Apoorv Kumar

Performance Marketing Manager

Gurugram, Haryana, India5 yrs 2 mos experience
Most Likely To Switch

Key Highlights

  • Expert in driving customer acquisition through innovative marketing strategies.
  • Proven track record in performance marketing across multiple platforms.
  • Strong technical foundation in computer science enhances marketing effectiveness.
Stackforce AI infers this person is a Performance Marketing Specialist with expertise in B2C e-commerce strategies.

Contact

Skills

Core Skills

Customer AcquisitionPerformance Marketing

Other Skills

Attribution ModelingFacebook AdsFacebook Ads ManagerMarketing CampaignsGoogle AnalyticsPaid Media AdvertisingQuick commerce MarketingProgrammatic AdvertisingProgrammatic Media BuyingData StructuresC (Programming Language)ProgrammingSQLJavaHTML

About

At Blinkit,We Performance Marketing team is reshaping the landscape of online retail through innovative growth marketing strategies. With a solid foundation in online marketing from Manipal Academy of Higher Education & computer science from Mangalore Institute of Technology and Engineering, I bring a unique blend of technical acumen and marketing prowess to the table. Leveraging my certifications in digital marketing and analytics, our team has crafted campaigns that effectively engage and expand our customer base. The goal is clear: to position Blinkit as a frontrunner in the e-commerce sector, harnessing cutting-edge marketing techniques to drive sustainable growth.

Experience

5 yrs 2 mos
Total Experience
1 yr 3 mos
Average Tenure
2 yrs
Current Experience

Blinkit

2 roles

Marketing Manager

Promoted

Jan 2026Present · 5 mos

Assistant Marketing Manager

Jun 2024Present · 2 yrs

  • Growth & Marketing
Customer AcquisitionAttribution Modeling

Mamaearth

Senior Executive Growth

Jul 2023Jun 2024 · 11 mos · Gurugram, Haryana, India · On-site

Facebook AdsPerformance Marketing

Graas

Growth Analyst

Mar 2022Jul 2023 · 1 yr 4 mos · Pune, Maharashtra, India · On-site

Facebook Ads ManagerPerformance Marketing

Fanstreet pvt ltd

2 roles

Digital Marketing Manager

Aug 2021Mar 2022 · 7 mos · On-site

Facebook Ads ManagerPerformance Marketing

Founding Member

Apr 2021Mar 2022 · 11 mos · On-site

Education

Manipal Academy of Higher Education

Master of Business Administration - MBA — Business Analytics

Sep 2024Sep 2026

Mangalore Institute of Technology and Engineering, Mangalore, India

Bachelor of Engineering - BE — Computer Science

Jan 2017Jan 2021

Gurukul Vidyapeeth

Higher Secondary — Physics Chemistry Maths

May 2014Jul 2016

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