S

Shantanu Chakraborty

Associate Partner

New Delhi, Delhi, India19 yrs 9 mos experience

Key Highlights

  • Increased Gross Margin Per Unit by ₹5 in 4 months.
  • Automated over 20 dashboards for operational efficiency.
  • Scaled courier networks from 7,000 to 25,000 pincodes.
Stackforce AI infers this person is a seasoned E-commerce Operations Analyst with expertise in cost optimization and data-driven decision-making.

Contact

Skills

Core Skills

Gross Margin AnalysisP&l ManagementCost ManagementCost ReductionOperational OptimizationLeadershipCost OptimizationData AnalysisCustomer Experience ManagementSupply Chain ManagementCustomer ServiceCustomer Service ManagementTeam Leadership

Other Skills

Revenue & Profit GrowthDashboard automationSQLCost-Benefit AnalysisBilling ProcessInvoicingCost ReconCost PlanningMetaBaseCash ReconciliationControl towerTeam ManagementReporting & AnalysisMicrosoft PowerPointAnalytical Skills

About

Business & Operations Analyst | Cost Optimization | Dashboarding | Gross Margin Strategy I am a results-driven Business Analyst and Operations Leader with over 20 years of experience across India’s top e-commerce and logistics firms, including Shipway by Unicommerce, Meesho, Pickrr, Snapdeal, and Noon.com. My career has been built on turning operational complexity into data-driven clarity. I specialize in: 📊 Cost analysis, GM improvement & rate card strategy 📈 Live dashboarding using SQL, Power BI, Metabase, Google Data Studio 🧩 Process automation and courier/vendor performance insights 💡 Real-time reporting for faster decision-making in control tower and supply chain ops At Unicommerce, I led a cross-functional analytics team to increase Gross Margin Per Unit from ₹14 to ₹19.5 within four months. In earlier roles, I have delivered ₹37 reductions in Cost Per Delivered Shipment, automated over 20 dashboards, and helped scale courier networks from 7,000 to 25,000 pincodes. I bridge the gap between business needs and technical execution. Whether it’s P&L visibility, SLA breach alerts, or seller performance strategy—I bring the structure, insight, and tools to deliver measurable impact. 📬 Open to roles in business analysis, strategy, supply chain analytics, or cost performance optimization.

Experience

19 yrs 9 mos
Total Experience
2 yrs 4 mos
Average Tenure
7 mos
Current Experience

Nimbuspost

Associate Director

Oct 2025Present · 7 mos · Gurugram, Haryana, India · On-site

  • Control Tower - Business Intelligence

Unicommerce

Senior Manager

May 2024Sep 2025 · 1 yr 4 mos · Gurugram, Haryana, India · On-site

  • GM Impact: Improved Gross Margin Per Unit (GMPU) from ₹14 to ₹19.5 in 4 months through strategic seller rate card interventions.
  • Live Dashboards: Designed and maintained live sales and operations dashboards to drive real-time decision-making.
  • Revenue Increase Strategy: Developed and executed Seller Health cards and actionable reports for seller-based strategies to increase profitability and optimize cost structure.
Gross Margin AnalysisRevenue & Profit GrowthP&L ManagementDashboard automationSQL

Meesho

Manager - Cost ops

May 2023Feb 2024 · 9 mos · Bengaluru, Karnataka, India · Hybrid

  • Loss Management: Responsible for marking designated losses to courier partners as part of Control Tower operations, ensuring timely communication and pendency closures.
  • Loss Recovery: Ensured credit notes for losses were efficiently recovered, contributing to cost management and profitability.
  • Billing: Created fortnightly billing for 2100+ Last-Mile (LM) & First-Mile (FM) vendors nationwide, maintaining accuracy and consistency in financial transactions.
  • Risk Analysis: Conducted pre-billing and reconciliation on payouts, involving risk analysis to enhance financial control and accuracy, particularly in Cash on Delivery (COD) transactions.
  • COD reconciliation: Daily circulation of pending deposits to operations to maintain daily cashflow recovery from vendors nationwide.
  • Automation: Successfully semi-automated the existing manual billing process, resulting in significant time savings and increased efficiency.
  • Financial Reporting: Shared precise cost per shipment data with management through comprehensive reports, enabling informed decision-making.
  • Vendor Retention Projects: Creating robust processes aimed at retaining high-performing vendors and eliminating worst, contributing to a reliable vendor
  • network.
Cost-Benefit AnalysisBilling ProcessInvoicingCost ReconCost PlanningCost Reduction+3

