Ellen Abamonte — CEO
With over 15 years of experience in consumer insights, I am a strategic research and insights storyteller who partners closely with crossfunctional stakeholders on original content insights. As the Consumer Insights Team Lead at Amazon Studios, I lead a team of researchers who provide data-driven insights and recommendations for drama and comedy series on Prime Video. My core competencies include qualitative and quantitative research, audience and marketplace analysis, market research and strategy, data visualization, and strategic storytelling. I have a passion for film and TV research and a keen understanding of the entertainment industry trends and consumer behavior. My mission is to enable and empower creators and executives to make informed and impactful decisions that delight and engage viewers.
Stackforce AI infers this person is a B2C media insights expert with a focus on entertainment analytics.
Experience: 16 yrs 8 mos
Skills
- Consumer Insight
- Strategy
Career Highlights
- 15 years of experience in consumer insights.
- Led research teams at major entertainment companies.
- Expert in data-driven storytelling for media content.
Work Experience
National Research Group
VP, Content Evaluation and Creative Analytics (2 mos)
The Coca-Cola Company
Creative & Media Intelligence (2 yrs)
Amazon Studios
Consumer Insights Team Lead - Drama & Comedy Series (2 yrs 4 mos)
WarnerMedia
Sr. Director, Consumer Insights (1 yr 4 mos)
Director, Entertainment Research & Consumer Insights (2 yrs 6 mos)
Sr. Manager, TNT Research & Consumer Insights (2 yrs 10 mos)
Manager, TNT/tbs Research & Consumer Insights (1 yr)
Sr. Analyst, TNT/tbs Research & Consumer Insights (1 yr 4 mos)
Analyst, TNT/tbs Research & Consumer Insights (1 yr 1 mo)
United States Federal Government
Economic Analyst (5 mos)
Brigham Young University
Teaching and Research Assistant (1 yr)
Cost Analyst (1 yr 8 mos)
Education
BS at Brigham Young University