Virginie Siméons

Design Manager

Belgium11 yrs 2 mos experience

Highly Stable

Key Highlights

Over 10 years of cross-functional marketing experience
Expert in omnichannel brand experience strategies
Proven track record in driving revenue growth

Stackforce AI infers this person is a Marketing and Sales Strategist with expertise in Digital Marketing and Brand Experience.

Contact

Skills

Core Skills

Digital MarketingSales StrategySales ManagementProject Management

Other Skills

Client SatisfactionLeadershipIntegrated Marketing Communications PlanningAnalytical SkillsBudget ManagementClient Relationship ManagementBehavioral NeuroscienceNetworkingPublic RelationsSocial MediaCreative ServicesMobile ApplicationsPress ReleaseStrategic CommunicationCorporate Communication

About

“If you want to do something, just do it! And go the extra mile”. As an award-winning multi-disciplinary digital and integrated marketing consultant with over 10+ years of cross-functional experience in business & sales development, I help brands and companies connect the dots and orchestrate seamless end-to-end omnichannel brand experience. By fostering synergy between marketing and sales, I support my clients by amplifying brand resonance, performance, and customer engagement to generate long-term growth. Throughout my career, I have gained diverse international experience by working in various sectors including FMCG, NGOs, tourism, social, real estate, insurance, construction, sports, and automotive. Over the past year, I have strategically focused on global lifestyle & luxury accounts and companies, allowing me to acquire valuable insights across different markets, including Western Europe, the UK, the Middle East, and the United States. Blending a strategic analytical mindset with intuitive discernment, I bring autonomy and pragmatism to my professional approach. As a hybrid marketer and sales strategist, I am always focused on results and solutions, prioritizing quality over quantity with meticulous attention to detail. I am committed to continuous learning and remain open-minded to constructive feedback, valuing different perspectives to enrich my own. My professional philosophy values personal qualities over hard skills, fostering a collaborative and supportive work environment.

Experience

11 yrs 2 mos

Total Experience

2 yrs 9 mos

Average Tenure

Current Experience

Empathy lab by epam

Director, Marketing & Digital Engagement

Feb 2025 – Present · 1 yr 2 mos · Belgique · Hybrid

Powered by industry-leading data scientists, technologists, AI experts, marketing strategists and creatives, Empathy Lab by EPAM addresses the challenges that brand and business leaders face in a market shaped by artificial intelligence.
My role & responsibilities:
Manage key account development and lead high-profile pitches for major clients on multi-million-dollar programs, including prestigious brands such as Aston Martin, Dubai Holding, and other companies across the travel, lifestyle & luxury goods industry.
Strategically help clients transform their brand experience and marketing models to drive substantial revenue through end-to-end digital marketing initiatives across diverse programs and campaigns.
Demonstrate strong engagement and commitment to emerging transformation technologies and AI programs, driving innovation in data, technology, overall brand experience, and business operations for clients.

Client SatisfactionLeadershipProject ManagementDigital MarketingSales ManagementIntegrated Marketing Communications Planning+1

Emakina

2 roles

Director, Marketing & Digital Engagement

Feb 2023 – Feb 2025 · 2 yrs

Account & Program Manager

Jan 2021 – Feb 2023 · 2 yrs 1 mo

Served as an Account & Program Director for Qatar Tourism, managing a 50% remote and 50% on-site presence in Doha.
Supported the creation of Visit Qatar's digital roadmap, enhancing Qatar Tourism's narrative control and global visibility by strategically showcasing the country's offerings through their digital channels in preparation for the Qatar FIFA World Cup.
Managed an international production team of 30+ and collaborated with Mindshare Global, Havas Studio, and AMV BBDO to align with the digital strategy, streamline inter-agency workflows, and uphold delivery quality and governance standards.
Fostered and nurtured long-term commercial relationships to enhance collaboration, increasing account revenue.
Utilized various tools and technologies, including the entire Adobe Cloud Services suite, Jira, Share, Workfront, Airtable, Miro, Adobe XD, and Sketch, for effective project management and collaboration.

Client SatisfactionProject ManagementDigital MarketingSales ManagementAnalytical Skills

Newsmaster

Sales & Account Manager

Jul 2019 – Jan 2021 · 1 yr 6 mos · Waterloo, Wallonie, Belgique

Client Portfolio Management of 10+ accounts including Actiris (YES!), BNP Paribas Fortis, ING, Alliance Emploi, Generali, Securex, ...
Commercial business development manager BE + North of France ( Lilles, Paris )
Generating new sales using existing and potential customer networks
Support and advise clients on their content digital long/mid-term strategy
Budget management
Writing tender response
Content marketing strategy including editorial&content recommendations
Journalists collaboration to ensure the content reflects the strategy
Global brand communication&content marketing plan
Development of relationships with prospective clients while maintaining existing client relationships
NewsMaster in few words :
Newsmaster is an agency of Content Marketing, 50% owned by the Rossel Group which has, for more than 10 years, purpose to link journalistic rigor and marketing strategy to provide multi-format content beneficial to businesses and brands in a 360 ° broadcast.

Client SatisfactionProject ManagementDigital MarketingSales ManagementAnalytical Skills

Idweaver

2 roles

Account Manager

Promoted

Jan 2018 – Jun 2019 · 1 yr 5 mos

Client Portfolio Management of 10+ accounts including Médecins du Monde, Bahlsen (PiCK UP!), ImmoPrice, Property Value, WAKO, Mactac, CSC/ACV, SPF economy, BNP Paribas Fortis, Actiris ( YES! ), ...
Support and advise clients on their digital strategy in the medium/long-term depending on their business objectives and global strategy
Business development
Budget creation&management
Writing tender response
Social media strategy including editorial&content recommendations
Global brand communication&marketing plan
Collaborating with project managers to ensure digital projects are  executed as agreed
Development of relationships with prospective clients while  maintaining existing client relationships
KPIs reports
Tools used: Pipedrive, Kontentino &teamwork,
Frameworks used:.net(sitefinity),Php(Wordpress,Drupal,Laravel)
Idweaver in few words :
Idweaver is a strategic digital agency. Transformation process based on innovation, creation, user experience and technical expertise are all the disciplines that allow them to accompany their client during every phase of their digital transformation.

Client SatisfactionProject ManagementDigital MarketingSales ManagementAnalytical Skills

Project Manager

Nov 2016 – Jan 2018 · 1 yr 2 mos

Client SatisfactionProject ManagementDigital MarketingSales ManagementAnalytical Skills

Emakina

2 roles

Project Manager

Jul 2016 – Nov 2016 · 4 mos

Client Portfolio Management of 5+ accounts including INSEEC, Maserati Belux, Barilla Belux, BIC, Lindemans Belux,..
Started as an intern for 4 months. Became permanent following my internship.
Project manager lead for the social team
Responsible for multiple and diverse clients such as :  Inseec : e-learning platform ( Motion / Webiste ); Maserati : 360° project ( social, content, auto exposition, webmastering, above campaigns, motion .. ); Barilla: social media strategy, content creation, content management, reporting ( facebook, instagram ) ; BIC: social media strategy, content creation, reporting(facebook, instagram ); Lindemans: social media strategy, content creation, reporting( facebook, instagram )

Client SatisfactionProject ManagementDigital MarketingSales ManagementAnalytical Skills