Oct 2025 – Present · 7 mos

Apr 2020 – Present · 6 yrs 1 mo · Mumbai, Maharashtra, India

• Leading 0-1 projects focused on establishing Meta's AI and Reality Labs (Metaverse) ecosystem in India, driving foundational growth in a key market.

Jun 2017 – Dec 2019 · 2 yrs 6 mos · India

Mar 2017 – Jun 2019 · 2 yrs 3 mos · Mumbai Metropolitan Region

Jun 2013 – May 2017 · 3 yrs 11 mos

• Helping build cloud capacity & managing Partner Business Development Unit for the Cloud - Rollout of workload based partnership in identifying, onboarding and monetizing the partnership. Help in building profitable partnership for practice creation.
• Team : Managing a team of 20 people
• Managing the partner network, driving partner readiness, accelerating partner practices via marketing, helping land right design for channel incentives are some of my responsibilities.
• Impact : Creating the required partner capacity for meeting goals for Microsoft India

Sep 2008 – Jun 2013 · 4 yrs 9 mos

• Transformational leadership - Responsible for DRIVING the One Microsoft India agenda comprehensively in leveraging Talent & resources from all 6 Business Units so as to maximize for MS Globally & help in expanding the market in India.
• Strategic thinking - Contribute to the Development of India Strategy
• Business Management - Maintain predictable calendar including ROBs, People reviews, staff meetings etc. Review progress on Commitments quarterly and course correct

Jul 2006 – Aug 2008 · 2 yrs 1 mo

• 1.Managing all Multinational accounts in India. Key Result Areas include:
• Managing Marketing – both creating opportunities and managing execution. ROI – Innovation in marketing a key responsibility.
• Driving deep relationship at all levels so as to maximize on mindshare and drive strategic 24-36 months objectives.
• Win Socket and cut Piracy in Consumer and SMB.
• Realize better value by up selling on Premium Windows.
• Maximizing on revenue for MS India in terms of driving Office and Server attach.
• Managing CPE to minimize on escalations.
• Leverage key internal stake holders for better collaboration and alignment.
• People Manager Goals on OHI and People Development so as to maximize on Productivity and Teaming

Jul 2003 – Jun 2006 · 2 yrs 11 mos

• Key Responsibilities include:
• Manage Programs and Partnerships to :
• Increase revenue by 200% in a market that was growing at 18% CAGR.
• Create Demand
• Drive Promotions
• Drive Customer behavior
• Manage Readiness
• Drive Reach to more than top 20 Indian cities.

Nov 1999 – Jun 2003 · 3 yrs 7 mos

• Responsibilities included:
• Identifying channel and classifying them into various segments
• Devising “Go to Market” strategies for different channels
• Evangelizing and positioning MS as the leading provider of Technology
• Achieving the “Line of Business” objectives of the company thru the enterprise partners in terms of number of enterprise wins
• Promoting use of genuine software & driving packed sales revenue.
• Managing academic business.
• Managing Service Partners – Providing deployment and development support for packaged software

Oct 1996 – Oct 1999 · 3 yrs

• Lucent Technologies Global Commercial Markets distributes and supports the entire range of structured connectivity solutions in India.
• Responsibilities included:
• Leading and motivating the team in the region to meet business objectives of the company
• Handling Channel Sales and driving Customers.
• Monitoring Sales, Logistics, Promotional Activities for Business Partners
• Focusing on major accounts to ensure presence.
• Corporate/ Product Presentations and developing Major Account Plans
• Imparting training to the channel sales force and the distributors
• Developing and strengthening channel operations
• Identification and promotion of Value Added Re-sellers to expand reach
• Demand generation

Jan 1991 – Jan 1993 · 2 yrs