Elsa Mehena

Business Development Executive

Bengaluru, Karnataka, India4 yrs 8 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Expert in managing enterprise client relationships.
Specialized in Data and AI solutions.
Proven track record in B2B marketing strategies.

Stackforce AI infers this person is a SaaS and Fintech expert with a focus on B2B marketing and enterprise solutions.

Contact

Skills

Core Skills

Business DevelopmentContent StrategyAccount Based MarketingSalesMarketing StrategyB2c MarketingContent Marketing

Other Skills

Account Managementcontent writingSalesforce.comAccount MarketingCustomer Relationship Management (CRM)Client ProspectingOutbound MarketingInbound MarketingLead GenerationB2B MarketingSoftware as a Service (SaaS)MarketingDemand GenerationSAP CRMSearch Engine Optimization (SEO)

About

“Professionalism: It's NOT the job you DO, It's HOW you DO the job.” Currently, I am in charge of managing relationships with enterprise business clients in terms of data comprehension, AI, and analytics in order to deliver all tools and technologies on one Lakehouse Platform. I was responsible for managing the relationship with enterprise clients in terms of understanding their accounts receivable (order to cash) process and played an advisory role in terms of suggesting best practices and solutions for clients' A/R processes. Specialties: Data+AI, Databricks, Apache Spark, MLFlow, Delta Lake, Lakehouse, Data Warehouse, Data Lake, SaaS Receivables Management, A/R Assessment, Marketing, B2B Marketing, Content Marketing, Cash Application, Credit, Collections, Deductions, Billing, Invoicing, Integrated Receivables.

Experience

4 yrs 8 mos

Total Experience

2 yrs 4 mos

Average Tenure

2 yrs 9 mos

Current Experience

Databricks

3 roles

Senior Business Development Representative

Promoted

Feb 2025 – Present · 1 yr 3 mos

Account ManagementBusiness Development

Business Development Representative

Promoted

Mar 2024 – Feb 2025 · 11 mos

Account ManagementBusiness Development

Sales Development Representative

Aug 2023 – Mar 2024 · 7 mos

Business Development

Highradius

3 roles

Enterprise Financial Technology Advisor

Promoted

Jan 2022 – Jul 2023 · 1 yr 6 mos

● Currently looking after the ANZ market.
● Leading Outbound and Inbound initiatives.
● Overseeing Demand Generation through cadence building.
● Handled multi-channel campaign leads - Experiential, Webinars, Email, and Digital Ads.
● Collaboration with sales and digital campaign teams.
● Previously worked for the North American region.
HighRadius offers cloud-based Autonomous Software where more than 700 of the world’s leading companies have transformed their order to cash, treasury, and record to report processes with us. We partner with you to maximize value from the credit, collections, dispute management, cash application, and billing efforts while enhancing the customer experience of doing business with you. We make receivables management teams more efficient and effective. We make your staff more productive and improve key metrics like Days Sales Outstanding (DSO) and Days Deductions Outstanding (DDO). We speed up your credit application process and help you collect more outstanding debt. The result? Your team does more, your metrics improve, and credit & cash flow faster.

Account Based MarketingSalesSalesforce.comAccount ManagementAccount MarketingCustomer Relationship Management (CRM)+7

Financial Technology Advisor - Sales & Marketing

Jul 2021 – Dec 2021 · 5 mos

Training in Marketing Strategy and Sales
Responsible for helping North American clients with their receivable processes and strategizing the business fit for the right product

Account Based MarketingSalesMarketingSalesforce.comMarketing StrategyAccount Marketing+9