Pickrr

Associate Director

Apr 2022Apr 2023 · 1 yr · Gurugram, Haryana, India · On-site

  • Innovative Data Analysis: Leveraged Power BI, Data Studios, and Metabase to provide insightful data analysis, driving informed decision-making.
  • Operational Optimization: Streamlined warehouse operations by improving print, manifest, and handover timelines, enhancing efficiency.
  • Tech Project Leadership: Led successful technology initiatives to control breaches and boost operational performance, delivering measurable results.
  • Automated Reporting: Automated detailed reports for sales and marketing teams, enabling data-driven strategies for client-specific SLA improvements.
  • Profitability Expertise: Developed specialized Profit and Loss (PnL) analyses,
  • empowering informed decisions for loss mitigation and revenue enhancement.
  • First Mile & Last Mile Operations:
  • Proactive Automation: Automated dashboards and pre-alerts to FM & LM teams, optimizing the allocation and tracking of daily pickups, including converted pickups or deliveries.
  • Issue Resolution: Identified and addressed reasons for non-pickup or non-delivery issues, implementing strategies for continuous improvement.
  • Performance Insights: Provided LM teams with timely performance insights, including TAT (Turnaround Time) data and breach notifications at the city courier
  • p level, facilitating allocation management and partner discussions.
LeadershipControl towerTeam ManagementReporting & AnalysisOperational Optimization

Snapdeal

Senior Manager

Feb 2019Apr 2022 · 3 yrs 2 mos · Gurgaon, Haryana, India · On-site

  • Led cross-functional initiatives for cost optimization, resulting in significant savings.
  • Utilized analytical tools to design and implement projects that fundamentally improved system and ground processes, resulting in a lower cost per delivered shipment (CPDS).
  • Simulated various rate card scenarios and collaborated with partners to reduce freight costs or request discounts.
  • Introduced innovative supply chain techniques such as regional offloading and forward deployment to reduce delivery times, resulting in reduced Return to Origin (RTO) rates.
  • Ensured compliance by imposing restrictions on FM and LM operations based on category, weights, and other relevant factors.
  • Empowered FM & LM teams with diverse reports for monitoring performances, service quality indicators, adherence to performance timelines, and attempt quality indicators for FM, Mid Mile (MM), and LM operations.
  • Ensured accurate status updates for orders by addressing API link breakages or implementing new status mapping as needed.
  • Spearheaded the on-boarding and automation of daily reports using Power BI or Tableau for internal consumption and tracking. Developed weekly and monthly SCM review presentations.
  • Conducted thorough recon of orders to identify and resolve leakages during various handshakes in both forward and return processes.
  • Successfully recovered losses from concerned partners, resulting in a reduction in cost leakages and contributing to overall cost management.
  • Key Impacts:
  • ° Achieved a substantial reduction of 37 INR~ on CPDS and a 4% reduction in RTO rates through strategic initiatives.
  • ° Played a pivotal role in on-boarding regional offload partners and successfully launching the Logistic As A Platform (LAAP) project. Made significant contributions to salience changes, resulting in a substantial cost reduction of 20 INR.
  • ° Successfully on-boarded over 40 daily reports, making a significant contribution to cost reduction by approximately 10 INR.
Data AnalysisLeadershipMicrosoft PowerPointAnalytical SkillsSQLMicrosoft Office+1

Noon

Project Manager

Sep 2018Feb 2019 · 5 mos · Gurgaon, India · On-site

  • Customer Experience Enhancement: Prepared daily, weekly, and monthly reports to analyze breaches in promised Turnaround Time (TAT), ensuring a high level of customer satisfaction.
  • Customer Feedback Integration: Managed Customer Net Promoter Score (NPS) surveys and shared feedback with all departments to implement improvement measures, resulting in enhanced customer experiences.
  • Return Analysis: Conducted monthly analysis of customer returns, examining reasons by seller, country, category, and more. Developed improvement plans based on findings.
  • Order Verification System: Implemented a mechanism to prevent bulk booking of orders through re-sellers, enhancing order verification and quality control.
  • Automated Dashboards: Developed automated dashboards using BigQuery and Google Data Studio for various departments, facilitating close monitoring of performance metrics and promoting data-driven decision-making.
Data AnalysisLeadershipMicrosoft PowerPointAnalytical SkillsSQLMicrosoft Office+1

