Mansi Vashishth

Business Development Executive

Bengaluru, Karnataka, India4 yrs 8 mos experience

Key Highlights

  • Led cross-functional teams to enhance operational efficiency by 40%.
  • Scaled content launches across 10+ categories at Unacademy.
  • Expert in Go-to-Market strategy and digital transformation.
Stackforce AI infers this person is a SaaS Growth and Operations Specialist with expertise in digital transformation.

Contact

Skills

Core Skills

Go-to-market StrategyProduct ManagementMarketing StrategyBusiness OperationsStrategyStrategic ThinkingBusiness StrategyProcess ImprovementBusiness Analysis

Other Skills

Business Growth StrategiesMarketing CampaignsMarket ResearchProduct StrategyGoogle AnalyticsSocial Media StrategyAdvertisingStrategic RoadmapsBusiness Process ManagementPartner Relationship ManagementProject ManagementProgram ManagementDMAICPresentationsBAU

About

I work at Lotus Petal Foundation in a GTM & Strategy role, focusing on building and scaling digital initiatives. My work sits across product, marketing and operations – from structuring new online offerings and funnels to tightening processes so student, donor and partner journeys run smoothly end to end. Previously, I was an Associate Strategy Manager in the CBO’s Office at Unacademy, leading strategic projects for market expansion. I worked on Airlearn, Unacademy’s language learning platform, where I scaled content launches across 10+ categories using a Build–Operate–Transfer model and enabled 100+ daily lessons in collaboration with Product, Engineering, SMEs and Operations. I also contributed to UnacademyX, managing content operations and process improvements for interactive competitive exam prep. I have also worked as a Process Improvement Associate at Daffodil Software, prototyping automated business processes, and as a Business Analyst Intern at Lufthansa Cargo, building queries and dashboards for business case evaluations. I hold an Integrated BE–MBA in Computer Science and Marketing from Thapar Institute of Engineering & Technology.

Experience

4 yrs 8 mos
Total Experience
1 yr 3 mos
Average Tenure
10 mos
Current Experience

Lotus petal foundation

Manager - GTM Specialist

Jul 2025Present · 10 mos · Gurugram, Haryana, India · On-site

Go-to-Market StrategyBusiness Growth StrategiesMarketing StrategyMarketing CampaignsProduct ManagementMarket Research+9

Career break

Health and well-being

May 2025Jun 2025 · 1 mo

Unacademy

2 roles

Associate Manager - Marketing Strategy

Jun 2024May 2025 · 11 mos · Bengaluru, Karnataka, India · On-site

Partner Relationship ManagementBusiness OperationsDMAICSocial Media StrategyPresentationsMarketing Campaigns+31

Senior Strategy Associate - CEO's Office

Feb 2023May 2024 · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

  • Led cross-functional teams to design and execute scalable processes, increasing operational efficiency by 40%.
  • Strategized and implemented supply chain processes for new product launches, ensuring consistency and reliability.
  • Conducted market research and competitive analysis to support strategic decision-making for flagship product launches.
  • Implemented quality assurance frameworks using Generative AI, reducing content error rate and boosting user satisfaction scores.
Product ManagementBusiness OperationsDMAICPresentationsBAUStrategy+26

Airlearn

Associate Strategy Manager - Growth

Feb 2024May 2025 · 1 yr 3 mos · Bangalore Urban, Karnataka, India · On-site

  • Drive strategic growth initiatives for Airlearn, focusing on market expansion and user acquisition
  • Leverage Build-Operate-Transfer models to launch 100+ daily lessons across 10+ categories
  • Collaborate closely with Product, Engineering, SMEs, and Operations to streamline go-to-market execution
  • Use data-driven insights to identify growth opportunities and optimize user engagement strategies
  • Continuously refine processes for scalability, ensuring efficient cross-functional workflows and rapid iteration
Business OperationsDMAICPresentationsBAURetention StrategiesDigital Transformation+19

Daffodil software

Process Improvement Associate

Jun 2021Jan 2023 · 1 yr 7 mos · Gurugram, Haryana, India

  • Key responsibilities of the role:
  • Collating with internal and external stakeholders to strategize and standardize project creation, execution and reporting methodologies used within the organization as per CMMI Standards
  • Gathering and collating business process requirements from the internal stakeholders to design process flows to support the internal product team in the automation of processes
  • Defining, tracking and implementing technical prototypes of business processes and testing their automated implementation on the internal systems
  • Identifying and conducting regular audits to ensure the efficiency of defined business processes and ensure the closure of any gaps found during the audits
  • Proactively assessing and validating relevant data from various sources to offer critical insights on performance measurement and quality assurance
Business StrategyBusiness OperationsDMAICBusiness Process MappingMicrosoft PowerPointPresentations+23

Lufthansa cargo

Analytics Intern

Jan 2020Jul 2020 · 6 mos · New Delhi, Delhi, India

  • Key deliverables of the role:
  • Built, updated, and optimized custom queries and database views for multiple business case evaluations.
  • Analyzed business requirements and levels of detail available in the data to incorporate joint sales and operations team analytical strategies.
  • Designed various user-level-centric, interactive dashboards to streamline the business development process and reporting efficiency by 30%.
  • Successfully built numerous dashboards and formulated reports on an in-house platform by processing a high volume of real-time data
Business StrategyBusiness OperationsBusiness Process MappingMicrosoft PowerPointPresentationsBusiness Analysis+10

Education

Thapar Institute of Engineering & Technology

Integrated Masters of Business Administration and Bachelors of Engineering in Computer Science — Computer Science

Jan 2016Jan 2021

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