Richard Holder

Product Manager

Orem, Utah, United States36 yrs 9 mos experience

Highly Stable

Key Highlights

Over 15 years of experience in marketing automation and operations.
Proven track record in driving demand generation and innovative solutions.
Expert in collaborating with global teams to tackle complex challenges.

Stackforce AI infers this person is a MarTech and SaaS expert with a strong focus on marketing operations and demand generation.

Contact

Skills

Other Skills

Product MarketingMarketing OperationsPartner ProgramsDemand GenerationChannel PartnersE-commerceMulti-channel MarketingSales EnablementEmail MarketingMarketing StrategyCloud ComputingGo-to-market StrategyStrategyB2B MarketingAffiliate Marketing

About

I drive results by implementing solutions that move companies forward. For more than 15 years, I’ve helped companies find innovative technology and programs to meet their objectives. As businesses grow and the market changes, companies need agile leaders who can review existing programs and processes, spot new trends and opportunities, and champion solutions that dramatically improve results. This is what I do. I’ve been recognized for my ability to tackle complex problems, gain consensus from global teams, and deliver incremental solutions. I enjoy collaborating with diverse perspectives solving problems, and I don’t stop until a satisfactory solution is found and implemented.

Experience

4thought marketing

2 roles

Director of Marketing

Promoted

Jul 2024 – Present · 1 yr 9 mos · Remote

Marketing Programs

Sep 2019 – Jul 2024 · 4 yrs 10 mos · Remote

Demand generation and marketing programs for 4Thought Marketing, specialists in privacy compliance and products and services that optimize the Oracle Marketing Cloud.

Visa

Director, Marketing Operations

Nov 2017 – Jan 2019 · 1 yr 2 mos · Lehi, Utah

Strategy, development, and execution of tools, technology, and reporting for campaigns.
Developed integration strategy, technical design, and supervised connecting Eloqua to legacy account management system resulting in automated data updates and improved segmentation.
Delivered innovative lead form solutions offering sales and marketing greater agility to respond to emerging business requirements quickly.
Optimized campaign request process, resulting in informed stakeholders and smoother operations.

Authorize.net, a cybersource/visa company

Solution Marketing Manager

Jan 2011 – Jan 2017 · 6 yrs · American Fork, Utah

Marketing Automation, Sales Enablement, Partner and Developer Programs
Automated partner certification progress notices, virtually eliminating manual updates, saving thousands of hours sending updates and increasing partner satisfaction
Reduced support costs by producing a multimedia training series for web developers new to payment technologies to quickly learn new terminology and workflows.

Novell

Senior Manager, Worldwide Channel Marketing

Jan 2004 – Jan 2011 · 7 yrs · Provo, Utah, United States

Directed Novell global partner operations, including partner relationship management (PRM) systems: content areas for partner recruitment, secure websites delivering personalized data, electronic commerce, and marketing automation. Member of the management team responsible for developing and implementing global partner programs, including the systems and processes required to operate worldwide successfully—created programs for channel partners, independent software, and hardware vendors.