Mayur Chandraker

CEO

New Delhi, Delhi, India7 yrs 4 mos experience
Highly Stable

Key Highlights

  • Expert in building scalable marketing engines.
  • Proven track record in demand generation and revenue growth.
  • Strong leadership in cross-functional marketing teams.
Stackforce AI infers this person is a Growth Marketing Leader specializing in Demand Generation within the SaaS and Fintech sectors.

Contact

Skills

Core Skills

Demand GenerationGrowth MarketingMarket Expansion StrategyPerformance Marketing

Other Skills

Account-Based MarketingIPO MarketingDigital MarketingCampaign Performance OptimizationLead GenerationBrand Strategy & DevelopmentCustomer RelationsVenture FinancingData-driven MarketingPaid Social Media AdvertisingMarketing ReportingP&L ManagementMarketing ConsultingMeta Ads ManagerCampaign Planning & Execution

About

I work at the intersection of growth, demand generation, and revenue-focused marketing. My experience has largely been in building marketing engines from the ground up in emerging industries and high-growth environments. I focus on turning marketing from a support function into a predictable pipeline and revenue driver. Over the years, I’ve worked across performance marketing, go-to-market strategy, enterprise demand generation, and market expansion, helping organizations create scalable acquisition systems and align marketing closely with sales outcomes. My work typically involves: • Designing full-funnel demand generation strategies • Building performance-driven acquisition programs • Developing industry-specific go-to-market narratives • Scaling inbound and outbound pipeline generation • Leading cross-functional marketing teams and external partners • Aligning marketing operations with revenue and growth objectives I’ve also had the opportunity to work on category-building initiatives in emerging technology sectors, helping organizations position new technologies for market adoption through education-led campaigns, ecosystem partnerships, and strategic storytelling. Currently, I’m focused on roles where marketing has direct ownership of growth and pipeline, particularly within startup and scale-up environments. Roles of interest: → Senior Marketing Manager → Growth Marketing Manager → Demand Generation Manager → Performance Marketing Manager Industries of interest: SaaS • Technology • Fintech • Deeptech • Emerging Tech • Drone Ecosystems • Agriculture If you're building a product where marketing is expected to drive measurable business impact, feel free to connect. 📩 mayurchandraker@gmail.com

Experience

7 yrs 4 mos
Total Experience
2 yrs 6 mos
Average Tenure
2 yrs 7 mos
Current Experience

Drone destination

General Manager Marketing

Oct 2023Present · 2 yrs 7 mos · New Delhi · On-site

  • Managed annual marketing budgets across performance media, go-to-market launches, ecosystem partnerships, and demand generation initiatives to improve marketing efficiency and support revenue growth.
  • Led an in-house marketing team and external partners across performance, content, and ecosystem programs, reporting directly to the CEO and contributing to quarterly revenue planning alongside sales and operations.
  • Generated substantial influenced revenue through performance-driven demand programs, go-to-market launches, and partner-led campaign initiatives.
  • Scaled inbound enterprise lead generation significantly by building performance funnels, targeted landing pages, and geo-specific campaign clusters.
  • Improved demo-to-opportunity conversion by refining the qualification process, optimizing call-to-action flows, and strengthening alignment between sales and marketing teams.
  • Reduced enterprise customer acquisition costs through targeted account-based campaigns, decision-maker targeting, and improved sales–marketing funnel coordination.
  • Shortened the enterprise sales cycle by introducing objection-handling frameworks, stakeholder education assets, and industry-specific use case content.
  • Expanded market penetration into multiple new industry verticals through ICP mapping, tailored outreach narratives, and sector-focused messaging.
  • Developed ecosystem partnerships and co-marketing initiatives that enabled partner-led pipeline development and increased market reach.
  • Improved cost efficiency in demand generation by optimizing channel mix, testing creative approaches, and refining audience targeting while maintaining high-intent lead quality.
Demand GenerationGrowth Marketing

Longview research & advisory

Marketing Manager

Oct 2022Oct 2023 · 1 yr · New Delhi · On-site

  • Managed digital marketing initiatives supporting IPO visibility and investor outreach campaigns, focusing on increasing awareness and engagement among retail investor communities during public offering periods.
  • Designed and executed performance-driven digital campaigns across search, display, and finance-focused platforms to reach high-intent investor audiences actively researching IPO opportunities.
  • Collaborated closely with internal research teams and financial partners to translate complex investment insights into clear, compliant marketing communication suitable for retail investor audiences.
  • Optimized campaign performance through creative experimentation, audience targeting refinement, and placement strategy, improving engagement and click-through performance across financial media platforms.
  • Executed campaigns within strict regulatory and compliance frameworks, ensuring all promotional communication adhered to financial marketing guidelines while maintaining strong campaign reach and visibility.
  • Contributed to building structured digital outreach frameworks for IPO campaigns, helping improve the consistency and scalability of investor awareness initiatives across multiple public offerings.
IPO MarketingPerformance Marketing

The digi jugad

Founder & Director

Jan 2019Jan 2023 · 4 yrs · New Delhi · On-site

  • Managed end-to-end digital marketing initiatives focused on lead generation, brand visibility, and performance-driven customer acquisition for clients across multiple industries.
  • Designed and executed paid media campaigns across search and social platforms, optimizing audience targeting, creative messaging, and campaign structures to improve engagement and lead quality.
  • Collaborated closely with clients to understand business objectives and translate them into data-driven marketing strategies, combining performance marketing, landing page optimization, and funnel-based campaign design.
  • Monitored and optimized campaign performance through continuous experimentation, audience segmentation, and creative testing, ensuring improved campaign efficiency and stronger conversion outcomes.
  • Developed content and communication strategies aligned with brand positioning and campaign goals, enabling consistent messaging across paid, organic, and social media channels.
  • Worked with cross-functional teams including designers, developers, and content creators to deliver integrated marketing campaigns that supported both short-term lead generation and long-term brand growth.
  • Contributed to building structured campaign workflows and reporting frameworks that improved marketing performance tracking and client communication.
Performance MarketingDigital Marketing

Education

Shri Shankaracharya Technical Campus

Bachelor's degree — Computer Science

Jan 2017Jun 2021

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