Sep 2022 – May 2024 · 1 yr 8 mos · Gurugram

• ANS Commerce - A Flipkart Group Entity
• Key Initiatives:
• Driving strategic initiatives with 300+ Growth Partners (AI SaaS, Consumer-Tech) + Agencies leveraging joint value proposition
• On-boarding of partners, commercial negotiations, closing complex contractual agreements, managing multiple stakeholders across tech, product, marketing, sales, legal and finance
• Carried out Partner Collaboration through GTM activities including networking mixers, partner events, round tables, marketing campaigns, PR establishing organization's thought leadership

Aug 2021 – Dec 2022 · 1 yr 4 mos

• Spearheading Institutional & Corporate business for Pee Safe & FURR.
• Pee Safe is India’s Leading Personal Hygiene Expert, retailing innovative personal hygiene, grooming & intimate wellness products under brands Pee Safe, FURR, Domina & Raho Safe.

Sep 2020 – Jan 2021 · 4 mos

• Fabelle chocolates are ITC's offering in luxury chocolate space. Launched corporate gifting vertical for Fabelle, built all India BD team and carried out extensive outreach across diverse corporate sectors.

Jun 2016 – Dec 2022 · 6 yrs 6 mos

• Conduct lectures for students pursuing full-time Post Graduate Business Management Courses in Lifestyle Retail. Learning Modules include: Luxury Consumer Behavior, Entrepreneurship in Luxury, Business Financials and Project Planning, Research in Luxury
• Worked as a growth consultant to introduce and grow market presence of US based SAAS players First Insight & PAAS Advisors in India.

Apr 2016 – Aug 2022 · 6 yrs 4 mos

• Service offering includes: Business Launch & Management, Strategic Alliances & Partnerships, Digital Growth Strategies

Jul 2018 – Dec 2019 · 1 yr 5 mos · Gurugram, Haryana, India

• Burgundy portfolio includes brands such as: ROYCE' Chocolate, Provenance - Medley of International gourmet offerings, PAPABUBBLE - Quirky candy brand from Spain
• Responsible for launching and handling P&L of autonomous gifting vertical, managing non-retail revenue of Burgundy brands, relationship building & nurturing partnerships at CXO level across industries including Financial & Wealth Management, Consulting & Legal Firms, Realty, IT, Fashion & Lifestyle, Education, Exports, FMCG, SMEs, Marketing & PR agencies and, Event & Wedding Planners.

Sep 2014 – Apr 2016 · 1 yr 7 mos · New Delhi Area, India

• Zokudo- An online gifting platform providing premium+ e-gifting solutions to individuals & corporate
• Responsible for launching of Zokudo and on-boarding of premium and luxury lifestyle brands

Oct 2013 – Sep 2014 · 11 mos · Gurgaon, India

• Zovi is an online private label for men's & women's fashion and accessories.
• Responsible for P&L of Women's categories at ZOVI, delivering weekly/monthly revenue/margins.

Mar 2011 – Apr 2013 · 2 yrs 1 mo · New Delhi Area, India

• 99labels.com was an E Commerce portal retailing premium fashion and lifestyle brands, offering attractive deals through flash sales
• Responsible for Strategic Alliances with International & Domestic Brands, P&L across categories

Jun 2010 – Dec 2010 · 6 mos · New Delhi Area, India

• Multi-brand luxury lifestyle store for men & women with over 70 luxury & super premium brands on offer in the retail space of 18,000 sq ft. In charge of setting up of The Collective, New Delhi,
• Instrumental in hiring the team, mega launch of the flagship store, delivering revenue targets

May 2008 – Apr 2010 · 1 yr 11 mos

• Blues Clothing Company - A pioneer in bringing iconic Italian Luxury brands to India in 2008
• Handled marketing, communication, events, PR for Italian Luxury brand portfolio of Versace, Versace Collection, Corneliani

Jun 2006 – Feb 2008 · 1 yr 8 mos · Italy

• Pursued Masters in International Fashion Merchandising & Management
• Conducted 2 marketing projects with 2 prominent Italian companies Chimento & Polline as part of internship

Apr 2002 – Apr 2006 · 4 yrs

• Founder of a clothing label “Priti Zararia”, Entrepreneurial journey