outbound, SDR development, cold calling and sales coaching helping reps and teams navigate the modern sales landscape
• Featured in the LinkedIn Sales Navigator blog and showcase content
• Regularly share real, tactical strategies that move the profession forward
• Collaborate with top sellers and creators to elevate industry best practices
• This isn’t about influence its about impact and creating space for real ones doing real work to lead from the front

Nov 2022 – Dec 2025 · 3 yrs 1 mo

• As the industry’s only Scale-as-a-Service platform, Sales Assembly is the trusted partner for leading B2B Tech companies on their journey to Scale Better, Scale Faster, and Scale Smarter.

Oct 2022 – Present · 3 yrs 6 mos

• Authentic Selling Evangelist
• Advising the team on product and positioning
• Attending strategy meetings to share best practices and review current processes in place
• Evangelize and help define a new product category
• Consulting the team on sales and marketing funnel generation

Sep 2022 – Present · 3 yrs 7 mos · Arizona, United States · Remote

• I help B2B sales teams fix outbound and build top-of-funnel engines that actually deliver
• Over the last 18 years I’ve been on every side of the outbound game from full cycle sales to SDR, from ops to leadership I’ve built motions from zero, led teams in the trenches and turned broken outbound into predictable pipelines
• Since 2022 I’ve partnered with sales leaders across SaaS, logistics, facilities and more to reset their outbound motion and get their teams back on quota
• The Outbound Accelerator (8–12 weeks)
• This isn’t theory. I embed with SDR teams to coach, train and rebuild their processes. Weekly live workshops. Hands-on sessions. Custom playbooks. By the end your reps aren’t just booking more meetings they’re booking better ones. Leaders leave with a team and a system they can trust to perform
• Why leaders bring me in
• 18 years in outbound across multiple industries
• Tactical expertise from someone still on the phones
• Proven results: SDR orgs seeing 20–30% lifts in meetings booked within one quarter
• From cubicle cold calls to helping companies like Kustomer and ServiceChannel scale outbound systems that last

Apr 2022 – Sep 2022 · 5 mos · Remote

• Helped Trainyo break into the US market after finding success in the UK market
• $1 million pipeline generated
• $250k net new closed revenue
• Average contract value was $7500
• Managed & Coached 2 person SDR team (1 UK Rep & 1 US Rep)
• 100% Team Quota Attaintment MOM
• Moved from Excel & setup out of box Hubspot CRM
• Built out and managed Reports/Dashboards/ Mapping in CRM
• Deployed Lemlist (Used first 3 months)
• Deployed and trained team on Aircall
• Created multiple sequences and cadences with the team
• Built 20+ page SDR playbook
• Created and built company Notion Knowledge Hub
• Setup & deployed SalesLoft
• Held & ran weekly all hands
• Ran full sales cycle (Prospect to Close)
• Coached and trained Trainyo students monthly

Apr 2022 – May 2022 · 1 mo

• Volunteering & Mentoring to support the GirlzWhoSell Spring, 2022 cohort comprised of 45
• Oregon State Sales Academy students.

Dec 2020 – Present · 5 yrs 4 mos

• Collaborate with the team to help develop strategies for personalized engagement and relationship building
• Provide insights and brainstormed ideas to drive creative solutions and initiatives
• Work closely with the CEO and industry advisory group to shape the future of engagement

Jul 2020 – Present · 5 yrs 9 mos

Jul 2020 – Jun 2022 · 1 yr 11 mos

• During my tenure as Program Director, Community Manager and RevLeague Founder at RevGenius I partnered with Jared Robin and the RG team to orchestrate an extraordinary community growth journey from July 2020 to May 2022. Together we transformed a community of 2,000 members into a thriving force of 40,000+ members.
• In October 2020 I took a bold stride by creating RevLeague. A micro-community within RevGenius. In an era marked by the isolation of remote work, RevLeague emerged as a dynamic haven for Sales Leaders, SDRs, and AEs seeking collaboration, support, and empowerment. We crafted a vibrant space where walls couldn't confine us. Enabling individuals to connect, share, and thrive.
• Guiding RevLeague to over 2,000 members, I fostered a dynamic environment with weekly office hours, stimulating competitions, and collaborations with esteemed sponsors like Ambition, SalesScreen, and ConnectandSell. This journey was a testament to our collective drive to uplift and amplify the growth of sales reps in the evolving landscape.
• With my contributions as a Program Director, Community Manager, and RevLeague Founder I embraced the opportunity to fuel connections, inspire growth, and foster an unwavering spirit of camaraderie within the RevGenius community.

Oct 2019 – Oct 2021 · 2 yrs · Remote

• Built and scaled outbound Enterprise & Mid Market SDR team from 0 to 7 reps
• Built and implemented a 4 week onboarding program
• Created multiple sequences and cadences for the team
• Deployed GTM strategy with CEO
• Created Ideal Customer Profiles & Buyer Personas
• Deployed 30+ page SDR playbook
• Tech stack was Salesforce, Yesware, Connectandsell, ZoomInfo
• We generated over $8 million in the pipeline
• Closed and netted $2 million in net new revenue
• Averaged 75%+ show rate & 48% conversion to stage 2+

Jul 2019 – Present · 6 yrs 9 mos · Greater Phoenix Area

• Modern Sales Pros is the world's largest community for leaders in sales, operations, enablement and related disciplines. Our mission is to help our community learn how to solve the biggest challenges they face (and would otherwise bang their head against the wall trying to solve). Our 13,000 members learn from each other through our online message board and through amazing in-person events.

Feb 2019 – Oct 2019 · 8 mos

• Created and rolled out a 70-page Interactive SDR Playbook
• Created Buyer Persona (6 major titles) for Healthcare and Cross Industry
• Developed 4 week SDR onboarding program
• Rolled out and trained the team on the Outreach Engagement Platform
• Created Cadences & Messaging Sequences
• Tech Stack - Salesforce, Outreach, Marketo, Fastcall, Microsoft Teams

Jan 2017 – Feb 2019 · 2 yrs 1 mo

• Built and scaled outbound Enterprise and Mid Market SDR team
• From 0 to 30 reps in US and 6 reps in the UK
• Team generated over $15+ Million in net new revenue
• 80%+ Team Quota Attainment MOM

Apr 2016 – Jan 2017 · 9 mos

• Now known as "KEAP"
• 120% Meeting Quota Attainment MOM Average
• 110% Customer Quota Attainment MOM Average
• Booked 5-7 Outbound Meetings per day in SMB space

Jan 2015 – Apr 2016 · 1 yr 3 mos

• Averaged 215% MOM Quota in 13 out of 15 months
• President's Club 2016
• Worked Boston & Washington DC Markets
• Sold Yelp Advertising to SMB

Feb 2014 – Jan 2015 · 11 mos

• Ranked 12th in the department out of 59 representatives.
• Led in new revenue sales for the department at 48%.
• Averaged 200% of quota MOM

Feb 2013 – Feb 2014 · 1 yr

Feb 2012 – Feb 2013 · 1 yr

Jan 2011 – Feb 2012 · 1 yr 1 mo