Geetika Sharma

Digital Marketing Specialist

Delhi, India4 yrs 5 mos experience

Highly StableAI Enabled

Key Highlights

Proven track record in social media engagement growth.
Expertise in content strategy and digital marketing.
Strong analytical skills with a focus on data-driven decisions.

Stackforce AI infers this person is a MarTech professional with strong capabilities in content strategy and social media management.

Contact

Skills

Core Skills

Social Media ManagementContent StrategyDigital CommunicationDigital Marketing

Other Skills

Social Media MarketingContent MarketingCustomer Relationship Management (CRM)Content ManagementResearchMarket ResearchContent CreationSEOTeamworkSearch Engine Optimization (SEO)Research SkillsPaid Social Media AdvertisingStrategic Content DevelopmentFacebook MarketingJournalism Education

About

I'm a content and social media professional with a background in Mass Communication & Journalism, currently working as a Social Media Associate at the National Productivity Council. Over the years, I've worked across content creation, research, and social media strategy — helping brands build a stronger digital presence and connect with the right audiences. My experience spans roles at ApplyBoard and Sodelhi, where I honed my skills in content specialization and social media growth. What sets me apart is my commitment to continuous learning. I've earned certifications from Meta, Google, Microsoft,MICA. Spanning digital marketing, data analysis, AI, and business strategy. I believe great content isn't just creative — it's intentional, measurable, and built to perform.

Experience

4 yrs 5 mos

Total Experience

4 yrs 1 mo

Average Tenure

5 mos

Current Experience

National productivity council (npc) india

Social Media Associate

Jan 2026 – Present · 5 mos · Delhi, India · On-site

Managed content creation (infographics, Reels/Shorts) and scheduling across social platforms.
Handled community engagement by responding to comments and messages.
Implemented growth strategies to increase followers and traffic.
Tracked performance metrics (reach, engagement, shares) and prepared reports.
Monitored trends, hashtags, and industry updates to optimize content strategy.

Social Media MarketingContent MarketingSocial Media ManagementContent Strategy

Applyboard

2 roles

Content Specialist

Jan 2022 – Feb 2026 · 4 yrs 1 mo · Hybrid

Customer Relationship Management (CRM)Content ManagementContent StrategyDigital Communication

Content Specialist

Jan 2022 – Jan 2026 · 4 yrs · Hybrid

● Collaborated with teams to address inquiries from university admissions and professional development courses, achieving a 20% increase in program enrollments and customer satisfaction ratings.
● Facilitated partner onboarding sessions and workshops, using presentation skills to enhance program accuracy, improving satisfaction and retention rates.
● Extracted program and school requirements through meticulous research, analyzed data with Excel, and conveyed findings via clear and concise emails.
● Enhanced data accuracy and decision-making by rectifying deficiencies and updating information based on research findings using Excel.
● Managed social media platforms, driving 20–30% increase in engagement and brand visibility
● Developed blogs, landing pages, and digital content, improving SEO rankings by up to 40%
● Utilized tools like Jira, Confluence, Power BI, and Excel to analyze data and improve targeting efficiency by 20%
● Managed CMS updates and supported campaign execution for events and promotions
● Handled relationships with 50+ partner institutions and delivered insights to senior management

ResearchMarket ResearchContent StrategyDigital Communication

Delhi99 tv

2 roles

Content Writer

Jun 2020 – Jul 2020 · 1 mo

● · Created 50+ SEO-optimized articles, improving search rankings by 40%
● · Developed 60+ content briefs aligned with audience trends
● · Supported content production and publishing across platforms

Web Content Writer

May 2020 – Jul 2020 · 2 mos

Created and refined over 50 engaging stories and blogs, resulting in increased audience engagement and enhanced SEO performance.
Researched and developed 60+ topic briefs, originating story ideas that aligned with audience interests.
Supported the production team to ensure 100% accuracy and clarity in the content presented to audiences.
Crafted well-researched, long-form content (700+ words) for LinkedIn and the news channel's website, published across both online and print platforms.
Generated diverse content types, including email campaigns, social media posts, and blogs, contributing to a 30% increase in engagement.
Utilised SEO strategies to boost online visibility, achieving a 40% increase in search rankings.

TeamworkSearch Engine Optimization (SEO)Content Strategy

So city

Social Media Marketing Intern

Feb 2019 – Mar 2019 · 1 mo · Delhi, India · On-site

● Produced engaging and visually appealing social media content, leading to a 20% increase in audience interaction.
● Promoted various outlets during the event via Instagram, enhancing brand visibility and driving traffic.
● Contributed content for multiple social media platforms, increasing audience engagement by 30% through effective visual and written strategies.
● Developed content strategies, ideated social media campaigns, and managed implementation schedules, leading to improved campaign effectiveness.
● Analyzed social media performance metrics, providing data-driven insights that resulted in a 25% increase in overall engagement.
● Covered large-scale events and collaborated with 50+ brands
● Increased engagement by 20–25% through content and campaign strategies

TeamworkContent CreationSocial Media Management