Snapdeal

Senior Supply Chain Manager

Dec 2011Aug 2018 · 6 yrs 8 mos · Gurgaon, India · On-site

  • Warehouse Management: Successfully managed 15+ warehouses nationwide
  • under the JIT marketplace model, overseeing daily operations contributing to a 30% increase in salience.
  • Expansion Initiatives: Spearheaded the exploration and setup of new locations with a high volume of orders, conducting detailed cost analysis and SLA negotiations with new warehouse partners.
  • Performance Improvement Projects: Initiated and managed projects aimed at reducing performance leakages in first-mile logistics for the marketplace and warehouses during shipment handshakes through process improvements.
  • Courier Network Growth: Engaged new courier partners to expand the network for both last mile and first mile operations while intelligently working with existing partners.
  • Specialized Solutions: Explored shipping solutions for specialized products requiring exceptional handling.
  • Profit and Loss Management: Oversaw reconciliation of bad/damaged inventory, seller pay-outs, liquidation, and debits, resulting in a substantial reduction in losses.
  • Cost Reduction Initiatives: Managed projects across multiple verticals to identify and implement cost reduction initiatives.
  • Performance Monitoring: Monitored daily operations, discussed specified metrics, and collaborated with 3PL partners to improve performance and reduce returns.
  • Billing Reconciliation: Conducted monthly billing reconciliation and engaged in discussions with partners to rectify errors and ensure accuracy.
  • Key Impacts:
  • ° Achieved a reduction in overall customer promise breaches, resulting in a decrease in customer complaints.
  • ° Significantly improved stock-out rates and reduced promised breaches.
  • ° Expanded the delivery network to cover 25,000 pin-codes, up from 7,000.
  • ° Reduced bad/damaged inventory loss, seller escalations, and wrong dispatches.
Data AnalysisManagement Information Systems (MIS)LeadershipMicrosoft PowerPointAnalytical SkillsSupply Chain Management+2

Homeshop18

Performance Management Exec.

Jun 2007Nov 2011 · 4 yrs 5 mos · Noida, Uttar Pradesh, India · On-site

  • Salary and Incentives Assistance: Provided valuable assistance to the HR
  • department in preparing monthly salaries and incentives pay-outs for
  • executives, ensuring timely and accurate compensation.
  • Data Analysis Expertise: Prepared comprehensive Management Information
  • System (MIS) reports with in-depth analysis using tools such as Excel, Sybase,
  • and MySQL Database, aiding data-driven decision-making.
  • Customer Service Enhancement: Furnished various MIS reports to the
  • customer service department, enabling better support to reduce customer
  • complaints and implement performance improvement plans.
  • Corporate MIS for Sales Analysis: Created a Corporate MIS system for
  • analyzing yearly, monthly, daily, and hourly sales and revenue generation.
  • Conducted analyses related to top-selling cities, product and category mix, and
  • sales mediums. Also, monitored return percentages for actionable insights.
Data AnalysisMicrosoft PowerPointAnalytical SkillsSQLMicrosoft OfficeCustomer Service

Finedge india

Customer Service Team Lead

Aug 2005Jan 2007 · 1 yr 5 mos · New Delhi, Delhi, India · On-site

  • Quality Focus: Held responsibility for maintaining the highest quality
  • standards, ensuring that key metrics like Average Call Duration (ACD), attrition
  • rates, and abandoned calls consistently met or exceeded targets.
  • Team Size: Managed a team of 35-40 executives, providing leadership and
  • guidance to optimize performance.
  • Continuous Improvement: Proactively addressed areas for improvement
  • within the team. Conducted daily call audits, provided constructive feedback,
  • and made real-time performance observations to drive ongoing
  • enhancements.
LeadershipCustomer ServiceTeam LeadershipCustomer Service Management

Education

Shobhit University

Bachelor's degree

Jan 2012Jan 2015

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