Dan Hockenmaier

CEO

San Francisco, California, United States17 yrs 4 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led a team of 50+ at Faire.
Scaled a growth strategy firm to over $5M.
Achieved 10x revenue growth at Thumbtack.

Stackforce AI infers this person is a strategic leader in the B2B SaaS industry.

Contact

Skills

Core Skills

Business StrategyDriving Growth

Other Skills

Customer AcquisitionCustomer RetentionBrand StrategyMarket ResearchBusiness DevelopmentMarketing StrategyCustomer Lifecycle ManagementDigital MarketingOffline MarketingProduct ManagementManagement ConsultingCorporate DevelopmentPrivate EquityValuationMergers & Acquisitions

About

I'm the Chief Strategy Officer at Faire, where I lead a team of 50+ analysts, strategists, and researchers that help the company make better decisions. Previously I scaled a growth strategy firm to >$5M in annual revenue in 3 years before it was acquired by Faire. I also led growth at Thumbtack where I helped grow revenue by 10x, invested in consumer businesses at TSG, and consulted for companies like Disney and Starbucks at BCG. I write essays to share what I've learned about growing startups and growing your career at www.danhock.com

Experience

17 yrs 4 mos

Total Experience

4 yrs 2 mos

Average Tenure

9 yrs 4 mos

Current Experience

Faire

3 roles

Chief Strategy Officer

Promoted

Jan 2024 – Present · 2 yrs 4 mos

Faire is an online wholesale marketplace built on the belief that the future is local. We’re always looking for smart, resourceful, and passionate people to join us as we power the shop local movement.

Customer AcquisitionCustomer RetentionBrand StrategyMarket ResearchBusiness DevelopmentMarketing Strategy+20

Head of Strategy and Analytics

Promoted

Jan 2021 – Jan 2024 · 3 yrs

Advisor

Jan 2017 – Jan 2021 · 4 yrs

Basis one

Founder

Jan 2018 – Jan 2021 · 3 yrs · San Francisco

Basis One is a strategy and analytics firm built for growth stage marketplace and fintech startups. In March 2021, Basis One was acquired by Faire.

Y combinator

Growth Council

Jan 2018 – Jan 2021 · 3 yrs

Reforge

Partner

Jan 2017 – Present · 9 yrs 4 mos · San Francisco Bay Area

Helping build the best way for professionals to level up. Co-created the monetization track: www.reforge.com/monetization-pricing

Thumbtack

Director of Growth

Jan 2014 – Jan 2018 · 4 yrs · San Francisco

Thumbtack is a leading home services marketplace. I joined when it was a team of 30 and played many roles, ultimately leading demand growth.

Tsg consumer partners

Associate

Jan 2011 – Jan 2013 · 2 yrs · San Francisco

TSG is a growth equity investor in branded consumer companies. I was responsible for new company prospecting, diligence, and partnership with portfolio companies to drive growth.

The boston consulting group

2 roles

Consultant

Jan 2010 – Jan 2011 · 1 yr

Growth and marketing strategy, consumer research, pricing, and M&A projects for consumer and tech companies. Set a record I hope to never break of 96 flights and 173 hotel nights in one year.