Fidy Rais

Business Development Executive

Switzerland1 yr 3 mos experience

Key Highlights

Over 15 years of experience in B2B sales.
Proven track record in driving revenue growth.
Expertise in SaaS and data-driven solutions.

Stackforce AI infers this person is a SaaS sales leader with extensive experience in B2B market strategies.

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Skills

Core Skills

Sales LeadershipSaas SalesKey Account ManagementStrategic Business Development

Other Skills

Meeting notesNew business developmentMarket opportunitiesCold callingSalesforceMarket analysisMEDDIC methodInspirational leadershipSoftware as a Service (SaaS)Development strategyIntermediate marketCustomer journey mappingRequirements analysisAccount planningResilience

About

Strategic and results-driven with over 15 years of experience in business growth, complex sales cycles, and high-value SaaS and data-driven solutions. Expertise in the B2B sector, data analytics, and AI-powered business intelligence, with a proven track record of driving revenue growth and securing major global accounts. Proven experience in building collaborative teams, nurturing stakeholder relationships, and contributing to commercial strategy execution in fast-paced, international environments. Adept at developing and executing value-based sales strategies that deliver measurable ROI. Passionate about leveraging data solutions to transform business decision-making. " Hot take: Sales is the most intense personal development program you’ll ever get paid for. You can go through the motions and still never reach your full potential if the rest of your life is a mess. Sales forced me to grow in ways I never imagined: Everything people try to learn in hundreds of hours of books, courses, and gurus? Sales will teach it to you on the job : handling rejection, staying disciplined, getting back up. Those aren’t “sales skills”, they’re life skills. And once you internalize them, you start to believe you can do just about anything you set your mind to."

Experience

1 yr 3 mos

Total Experience

1 yr 3 mos

Average Tenure

Current Experience

Pdftools

BDM France Benelux

Feb 2026 – Present · 3 mos · Бордо

Refive

SALES MANAGER - Growth lead - data driven customer journey - Retail Tech

Jan 2025 – Feb 2026 · 1 yr 1 mo · France

Scala

SALES AND BUSINESS DEVELOPMENT MANAGER - RETAIL MEDIA NETWORK & DIGITAL SIGNAGE

Jun 2022 – Jul 2024 · 2 yrs 1 mo

Results-driven business developer with a strong track record in launching and scaling SaaS go-to-market strategies in the french retail ecosystem. I’ve led strategic account acquisition (Auchan, Pierre Fabre, Les Mousquetaires), managed cross-functional teams, and implemented data-driven growth engines.
Core areas of expertise:
Market expansion & strategic development. Go-to-market execution, offer structuring, and partner growth acceleration.
Sales leadership & key account management, end-to-end deal ownership with C-levels, delivering high-value contracts.
Data-driven sales operations, CRM analytics, marketing automation, and event-based lead generation to optimize sales cycles.
Delivered over 150k € and 500k € ARR through partners, resellers, and new business within the first year

Meeting notesNew business developmentMarket opportunitiesCold callingSalesforceMarket analysis+45

Mirane

Key Account Sales Manager

Nov 2018 – Jun 2022 · 3 yrs 7 mos · Bordeaux, Aquitaine, France

As an account executive at Mirane ( MADIC Group ), I managed 10 strategic retail clients, supporting their digital transformation through tailored tech solutions. I led strategic sales initiatives, including RFP responses and large-scale contracts, such as the €3M dealership digitalization project for Toyota.
Core strengths:
Key account management & retention, long-term client success and commercial performance optimization.
Strategic business development, from opportunity detection to major contract negotiation and closing.
Collaborative retail tech execution, Cross-team leadership to deliver integrated digital solutions (content, tech, hardware).
Results: 15% average YoY growth and €1M in annual revenue over 3 years.

Meeting notesNew business developmentMarket opportunitiesCold callingSalesforceMarket analysis+45

Com2market

KEY ACCOUNT MANAGER – RETAIL & FMCG

Apr 2015 – Apr 2018 · 3 yrs · Région de Bordeaux, France

As a key account manager at com2Market, I led the growth of major FMCG accounts such as Danone, P&G, and Bel, overseeing €1.5M in annual revenue. I also contributed to international expansion and delivered ROI-driven multichannel sales initiatives across multiple markets.
Key strengths:
FMCG key account leadership, strategic client development and long-term performance delivery.
International growth initiatives, leveraging global market insights to drive expansion.
ROI-focused sales campaigns, Data-backed multichannel campaigns with measurable business impact.

Meeting notesNew business developmentMarket opportunitiesCold callingMarket analysisMEDDIC method+40

Sage

DIRECT SALES REPRESENTATIVE / • LOYALTY PROGRAM MANAGER

Feb 2014 – Apr 2015 · 1 yr 2 mos · Région de Bordeaux, France

At Sage, I sold SaaS business solutions to French SMEs, reaching 130% of my sales target. I leveraged SPIN, MEDDIC, and DISC (4 colors) techniques to close deals efficiently. I also acted as a mentor and trainer, onboarding and supporting new team members throughout their ramp-up.
Key strengths:
High-performing SaaS sales : 130% of quota achieved with consultative approach.
Mastery of complex sales methods, SPIN Selling, MEDDIC, and DISC profiling.
Sales team mentorship, onboarding and coaching of new sales hires.

Meeting notesNew business developmentMarket opportunitiesCold callingMEDDIC methodSoftware as a Service (SaaS)+36