siddhant sarna

Business Development Executive

Delhi, India10 yrs 9 mos experience

Key Highlights

  • Over 10 years of management experience in marketing and sales.
  • Successfully managed B2B and B2C sales channels.
  • Achieved significant revenue growth in multiple roles.
Stackforce AI infers this person is a seasoned professional in Hospitality and Education sectors with a strong focus on Business Development.

Contact

Skills

Core Skills

Business DevelopmentP&l ManagementSales Management

Other Skills

Venue OperationsSales GrowthClient SatisfactionTeam LeadershipB2B SalesB2C SalesSales TrainingSales Cycle ManagementTeam TrainingConsultative SellingNegotiationStakeholder ManagementPartnership ManagementMarketing CampaignsAccount Management

About

With over 10 years of progressive management experience in marketing and sales, I am a results-oriented and innovative professional who leads and executes strategic business development initiatives in the hospitality and education sectors. I currently work as a Cluster Head at Weddingz.in, India's largest wedding company, where I oversee the team, sales, revenue, and P&L management for multiple venues and clients across Mumbai. In my previous roles, I have successfully managed and grown B2B and B2C sales channels, negotiated and established partnerships with key stakeholders, and delivered high-quality customer service and satisfaction. I have also demonstrated my skills in consultative selling, pricing, training, and mentoring. I hold an MBA in Marketing and Finance from the Institute of Informatics and Management FMS The IIS University, Jaipur, and I am passionate about creating value and impact in the dynamic and competitive markets.

Experience

10 yrs 9 mos
Total Experience
1 yr 3 mos
Average Tenure
5 mos
Current Experience

Stayvista

Associate General Manager

Nov 2025Present · 5 mos · Bengaluru, Karnataka, India · On-site

Meragi

City Head Delhi( venues )

Jul 2024Dec 2025 · 1 yr 5 mos · Delhi, India · On-site

  • Spearheading venue operations, business development, and
  • P&L management across Delhi NCR.
  • o Successfully onboarded 170+ premium venues, including
  • Marriott, Taj, and ITC properties.
  • o Achieved INR 6.37 Cr in venue business within one year with
  • consistent revenue growth.
  • o Driving strategic partnerships with venue owners to maximize
  • lead closures and client satisfaction.
  • o Leading and mentoring a high-performing sales & operations
  • team, ensuring productivity and goal achievement.
  • o Initiated offline lead flow and vendor empanelment for décor
  • services, expanding the service portfolio.
  • o Monitoring market trends and competitor activities to shape
  • sales strategies and revenue models.
  • o Overseeing the end-to-end client lifecycle, ensuring seamless
  • execution and post-sales satisfaction.
Venue OperationsBusiness DevelopmentP&L ManagementSales GrowthClient Satisfaction

Weddingz.in

Cluster Head

Nov 2021Jun 2024 · 2 yrs 7 mos · Delhi ncr

  • My Key Roles Are -
  • Team Lead
  • B2B and B2C Sales Growth
  • P&L Management
  • Contribution Margin
  • Revenue Management
  • Sales Training
  • Managers Hiring
  • Strategic Alliance Manager
  • Understand the financials, business, development, and sales to orchestrate the alliances and tie-ups; And to be able to think outside the box and identify new opportunities in the relationship in order to continuously develop, fine tune, and evolve the partners.
  • Managing contractual obligations, advising collaborative partners on how the partnership contract should be implemented; and if necessary, negotiating with the partner regarding the interpretation of the contract in the event of a difference of opinion between the two sides.
  • Orchestrate the execution of the strategy of the alliance. With executing the strategy, suggestions and adjustments to fine tune the strategy when the alliance developments require so.
  • Unifying and aligning the alliance partners and their team members with mutual understanding, and trust to ensure that the proactive policies implemented are effective and in synchronization with the business growth.
  • Managing how the company as a whole is perceived by the partner, and how the partnership is perceived by masses.
  • Identifying the important value drivers and key risks, ensuring those involved do not lose focus on strategic aspects, and leading efforts to mitigate risks and accelerate value creation; finding win-win opportunities to extend the relationship by expanding the existing partnerships.
  • Promoting weddings, private events to potential customers.
  • Responding to inquiries concerning services provided and costs for room and equipment hire, catering and related services.
Team LeadershipB2B SalesB2C SalesP&L ManagementSales TrainingSales Management

