Oct 2022 – Aug 2023 · 10 mos · Bengaluru, Karnataka, India

• As a core team member, my responsibilities ranges across Sales and Operations at PAN India level.
• Primary tasks includes
• Overseeing PAN India level field operations (User activation and Retention)
• Launch of new territories/regions
• Revenue Management
• Key achievements
• Launched the primary revenue stream for Medbikri in February from 0 to 1
• Average MOM revenue growth has been of 3X
• MOM user retention have grown from 30% to 55%

Apr 2021 – Aug 2022 · 1 yr 4 mos

• Led the Fied Sales Channel for East and South
• Primary responsibilities carried out
• Building zonal supply (seller acquisition and seller growth),solving selection and scaling overall operations in East & South regions
• Launch and expansion of field operations to new cities
• Planning, Designing and implementation of SOPs
• Managing the customer acquisition cost by optimizing spends
• Supplier audits, fraud detection and quality control (Identifying and disqualifying fake/ill intentioned accounts)
• Managing and scaling key seller accounts and making them successful on the platform
• Hiring, coaching and building the sales team in my specified region
• Piloting the franchise/agency model for new supplier acquisition
• Planning and coordination of OOH and BTL marketing initiatives
• Key achievements
• 7x growth in regional supplies
• 21x growth in orders from my region
• Successfully launched field operations in Hyderabad
• 35% reduction in customer acquisition cost

Apr 2020 – Apr 2021 · 1 yr

• Primary responsibilities carried out
• Competition price comparison and maintaining the UPS score
• CRM tool customization and adaption in coordination with Product and Tech
• Targeted selection sourcing to scale up multiple categories
• Targeted selection building across specified geographies to reduce logistics cost
• Conversion of non-gst sellers to gst registered sellers via third party partnership
• Planning and implementation of promotional offers to scale up acquisition
• Key achievements
• Reduced UPS score of the platform from 78% to 12%
• 1.5x growth in selection supplies

May 2018 – Apr 2020 · 1 yr 11 mos

• Led the inbound channel for sourcing supply.
• Primary responsibilities included
• Seller acquisition
• Account management
• Conversion funnel improvement
• Team Management
• Key achievements
• Improved seller onboarding conversion from 22% to 39%
• Inbound channel of acquisition contributed to the highest percentage of sellers with specific category requirements

Jan 2017 – Apr 2018 · 1 yr 3 mos · Bangalore

• Building and managing partnerships with the largest publication houses across pan India. Some of the largest clients handled are ABP pvt. ltd, AajKaal, Bartaman, Hindustan Times, Deccan Herald

Jul 2016 – Dec 2016 · 5 mos · Bangalore

• Responsible for end to end operations from designing the product to it's launch, GTM strategy, partnerships and collaborations and overall management of the business

Jan 2016 – Jun 2016 · 5 mos

• Launched Inresto (restaurant management tool)
• Handled FnB client partnerships

Jul 2015 – Jan 2016 · 6 mos

• Built and managed FnB client partnerships