Rishi Raj Vuppalapati

CEO

Bengaluru, Karnataka, India6 yrs 11 mos experience

Key Highlights

  • Proven expertise in B2B Go-To-Market strategies.
  • Strong background in customer success and growth marketing.
  • Experience in leading marketing initiatives for SaaS and Fintech.
Stackforce AI infers this person is a B2B SaaS and Fintech marketing expert with a strong focus on growth and customer success.

Contact

Skills

Core Skills

B2b Go-to-market StrategyCustomer SuccessB2b Marketing StrategyB2c Growth MarketingProgram Management

Other Skills

5WhyA/B TestingAutoCADB2B MarketingB2B Product MarketingB2B SalesB2B Tech SalesBing AdsBrand MarketingBrand PartnershipsBusiness DevelopmentBusiness OperationsBusiness Process ImprovementC (Programming Language)Capital Budgeting

About

HeyπŸ‘‹ I'm Rishi Raj Vuppalapati, B2B GTM Generalist + MBA Dean's List from Masters' Union [Co'21] πŸŽ“ Thanks for dropping by and taking a look at my profile 🀝🏻 Let me tell you a bit about myself πŸ€— ➑️ Life chapters so far: 1. Growth & Customer Success at Segwise.ai 2. Senior Manager-B2B Marketing at SaaSPay 3. Founding Marketer [#1 GTM Hire] at RevenueHero.io 4. B2C Growth Marketing Lead at Seekho.ai 5. Assistant Manager at Maruti Suzuki (Program Management) πŸ’Ό: All Things Growth, Sales & Customer Success for GTM teams πŸ“ž Expertise -B2B Go-To-Market (GTM) Strategy & Execution 🀩 Interests- GTM (Sales & Customer Success) for B2B Tech & SaaS companies, AI for GTM teams πŸ™‹ Core Values- Curiosity, Empathy, Bias for Action, Eye-for-detail and Openness

Experience

Segwise.ai

CEO's Office - Marketing, Sales & Customer Success

Jan 2025 – Present Β· 1 yr 2 mos Β· Bengaluru, Karnataka, India Β· On-site

  • Segwise is an AI first User Acquisition (UA) platform for
  • Mobile Games and Apps. We offer AI agents and workflows that help you improve your ROAS/CAC.
  • Our current offerings are:
  • 1) AI Creative Analytics: Brings all your ad creative data into one platform from MMPs + ad networks for visual dashboards. Automates creative tagging, fatigue detection, new creative impact monitoring and more.
  • 2) AI Campaign monitoring: Connects to your MMP + Ad network data and tells you what campaigns need your attention everyday to improve ROAS/CAC.
  • Backed by Powerhouse Ventures, Blume Ventures & Antler India
B2B SalesCustomer SuccessB2B MarketingB2B Go-To-Market Strategy

Saaspay

Senior Manager- B2B Marketing

Dec 2023 – Oct 2024 Β· 10 mos Β· Bengaluru, Karnataka, India Β· On-site

  • SaaSPay has BNPL offerings for B2B SaaS & Cloud businesses. Buy SaaS tools of your choice today from our 50+ partner sellers, and pay back up to 3 months later (Net 90).
  • Why BNPL for B2B SaaS? Up to 40% of a company’s budget is parked on tech tools. With SaaSPay, unlock parked capital to offset burn & reimagine capital productivity.
  • It also offer other solutions like multi currency checkout, upfront payments and self-serve checkout on your existing PG's
  • 0 to 1 Journey (FinTech for B2B SaaS & Cloud companies)
Search Engine Optimization (SEO)CopywritingSocial Media MarketingEmail MarketingB2B Marketing Strategy

Revenuehero

Founding Marketer [#1 GTM Hire]

Jan 2023 – Aug 2023 Β· 7 mos Β· Chennai, Tamil Nadu, India Β· On-site

  • This is my first stint in B2B Marketing. Joined them as Senior Marketer in Demand Gen pod
  • 0 to 1 Journey
  • RevenueHero is a Global B2B SaaS solving to #MakeBuyingSimple. B2B Buyer Journey is complex and non-linear. Our SaaS is custom built to create value at scale and bridge this fundamental disconnect between Marketing and Sales team to make demos happen.
  • Backed by Stellaris Venture Partners and Together fund
Paid SearchSearch Engine Optimization (SEO)CopywritingPaid SocialSocial Media MarketingB2B Marketing Strategy

Seekho

Manager- B2C Growth & Strategy

Dec 2021 – May 2022 Β· 5 mos Β· New Delhi, Delhi, India Β· On-site

  • I was a B2C Growth Marketing Lead at Seekho
  • 0 to 1 Journey
  • Seekho is a Sequoia Surge backed Ed-Tech Startup which has subscription model of learning in domains like Digital Marketing, Product Management and Management Consulting etc. for learners to upskill and stay relevant
Facebook AdsBrand PartnershipsCommunity ManagementCopywritingSocial Media MarketingB2C Growth Marketing

Volvo auto india pvt. ltd.

Marketing Intern

May 2021 – Jun 2021 Β· 1 mo Β· Remote

Digital MarketingMarketing StrategyMarket Research

Maruti suzuki india limited

2 roles

Assistant Manager-Business Operations & Program Management

Jul 2017 – Jun 2020 Β· 2 yrs 11 mos Β· On-site

  • Maruti Suzuki is India's largest Automobile Manufacturer with 50% Market Share and Sales Volumes of 1.8 Million vehicles.
Stakeholder ManagementBusiness OperationsBusiness Process ImprovementProgram Management

Graduate Engineer Trainee(GET)

Jul 2016 – Jul 2017 Β· 1 yr Β· On-site

Project ManagementMS ExcelMS PowerPoint

Education

Masters' Union

MBA (PGP-TBM)~Founding Cohort

Sep 2020 – Nov 2021

GITAM Deemed University

B.Tech β€” Mechanical Engineering

Jan 2012 – Jan 2016

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