Vanesa Ponce

CEO

United States8 yrs 3 mos experience
AI Enabled

Key Highlights

  • Expert in driving user acquisition and revenue growth.
  • Strong background in logistics and supply chain optimization.
  • Focus on data-driven strategies for scalable growth.
Stackforce AI infers this person is a SaaS growth strategist with a strong logistics and supply chain background.

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Skills

Core Skills

Growth StrategyUser AcquisitionLogistics ManagementSupply Chain OptimizationSupply Chain AnalysisLogistics OptimizationSupply Chain ManagementOperational Efficiency

Other Skills

activationrevenue growthintent dataAI agentsproduct onboardingautomated workflowsdata-driven strategieslogisticssupply chain operationsdata analysislogistics planninginventory managementprocess improvements

About

I build growth engines. My background is rooted in operations, logistics, and data-heavy environments, where efficiency, signal quality, and execution matter. Over time, that evolved naturally into growth: turning messy inputs into clear decisions, scalable systems, and predictable outcomes. Today, as VP of Growth at Gojiberry AI, I lead user acquisition, activation, and revenue growth for an AI-driven outbound platform. My work sits at the intersection of intent data, AI agents, product onboarding, and automated LinkedIn workflows with a sharp focus on converting real demand into booked meetings and revenue. I spend most of my time: Turning intent signals into repeatable acquisition channels Designing onboarding and activation flows that drive time-to-value fast Running structured growth experiments across product, content, partnerships, and community Working closely with product to improve lead scoring, messaging performance, and conversion Before moving fully into growth, I led logistics and supply chain functions across energy, manufacturing, and SaaS, optimizing complex systems, reducing costs, managing risk, and driving measurable outcomes through data. That operator mindset still defines how I approach growth today: practical, measurable, and built to scale. I’m most interested in problems where growth isn’t about hacks but about systems, signals, and execution done right.

Experience

8 yrs 3 mos
Total Experience
2 yrs 7 mos
Average Tenure
4 mos
Current Experience

Gojiberryai

VP Growth

Dec 2025Present · 4 mos

  • As VP of Growth at Gojiberry AI, I lead user acquisition, activation, and revenue growth for our AI-driven outbound platform. I oversee strategies across intent signals, product onboarding, partnerships, and scalable AI outreach workflows. My focus is on improving how users discover warm leads, launch automated LinkedIn campaigns, and convert intent signals into booked meetings.
  • Key areas:
  • Driving adoption of AI Agents and intent-based lead generation
  • Optimizing onboarding, activation, and conversion funnels
  • Running growth experiments across content, community, and partnerships
  • Working with product to improve lead scoring and messaging performance
user acquisitionactivationrevenue growthintent dataAI agentsproduct onboarding+3

Cinch

Head of Logistics

Jan 2024Dec 2025 · 1 yr 11 mos

  • Cinch enables real-time visibility and control over shipping, by capturing and analyzing data from numerous sources, from quote to invoice. It helps logistics and supply chain leaders avoid discrepancies, discover and get better quotes, and detect incorrect or unexpected costs early on.
  • Within my role I help logistics and supply chain experts implement new data driven strategies to improve delivery schedules and lower associated overhead and risks.
data-driven strategieslogisticssupply chain managementLogistics ManagementSupply Chain Optimization

Drax group

Logistics & Supply Chain Analyst

Jan 2022Jan 2024 · 2 yrs

  • Analyzed and optimized supply chain operations to enhance efficiency and reduce costs.
  • Developed and implemented strategic logistics plans to ensure timely and cost-effective transportation of goods.
  • Collaborated with cross-functional teams to forecast demand and manage inventory levels.
  • Monitored and improved supplier performance through data-driven insights and regular evaluations.
  • Utilized advanced analytics tools to track key performance indicators (KPIs) and drive continuous improvement initiatives.
  • Coordinated with external partners, including suppliers and logistics providers, to streamline processes and improve service levels.
  • Conducted risk assessments and developed contingency plans to mitigate supply chain disruptions.
  • Prepared detailed reports and presentations for senior management, highlighting performance metrics and strategic recommendations.
supply chain operationsdata analysislogistics planningSupply Chain AnalysisLogistics Optimization

Tate & lyle

Supply Chain Operations

Jan 2018Jan 2022 · 4 yrs

  • Managed end-to-end supply chain operations, ensuring efficient and seamless movement of goods from suppliers to customers.
  • Coordinated production planning and scheduling to meet customer demand while minimizing inventory costs.
  • Developed and maintained relationships with key suppliers and logistics partners to ensure reliable and cost-effective service.
  • Implemented process improvements to enhance supply chain efficiency, reduce lead times, and lower operational costs.
  • Monitored inventory levels and optimized stock management to prevent shortages and overstock situations.
  • Utilized supply chain management software to track shipments, analyze data, and generate reports for performance evaluation.
  • Collaborated with cross-functional teams, including procurement, production, and sales, to align supply chain strategies with business goals.
  • Conducted regular audits and risk assessments to identify and mitigate potential supply chain disruptions.
supply chain operationsinventory managementprocess improvementsSupply Chain ManagementOperational Efficiency

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