Dharna Gulati

Business Development Executive

Bengaluru, Karnataka, India7 yrs 3 mos experience

Highly Stable

Key Highlights

Proven track record in account management and sales.
Expertise in e-commerce and advertising sales.
Strong leadership and mentoring capabilities.

Stackforce AI infers this person is a B2C E-commerce professional with a strong focus on sales and account management.

Contact

Skills

Core Skills

Team LeadershipAccount ManagementE-commerce

Other Skills

Advertising SalesMicrosoft ExcelAdvertisingSalesMarketingBusiness Relationship ManagementRetail BankingPublic RelationsCommunicationTeamworkDirect SalesTeam Management

About

Experienced Business Analyst with a demonstrated history of working in the internet industry. Skilled in Business Relationship Management, Retail Banking, Public Relations, Microsoft Office, and Cross Selling. Strong research professional with a Bachelor of Business Administration.

Experience

7 yrs 3 mos

Total Experience

2 yrs

Average Tenure

1 yr 3 mos

Current Experience

Meesho

Advertising Sales Manager

Jan 2025 – Present · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

Zomato

4 roles

Zonal lead

Promoted

Aug 2024 – Jan 2025 · 5 mos · Kolkata, West Bengal, India · On-site

Team Leadership

City Key Accounts

Oct 2023 – Aug 2024 · 10 mos · Kolkata, West Bengal, India · On-site

Account Management

Regional Key Account Manager

Sep 2023 – Jun 2024 · 9 mos · Kolkata, West Bengal, India · On-site

Developing and fostering deep relationships with some of city's top restaurant and hotel partners
Currently handling city's highest billing accounts and adding incremental revenue every month by onboarding them across all verticals of zomato- ads, zomato gold, hyperpure
Currently maintaining the highest ad sales revenue in the city with 90%+ retention and new onboardings month on month
Effective consulting with partners for best utilisation of ads, zomato gold, discounts
Helping restaurants reduce discount burn and increase their ASV
Launched DOTD ( Deals of the Day) project for city's top accounts
Launched projects to help increase online ordering for the cafe segment
Competition analysis, market trend analysis
Mentoring the new joining employees by acting as their buddy for first 15 days
Conducting training sessions in batches for new joinee employees on topics like- online ordering business, ad sales, Zomato gold and also conducting mock interviews

Account Management

Account Manager

Sep 2021 – Aug 2023 · 1 yr 11 mos · Kolkata, West Bengal, India · On-site

Managed a portfolio of 100+ restaurant partners
Acquired fresh supply in the different zones where there was demand and supply gap
Launched online ordering in the late night meal time in areas where there was supply gap
Sold digital ads to the restaurant partners for growth on online orders
Maintained a 100% contract renewal rate for existing
Brought additional ad sales month on month from the given portfolio
Consulted and successfully converted some retail accounts into key accounts due to month on month growth
Prepared month on month growth reports, competition analysis, market trend, ads performance
Created short and long term growth plans with aggressive targets

E-CommerceAccount ManagementAdvertising SalesMicrosoft ExcelAdvertisingSales+1

Openhouse

2 roles

Journey mentor

Nov 2020 – Sep 2021 · 10 mos

Microsoft Excel

Growth

Nov 2020 – Sep 2021 · 10 mos

Growth and expansion

E-CommerceMicrosoft Excel

Hdfc bank

2 roles

Assistant Manager

Dec 2019 – Nov 2020 · 11 mos · Kolkata, West Bengal, India

Portfolio size: 300 customers including retail and Government CASA
Service the existing customer base and onboard new retail customers
Increasing CASA base of branch along with cross selling of third party products- New to Bank acquisitons
Branch Operations management- Locker operations, Treasury, NRI, Forex operations