Whitehat jr

Sales Manager

Oct 2020Nov 2021 · 1 yr 1 mo · Mumbai, Maharashtra, India

  • ⦁ Working as a sales manager handling complete sales cycle from lead qualification to closure. Managing individual level sales of INR 5L+ monthly exceeding targets consistently.
  • ⦁ Handling a team of 4-5 executives. Training, mentoring, helping team members to achieve their targets.
  • ⦁ Consultative selling and positioning of products at all levels of customer spending capacity.
Sales Cycle ManagementTeam TrainingConsultative SellingSales Management

Oyo

Business Development Manager (international)

Jul 2019Mar 2020 · 8 mos · Gurugram, Haryana, India

  • ⦁ Plan & oversee business development efforts for OYO Mumbai in assigned areas / clusters with a goal to on-board high-quality budget hotels on to OYO network.
  • ⦁ Identify new hotels that meet OYO standards in terms of location, pricing, infrastructure quality, owner willingness etc. and pitch OYO’s partnership proposal.
  • ⦁ Negotiate OYO’s commercial agreement with interested hotels.
  • ⦁ Strengthen relationship with existing hotel partners & other relevant stakeholders.
  • ⦁ Work closely with revenue management team to drive topline for the partner hotel.
  • ⦁ Collaborate with other teams in OYO such as operations, marketing, pricing, customer support, finance etc. to ensure smooth functioning of hotels on day-to-day basis.
Business DevelopmentNegotiationStakeholder Management

Ubereats

2 roles

Team Lead

Aug 2018Jun 2019 · 10 mos

  • ● Joined the company at inception of their business in India and led acquisitions /
  • partnerships across regions which includes chain, mid-market &
  • enterprise accounts. Assessing the present onboarded restaurants and devising & executing
  • Marketing campaigns for them.
  • ● Closed won count of 900+ accounts. Selling the brand as my own with full conviction
  • and acceptance from within. Most number of active accounts in India which have
  • completed their first trips (850+ accounts) out of the live accounts closed won. Building
  • partnerships with exclusive deals of key chain accounts present on competition like
  • Bikanerwala, Chowringhee, Burger Hut, Art of spices, Sitaram Diwan Chand, Chili’s, Pind
  • Balluchi, Bikkgane biryani etc. adding upto approx 20% of gross bookings in a month in
  • Delhi/Ncr.
  • ● Lead a team to launch West Delhi region with a 75% COC coverage, highest for any
  • region across India and broken around 15 exclusivities.
  • ● Managed 150+ accounts contributing to 30% of city’s order volume; key accounts included
  • top Mid-market and SMB restaurants.
  • ● Launched Kolkata for UberEats with 200+ restaurants onboarded in a month and achieving
  • 50% COC in the first month of the launch.
Partnership ManagementMarketing CampaignsAccount ManagementBusiness Development

Business Development

Nov 2017Jul 2018 · 8 mos

Jaro education

Career Development Manager

Jun 2016Nov 2017 · 1 yr 5 mos · New Delhi Area, India

  • Key Highlights:
  • ⦁ Devised plans and prioritized personal sales activities and customer/prospect contact towards achieving agreed business aims, including costs and sales specially managing personal time and productivity.
  • ⦁ Administered product/services, pricing and margins according to agreed aims.
  • ⦁ Monitored and reported on market and competitor activities and provided relevant reports and information.
  • ⦁ Skilfully monitored, liaised, and negotiated internally and externally using appropriate methods to facilitate development of profitable business and sustainable relationships.
  • ⦁ Monitored existing business and inputs into sales strategy meetings to maximize business.
Sales ManagementCustomer Engagement

Riico

Summer Internship

Jun 2015Jul 2015 · 1 mo · Jaipur Area, India

  • title- financial appraisal by RIICO under various schemes and plans
Sales GenerationEvent ManagementSales Management

Gold's gym

Fitness Consultant

Jul 2013Jul 2014 · 1 yr · jaipur

  • Maintaining gym activities.
  • Generation of sales.
  • Creation new innovative campaigns.
  • Managing a team.

Bajaj capital ltd

Personal Financial Advisor

Aug 2012May 2013 · 9 mos · jaipur

  • Pitching life insurance to the walk ins.
  • Generation of need.
  • On the spot sales.
  • Conducting events and generating awareness for life insurance.

Education

Institute of informatics and management FMS The IIS University, Jaipur

Master of Business Administration (M.B.A.) — Marketing and finance

Jan 2014Jan 2016

rajasthan university, commerce college,jaipur

Bachelor's Degree — commerce

Jan 2010Jan 2013

saint anselm pink city sr. sec. school,jaipur

High School

Jan 1998Jan 2010

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